memstack-marketing-launch-plan

A planning guide for releasing a product or feature, covering the buildup before launch, launch week, and follow-up afterward.

In plain words
What is it for?
It helps plan launch calendars, channel activity, public-relations outreach, launch offers, and post-launch measurement.
Why use it?
It turns a vague release idea into a dated sequence of tasks, so important preparation and follow-up are less likely to be missed.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/cwinvestments/memstack/launch-plan
Any agent
npx skills add cwinvestments/memstack --skill launch-plan
Clone the repo
git clone --depth 1 https://github.com/cwinvestments/memstack

Made for: Claude Code, Codex.

Per session 65 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,810 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00065 $0.02810
Opus 5 $0.00032 $0.01405
Sonnet 5 $0.00013 $0.00562
Haiku 4.5 $0.00006 $0.00281

Measured 2d ago against content hash 94dfae642b99, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

memstack-marketing-launch-plan scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/marketing/launch-plan/SKILL.md · 295 lines

How it starts

The opening of the file, as written. The whole thing — 295 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Launch Plan — Planning product launch...

Develops a day-by-day launch timeline with pre-launch buildup, launch week execution, post-launch optimization, channel strategy, PR outreach templates, and metrics tracking.

Activation

When this skill activates, output:

Launch Plan — Planning product launch...

Then execute the protocol below.

Context Guard

Context Status
User says "launch plan", "product launch", "go-to-market" ACTIVE
User says "launch calendar" or "launch timeline" ACTIVE
User is preparing to release a new product or feature ACTIVE
User wants an ongoing sales funnel (not time-bound) DORMANT — use Sales Funnel
User wants ad copy only DORMANT — use Facebook Ad or Google Ad

Common Mistakes

Mistake Why It's Wrong
"Launch day IS the marketing plan" 80% of launch success happens in the pre-launch phase. The launch day is execution, not strategy.
"Tell everyone at once" Tiered reveals (insiders → waitlist → public) create momentum and social proof.
"No deadline on the launch offer" Open-ended launches have no urgency. Set a clear close date for the launch price/bonus.
"Skip the waitlist" A waitlist of 500+ people means launch day revenue, not crickets.
"Go dark after launch day" Post-launch follow-up (days 2-7) often generates more revenue than day 1.

Protocol

Step 1: Gather Launch Requirements

If the user hasn't provided details, ask:

  1. Product/service — what are you launching? (name, description, price)
  2. Launch date — when does it go live?
  3. Audience size — email list, social followers, existing customers?
  4. Launch type — new product, major update, beta → GA, or seasonal promotion?
  5. Channels — email, social, ads, PR, partnerships, affiliates?
  6. Launch offer — special pricing, bonus, or early-bird deal?

Step 2: Define Launch Type & Timeline

Launch Type Pre-Launch Launch Window Post-Launch
Product Hunt launch 2-4 weeks 1 day 1 week
SaaS launch 4-6 weeks 1 week 2-4 weeks
Course/info product 2-4 weeks 3-5 days (open cart) 1 week
E-commerce product 2-3 weeks 1-2 weeks Ongoing
Feature launch 1-2 weeks 1-3 days 1 week

Read the full file on GitHub · 295 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2d ago First seen · 295 lines · 65 tokens per session scan A 94dfae642b99

Subscribe to this mod's changes

memstack-marketing-launch-plan is a skill published in the GitHub repository cwinvestments/memstack (417 stars, last pushed 6d ago), licensed MIT. It adds 65 tokens to every session and 2,810 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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