product-launch-video

A workflow for turning a product URL, script, or brief into a product-launch or promotional video. It covers software demonstrations, feature announcements, and company or app launches.

In plain words
What is it for?
Use it to create launch videos, SaaS promotions, feature reveals, product demos, and website showcases.
Why use it?
It organizes the work of understanding a product, planning the video, and producing it as a sequence of frames.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/heygen-com/hyperframes/product-launch-video
Any agent
npx skills add heygen-com/hyperframes --skill product-launch-video
Clone the repo
git clone --depth 1 https://github.com/heygen-com/hyperframes

Made for: Claude Code, Codex.

Per session 91 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 6,916 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin 86% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00091 $0.06916
Opus 5 $0.00046 $0.03458
Sonnet 5 $0.00018 $0.01383
Haiku 4.5 $0.00009 $0.00692

Measured 2d ago against content hash 4c58ca8574a7, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

product-launch-video scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.

The scan reads SKILL.md. This mod also ships 22 executable files (scripts/assemble-index.mjs, scripts/assemble-index.test.mjs, scripts/audio.mjs, …), listed below but not scanned — reading those needs a real analyzer, not pattern matching.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

86% identical to faceless-explainer — 117 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

skills/product-launch-video/SKILL.md · 261 lines

How it starts

The opening of the file, as written. The whole thing — 261 lines — stays where its author put it; the contents beside it link to each section on GitHub.

First, keep this skill fresh — confirm with the user before running: npx hyperframes skills update product-launch-video. A fast no-op when everything is current; otherwise it refreshes this skill plus the core domain skills it depends on before you rely on them.

media-use: Before sourcing audio/images/logos, call /media-use to resolve BGM/SFX/images from the HeyGen catalog and brand logos from their official sources. Run --adopt first to register existing assets. See /media-use skill.

figma source: If the source is a figma.com URL, run /figma first — asset export, brand tokens, and components/storyboard reconstruction if needed — then build this workflow from its output. Don't drive Figma via raw MCP tools directly: that skips SVG sanitization, .media/manifest.jsonl provenance, and brand-token var() binding, so a later brand change can't propagate without a full re-import.

Product Launch to HyperFrames

Use this skill to capture a product, understand its brand, plan a launch video, and build it frame by frame in HyperFrames.

The front door is /hyperframes. You are the orchestrator. Run each step, verify its gate, and only then continue to the next step. This skill is for a product being marketed, launched, promoted, or revealed, including requests such as "promo for our site" when the purpose is promotional. A site tour / showcase ask stays here too: BRIEF.md carries the show-it-as-is intent, and the captured screens become the assets the video features. Any other intent, a bare "make a video", or any uncertainty → read /hyperframes first — the intent layer owns every route decision, and a fresh creation arriving here without BRIEF.md goes through it anyway (Setup's opening rule).

You are the orchestrator. Work in videos/<project>/. Run steps in order and pass each gate before continuing. User-gated steps are Step 0, Step 3, and Step 6. Read ../hyperframes-core/references/brief-contract.md before Step 0 — it defines the gate types and how BRIEF.md's flow/storyboard derive the mode that governs the Step 3/4/6 gates. Do every step yourself except Step 5, where you dispatch one sub-agent per frame. Do not put design or motion rules here; those live in the frame-worker sub-agent, this skill's local ../hyperframes-animation/rules/ + ../hyperframes-animation/blueprints/, and hyperframes-creative.

Workflow: Step 0 setup -> hyperframes.json; Step 1 capture -> capture/; Step 2 design system -> frame.md; Step 3 storyboard/script -> STORYBOARD.md and SCRIPT.md; Step 3.1 audio -> audio_meta.json; Step 4 visual design -> enriched STORYBOARD.md; Step 5 frames -> compositions/frames/NN-*.html and index.html; Step 6 final render -> renders/video.mp4.


Read the full file on GitHub · 261 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2d ago First seen · 261 lines · 91 tokens per session scan A 4c58ca8574a7

Subscribe to this mod's changes

product-launch-video is a skill published in the GitHub repository heygen-com/hyperframes (43,593 stars, last pushed today), licensed Apache-2.0. It adds 91 tokens to every session and 6,916 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. It is 86% identical to faceless-explainer, differing in 117 lines, and is treated as a copy.

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