Skill Claude CodeCodex
Find duplicate keywords across ad groups and campaigns, considering match type and Quality Score to determine which instances to consolidate.
Skill Claude CodeCodex
Find duplicate keywords across ad groups and campaigns, considering match type and Quality Score to determine which instances to consolidate.
Skill Claude CodeCodex
Detect when multiple keywords within the account compete for the same search queries, leading to internal auction competition and suboptimal ad serving.
Skill Claude CodeCodex
Identify keywords that exceed cost thresholds without generating conversions, representing candidates for pausing or removal to improve account efficiency.
Skill Claude CodeCodex
Verify that broad match keywords are paired with Smart Bidding strategies.
Skill Claude CodeCodex
Review search queries triggered by broad and phrase match keywords to identify irrelevant matches and negative keyword opportunities.
Skill Claude CodeCodex
Evaluate whether keyword search intent matches campaign goals and landing page content.
Skill Claude CodeCodex
Verify that RSAs have 10-15 unique headlines for optimal ad strength and combination testing.
Skill Claude CodeCodex
Ensure all 4 description slots in RSAs are filled with unique, compelling descriptions.
Skill Claude CodeCodex
Audit RSAs for Ad Strength ratings and identify improvements needed to reach Good or Excellent.
Skill Claude CodeCodex
Check for over-pinning in RSAs that limits Google's optimization ability.
Skill Claude CodeCodex
Find Low performing headlines and descriptions to replace with better alternatives.
Skill Claude CodeCodex
Evaluate sitelink extensions for relevance, completeness, and performance.
Skill Claude CodeCodex
Ensure continuous ad testing is in place with proper structure and statistical rigor.
Skill Claude CodeCodex
Assess whether Dynamic Keyword Insertion is used appropriately and safely.
Skill Claude CodeCodex
Verify alignment between ad messaging and landing page content.
Skill Claude CodeCodex
Check that high-resolution, properly formatted image assets are uploaded for campaigns that support them.
Skill Claude CodeCodex
Verify that video assets are uploaded for Performance Max and Demand Gen campaigns.
Skill Claude CodeCodex
Check ad approval status and resolve disapproved or limited eligibility ads.
Skill Claude CodeCodex
Scan all ad copy for spelling mistakes, grammar errors, excessive punctuation, and capitalization violations.
Skill Claude CodeCodex
Evaluate whether campaigns are using optimal bidding strategies based on goals, conversion volume, and maturity.
Skill Claude CodeCodex
Verify that Target CPA and Target ROAS values are achievable based on historical performance.
Skill Claude CodeCodex
Flag campaigns currently in Smart Bidding learning phase and assess impact on performance and decision-making.
Skill Claude CodeCodex
Find campaigns showing "Limited by budget" status and quantify missed opportunity from budget constraints.
Skill Claude CodeCodex
Verify that campaign daily budgets are 5-10x the target or actual CPA to ensure Smart Bidding can optimize effectively.