Skill Claude CodeCodex
Router / orchestrator for the claude-google-ads suite. Use when the user wants to do anything with Google Ads but hasn't named a specific step — "help me with Google Ads", "launch Google Ads for my store", "run google ads", or just /google-ads. Reads account-context.yaml, runs setup if missing, figures out where the…
Skill Claude CodeCodex
Validates conversion tracking BEFORE any spend — the #1 failure point in Google Ads accounts. Checks conversion actions (purchase/lead), counting settings, primary vs secondary, double-count risk by source (store channel e.g. Shopify vs GA4 import vs gtag), enhanced conversions, server-side/CAPI, and value tracking …
Skill Claude CodeCodex
Acts on a running account to improve performance: campaign tiering, search-term mining into negatives, budget reallocation, target ROAS/CPA adjustments, bid-strategy changes, asset refresh, and consolidation. Diagnoses root cause (not just symptoms) and produces a dated action plan. Proposes changes — applies via…
Skill Claude CodeCodex
Plans a Google Ads launch or expansion: how to split budget, which campaign types to run (Search, Branded Search, Performance Max, Demand Gen) and in what order, expected conversions/CPA/ROAS given budget and AOV, and a phased ramp roadmap. Reads context + audit + measurement; forecasts from real account data when…
Skill Claude CodeCodex
Pushes a campaign-spec.json (from any builder-) OR a change-set.json (from optimizer/routine) into Google Ads safely. Reads the JSON contract — never the spreadsheet. Validates, then either exports a Google Ads Editor import file + a guided UI build/change checklist (default, read-only MCP), or performs API mutations…
Skill Claude CodeCodex
The daily/weekly/monthly/quarterly operating rhythm for a Google Ads account. Orchestrates tracker (observe) and optimizer (act) at the right cadence, remembers when each was last run, auto-surfaces overdue checks, and gates every action behind explicit preconditions (only act when ALL are met, else wait). Use when…
Skill Claude CodeCodex
Onboards a business into the claude-google-ads suite by producing account-context.yaml — the backbone every other skill reads. Detects the data source (Shopify/WooCommerce/BigCommerce/CSV via MCP), captures Google Ads account ids and conversion actions, GA4/GSC properties (shared vs per-site), brand and competitor…
Skill Claude CodeCodex
Monitors live campaigns — especially newly launched ones in the learning phase. Reports budget pacing, learning-phase status, delivery, and anomalies (sudden CPC/CPA/ROAS swings, conversion drops, disapproved assets). Observe-only: it alerts, it never changes the account. Reads account-context.yaml. Use when the user…