robertbstillwell/marketing-skills
Skill Claude CodeCodex
When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," or…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Define ideal customer profiles and buyer personas with structured frameworks. Use when the user asks about ideal customer profile, ICP, buyer persona, target audience definition, customer segmentation, customer research, user interviews, or persona creation. Trigger phrases include "ideal customer profile", "ICP"…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Perform keyword research using the SemRush API. Use when the user says "find keywords", "keyword research", "what should I rank for", "keyword ideas", "search volume", "keyword difficulty", "topic clusters", "content gaps", or asks about SEO keywords for a topic or niche.
robertbstillwell/marketing-skills
Skill Claude CodeCodex
When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' or 'product update.' This skill covers phased launches, channel strategy, and…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Create lead magnets and gated content to capture email subscribers and leads. Use when asked to design checklists, templates, calculators, mini-courses, whitepapers, or other downloadable content offers. Trigger phrases: "lead magnet", "gated content", "email capture", "content offer", "free download", "checklist"…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' or 'ideas to grow.' This skill provides 139 proven marketing approaches…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' or 'consumer behavior.' This skill provides 70+ mental…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. Also use when the user mentions "onboarding flow," "activation rate," "user activation," "first-run experience," "empty states," "onboarding checklist," "aha moment," or "new user experience." For…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Build and manage an affiliate marketing program. Use when the user says "affiliate program", "affiliate marketing", "affiliate partners", "referral commissions", "affiliate network", "partner program", "affiliate tracking", or asks about creating, managing, or growing an affiliate or partner program.
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Research and enrich B2B leads using the Apollo.io API. Use when the user says "find leads", "prospect research", "company enrichment", "find decision makers", "B2B leads", "lead research", "enrich contacts", "find VP of marketing at", or asks about finding people at specific companies or in specific roles.
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Audit a domain's backlink profile using the SemRush API. Use when the user says "audit backlinks", "check my backlinks", "backlink analysis", "link profile", "toxic links", "disavow", "link building opportunities", "referring domains", "anchor text", or asks about a site's link authority.
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Create and manage content for Bluesky social network. Use when the user says "Bluesky post", "post to Bluesky", "Bluesky content", "Bluesky strategy", "AT Protocol", or asks about creating content for or engaging on Bluesky.
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Brand monitoring and mention tracking via the Brand.dev API. Use when asked to monitor brand mentions, track sentiment, find PR opportunities, detect logo usage, or analyze brand presence online. Trigger phrases: "brand monitoring", "mention tracking", "brand sentiment", "PR opportunities", "logo detection"…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Conduct full competitor strategy breakdowns across SEO, ads, social, email, pricing, and positioning. Use when the user asks to analyze competitors, benchmark against rivals, understand competitive landscape, find competitor weaknesses, or build a competitive matrix. Trigger phrases include "competitor analysis"…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Plan and schedule social media and content marketing calendars. Monthly and weekly planning, content mix ratios, theme days, platform-specific timing, and batch creation workflows. Trigger phrases: "content calendar", "posting schedule", "social media calendar", "content plan", "weekly schedule", "monthly content…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Identify content gaps between your site and competitors. Use when the user says "content gaps", "what am I missing", "competitor content", "content opportunities", "topics I should cover", "content gap analysis", or asks about finding topics and keywords their site doesn't cover but competitors do.
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Build a demand generation strategy and multi-channel campaigns. Use when the user says "demand gen", "demand generation", "lead generation strategy", "pipeline generation", "multi-channel campaign", "funnel strategy", "MQL", "SQL", "attribution", or asks about generating qualified leads and building a sales pipeline…
robertbstillwell/marketing-skills
Skill Claude Code
Send messages, embeds, and marketing content to Discord channels via webhooks or bot API. Manage community engagement, announcements, and automated posting. Trigger phrases: "post to discord", "discord message", "discord webhook", "discord embed", "discord announcement", "send to discord", "discord community"…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Research domain WHOIS data and check marketplace listings. Use when the user says "domain lookup", "check domain", "WHOIS", "domain availability", "buy domain", "domain research", "who owns this domain", "domain marketplace", or asks about researching or acquiring a domain name.
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Generate, evaluate, and A/B test email subject lines for maximum open rates. Includes formulas for curiosity, urgency, personalization, and more. Trigger phrases: "email subject line", "subject line ideas", "email subject", "write subject lines", "A/B test subject lines", "improve open rates", "email open rate"…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Create Facebook and Meta ad campaigns, write ad copy, define audiences, and plan budgets. Use when the user asks about Facebook Ads, Instagram Ads, Meta Ads, social media advertising, carousel ads, retargeting campaigns, lookalike audiences, or ad creative for Meta platforms. Trigger phrases include "Facebook Ads"…
robertbstillwell/marketing-skills
Skill Claude Code
Send messages and interactive cards to Feishu (飞书) and Lark channels via webhooks or Bot API. Create rich-text announcements, marketing updates, and team notifications. Trigger phrases: "post to feishu", "feishu message", "lark message", "feishu webhook", "lark webhook", "send to feishu", "send to lark", "feishu bot"…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Pull Google Ads performance data and generate reports. Use when asked about ad campaign performance, keyword costs, quality scores, ROAS, conversion tracking, or ad spend analysis. Trigger phrases: "google ads", "adwords", "campaign performance", "ad spend", "quality score", "CPC report", "ROAS", "ad conversion"…
robertbstillwell/marketing-skills
Skill Claude CodeCodex
Write Google Ads copy and build campaign structures. Use when the user asks to create Google Ads, write ad copy for search or display, set up PPC campaigns, optimize Quality Score, choose bidding strategies, or generate responsive search ads. Trigger phrases include "Google Ads", "PPC", "search ads", "display ads"…
At most 3 mods per repository are shown here, and a mod shipped inside a plugin is left to that plugin's page — the rest are on their repository pages: