campaign-builder

A planning framework for a product launch, content series, or challenge. It divides the work into before launch, launch, and after launch, with daily content beats and measures for each phase.

In plain words
What is it for?
Use it to plan teasers and waitlists, organise launch-day content and calls to action, create closing urgency, and plan follow-up and reuse of the content.
Why use it?
It replaces a loose collection of promotional posts with a timed sequence that builds interest, supports the release, and follows up afterward. It also gives each phase a result to monitor.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/moses607/socialforge/campaign-builder
Any agent
npx skills add moses607/socialforge --skill campaign-builder
Clone the repo
git clone --depth 1 https://github.com/moses607/socialforge

Made for: Claude Code, Codex.

Per session 115 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,157 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00115 $0.01157
Opus 5 $0.00057 $0.00579
Sonnet 5 $0.00023 $0.00231
Haiku 4.5 $0.00012 $0.00116

Measured 2d ago against content hash c14cd2e709e5, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

campaign-builder scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/campaign-builder/SKILL.md · 68 lines

How it starts

The opening of the file, as written. The whole thing — 68 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Campaign Builder

A campaign is a story with a deadline, not a pile of promo posts. Audiences buy at the peak of desire, and desire is manufactured through sequenced beats — anticipation before availability, urgency at the close. First-principles: warm the audience before you ask, escalate the CTA from soft to hard so no one feels ambushed, and stack scarcity at the end where it converts. The plan below turns any launch into a three-act arc with defined beats and a metric per phase so you know if it's working before the cart opens.

1. Pre-launch — manufacture anticipation (7-14 days)

  1. Tease the problem, not the product. Post the pain your offer solves; agitate it. No selling yet.
  2. Open a waitlist / early-access list. Trade a lead magnet or "first + cheapest" promise for the email/DM. This is your launch-day fuel.
  3. Seed proof and story. Share the origin, the beta results, behind-the-scenes of building it.
  4. Run a countdown mechanic in the final 3 days: "3 days until X" posts + Stories with a reminder sticker.
  • Metric: waitlist size + reply/DM rate. A cold audience won't warm on launch day — grow the list here or the launch stalls.

2. Launch — daily beats + CTA ladder (3-7 days, cart open)

Escalate the CTA from soft to hard across the window:

  1. Open (soft): "It's live. Here's what it is and who it's for." Link/CTA once.
  2. Value + demo: show it working; a mini-win or free sample. CTA: "See how it works."
  3. Proof day: testimonials, case study, results screenshots. CTA: "Join them."
  4. Objection crush: FAQ, guarantee, "is this for me?" CTA: direct.
  5. Urgency (hard): "Price rises / bonus disappears in 48h." Real deadline only.
  6. Final call: "Closes tonight." Multiple posts + Stories + an email. Expect 30-50% of sales here.
  • Metric: CTR, add-to-cart, conversion rate, revenue per beat. Watch which beat sells — double it next launch.

3. Post-launch — nurture + repurpose (7-14 days)

  1. Onboard + deliver a fast win so new buyers succeed and refer.
  2. Sell the non-buyers softly: a downsell, waitlist for next round, or "doors reopen" list.
  3. Repurpose the campaign: best-performing beats become evergreen content; testimonials feed the next pre-launch.
  4. Debrief: log open/close numbers, best beat, biggest objection.
  • Metric: fulfillment/refund rate, referral rate, list growth for next launch.

Read the full file on GitHub · 68 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2d ago First seen · 68 lines · 115 tokens per session scan A c14cd2e709e5

Subscribe to this mod's changes

campaign-builder is a skill published in the GitHub repository moses607/socialforge (2 stars, last pushed 1mo ago), licensed MIT. It adds 115 tokens to every session and 1,157 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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