tool-selection-stack

A method for choosing a go-to-market tool stack, meaning the set of software used for sales, marketing, customer data, and automation.

In plain words
What is it for?
Building or reviewing stacks for solo founders, small teams, growth teams, or enterprises, with cost breakdowns and tool comparisons.
Why use it?
It helps teams compare tools by company stage, cost, purpose, and how the systems fit together before committing time and money.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/leadmagic/gtm-skills/tool-selection-stack
Any agent
npx skills add LeadMagic/gtm-skills --skill tool-selection-stack
Clone the repo
git clone --depth 1 https://github.com/LeadMagic/gtm-skills

Made for: Claude Code, Codex.

Per session 115 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,581 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00115 $0.01581
Opus 5 $0.00057 $0.00790
Sonnet 5 $0.00023 $0.00316
Haiku 4.5 $0.00012 $0.00158

Measured 2d ago against content hash 002104916fd7, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

tool-selection-stack scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.

The scan reads SKILL.md. This mod also ships 1 executable file (scripts/check-output.py), listed below but not scanned — reading those needs a real analyzer, not pattern matching.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/automation/tool-selection-stack/SKILL.md · 144 lines

How it starts

The opening of the file, as written. The whole thing — 144 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Tool Selection & Stack Builder

Overview

Choosing GTM tools is the most expensive decision most teams make — not because tools are expensive, but because the wrong stack wastes months of productivity. This skill builds stage-appropriate tool stacks with cost breakdowns and clear rationale for every choice.

Automation strategy: Load references/gtm-automation-expert-playbook.md (Jen Igartua) for maturity assessment before adding tools. Clay = enrichment; n8n = orchestration; Cargo category = persistent routing at scale — see playbook decision matrix.

Authoritative Foundations

  • Jen Igartua (Go Nimbly) — Must-have basics / performance boosters / delighters stack layering — Must-have basics / performance boosters / delighters stack layering
  • Jesse Ouellette Lean Stack — Named methodology governing recommendations in this skill's process.
  • Eric Nowoslawski Agency Stack — Cold email infra at scale — 2 inboxes/domain, backup inboxes, Creative Ideas testing.
  • HubSpot Academy — CRM Automation — Lifecycle stages, object model, and workflow enrollment patterns.

When to Use

  • "What tools do I need for cold email?"
  • "Build my GTM stack"
  • "Compare [Tool A] vs [Tool B]"
  • "What should I buy at $X MRR?"
  • "Audit my current tool stack"
  • "Optimize our tool spend"

Step-by-Step Process

Phase 1: Stage Assessment

Determine the user's stage: Solo Founder (<$10K MRR), Small Team ($10-50K MRR), Growth ($50K-2M ARR), Scale ($2-10M ARR), Enterprise ($10M+).

Phase 2: Stack by Stage

Solo Founder ($100-150/mo):

Tool Purpose Cost
Apollo Data + sequencing (all-in-one) $59/mo
LeadMagic Email verification and finding Free tier → paid
Google Workspace (1-2 inboxes) Sending $12/mo
Calendly Scheduling Free

Small Team ($400-600/mo):

Tool Purpose Cost
Clay Enrichment orchestration $149/mo
Smartlead or Instantly Sequencing $33-97/mo
LeadMagic Verification + enrichment Pay-per-use
LinkedIn Sales Nav Prospecting $99/mo
HubSpot (free) CRM Free
3-5 domains + Google inboxes Sending infra $75-150/mo

Read the full file on GitHub · 144 lines

Files

What ships with it

3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2d ago First seen · 144 lines · 115 tokens per session scan A 002104916fd7

Subscribe to this mod's changes

tool-selection-stack is a skill published in the GitHub repository LeadMagic/gtm-skills (46 stars, last pushed 1mo ago), licensed MIT. It adds 115 tokens to every session and 1,581 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Related

Other skills, from other repositories

lemlist-campaign-from-icp

Use when the user says "create a lemlist campaign for X", "build a lemlist campaign from this ICP", "spin a lemlist campaign for Y", "ICP to lemlist", "natural language to lemlist campaign", "draft a lemlist campaign", "lemlist campaign for VPs/Managers/ICs at Z", or any variant indicating they want to turn a…

Othmane-Khadri/YALC-the-GTM-operating-system · 251 tokens

campaign-strategy

Pre-flight strategy advisor for a new campaign. Analyses every past campaign in the local YALC DB (HeyReach campaigns auto-sync on each run), their real outbound copy, where in the sequence each conversation first replied, every prior retro brief, and the validated/proven intelligence file. Then it proposes angle…

Othmane-Khadri/YALC-the-GTM-operating-system · 154 tokens

copywriting-follow-up

Writes follow-up cold emails after no reply from a prospect. Use this skill whenever the user wants to follow up on an email that got no response, says "write a follow-up", "they didn't reply, what do I send?", "draft a bump email", "write email 2 or 3 of my sequence", or asks how to re-engage a cold prospect. Works…

Othmane-Khadri/YALC-the-GTM-operating-system · 131 tokens

copywriting-ic-sequence

Writes a 3-email outbound sequence targeting Individual Contributors (SDR, AE, BDR, Account Manager, Marketing Specialist, Sales Rep, RevOps Analyst, CS Rep, etc.). Use this skill whenever the user wants to write cold emails for an IC, says "write me a sequence for SDRs", "draft emails targeting AEs", "emails for…

Othmane-Khadri/YALC-the-GTM-operating-system · 127 tokens

copywriting-manager-sequence

Writes a 3-email outbound sequence targeting Manager-level buyers (Sales Manager, Marketing Manager, RevOps Manager, Team Lead, Operations Manager, etc.). Use this skill whenever the user wants to write cold emails for a Manager, says "write me a sequence for a Sales Manager", "draft emails targeting managers", or…

Othmane-Khadri/YALC-the-GTM-operating-system · 102 tokens

copywriting-vp-sequence

Writes a 3-email outbound sequence targeting VP-level buyers (VP Sales, VP Marketing, VP Revenue, VP Operations, VP Product, etc.). Use this skill whenever the user wants to write cold emails for a VP, says "write me a sequence for a VP of Sales", "draft emails targeting VP-level", or provides a VP persona and asks…

Othmane-Khadri/YALC-the-GTM-operating-system · 104 tokens