robertbstillwell

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Pull GA4 reports, traffic data, and insights from the Google Analytics Data API. Use when asked about website traffic, user behavior, acquisition channels, conversions, or audience segments. Trigger phrases: "google analytics", "GA4", "traffic report", "analytics data", "user acquisition", "engagement metrics"…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Build a growth strategy with frameworks, metrics, and experimentation. Use when the user says "growth strategy", "growth plan", "AARRR", "growth loops", "North Star Metric", "growth model", "activation rate", "retention strategy", "churn reduction", "growth experiments", or asks about overall growth frameworks and…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Manage HubSpot CRM contacts, companies, deals, and CMS content via API. Use when the user says "add contact to HubSpot", "create deal", "search CRM", "HubSpot contacts", "update deal stage", "CRM report", "HubSpot pages", or asks about managing their sales pipeline, CRM data, or HubSpot content.

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Create high-performing LinkedIn posts and content strategy. Use when the user says "LinkedIn post", "write for LinkedIn", "LinkedIn content", "LinkedIn strategy", "LinkedIn hook", "professional post", "thought leadership post", or asks about creating content specifically for LinkedIn.

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Plan and grow an email newsletter. Use when the user says "newsletter strategy", "grow my newsletter", "newsletter content", "email newsletter", "subscriber growth", "newsletter monetization", "Substack strategy", "Beehiiv", or asks about building, growing, or monetizing a newsletter.

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Audit and optimize landing pages for conversion rate. Use when the user asks about conversion rate optimization, CRO, landing page audits, improving sign-ups or sales, reducing bounce rate, A/B test ideas for pages, form optimization, or CTA optimization. Trigger phrases include "conversion rate", "CRO", "landing page…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Plan, produce, and market a podcast. Use when the user says "podcast strategy", "start a podcast", "podcast marketing", "podcast growth", "podcast SEO", "show notes", "podcast monetization", "guest outreach", or asks about launching, growing, or promoting a podcast.

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Optimize pricing pages, pricing models, and pricing strategy. Use when the user asks about pricing, pricing pages, how to price a product, tiered pricing, freemium vs. paid, price testing, pricing psychology, or pricing page design. Trigger phrases include "pricing", "pricing page", "how to price", "pricing strategy"…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Build product marketing strategy including positioning, messaging, and go-to-market. Use when the user says "positioning", "messaging framework", "go-to-market", "GTM strategy", "product marketing", "competitive positioning", "battlecard", "sales enablement", "launch plan", or asks about how to position or message…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Create SEO-optimized pages at scale using programmatic/template-based approaches. Use when the user says "programmatic SEO", "pSEO", "pages at scale", "template pages", "dynamic SEO pages", "auto-generate pages", "landing pages at scale", "city pages", "comparison pages", or wants to create many similar pages…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Market and engage on Reddit authentically. Use when the user says "Reddit marketing", "Reddit strategy", "promote on Reddit", "Reddit post", "subreddit strategy", "Reddit outreach", "Reddit ads", or asks about marketing or building presence on Reddit.

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Design referral programs and viral growth loops. Use when asked to create referral systems, viral mechanics, word-of-mouth campaigns, or growth loops. Trigger phrases: "referral program", "viral loop", "refer a friend", "word of mouth", "viral coefficient", "referral incentive", "growth loop", "invite system"…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Generate Schema.org structured data (JSON-LD) for any page type. Use when the user says "schema markup", "structured data", "JSON-LD", "rich snippets", "rich results", "FAQ schema", "product schema", "article schema", "breadcrumb schema", "organization schema", "how-to schema", "review schema", or asks about…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Pull Google Search Console data and perform search performance analysis. Use when asked about search rankings, clicks, impressions, CTR, index coverage, Core Web Vitals, or sitemap status. Trigger phrases: "search console", "GSC", "search performance", "clicks and impressions", "CTR analysis", "index coverage", "core…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

SEO and competitive intelligence via the SemRush API. Use when asked to research competitors, analyze domains, find keyword opportunities, check backlinks, or estimate traffic. Trigger phrases: "competitor analysis", "domain overview", "keyword research", "backlink check", "traffic estimate", "SEO intelligence"…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Run a full technical and on-page SEO audit on any website or page. Use when the user says "audit my site", "SEO check", "technical SEO review", "site health", "check my SEO", "what's wrong with my site", or provides a URL and asks for SEO feedback.

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Create an SEO content brief for writers. Use when the user says "content brief", "SEO brief", "writing brief", "brief for", "writer brief", "outline for SEO", or asks about creating a structured brief to hand to a writer for producing search-optimized content.

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Analyze Google search results (SERP) for any keyword. Use when the user says "analyze the SERP", "what ranks for", "SERP analysis", "competitive analysis for keyword", "content brief", "what's ranking", "search results for", "who ranks for", or asks about ranking content patterns for a keyword.

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Optimize signup and registration conversion funnels. Use when asked to improve signup rates, reduce form abandonment, audit registration flows, or optimize conversion funnels. Trigger phrases: "signup optimization", "registration flow", "form conversion", "signup CRO", "reduce abandonment", "signup funnel", "form…

robertbstillwell/marketing-skills

Skill Claude Code

Send messages and rich content to Slack channels via webhooks or Bot API. Use Block Kit for formatted announcements, marketing reports, and community updates. Trigger phrases: "post to slack", "slack message", "slack webhook", "slack notification", "slack announcement", "send to slack", "slack marketing", "slack…

robertbstillwell/marketing-skills

Skill Claude Code

Create and publish social media posts for Reddit, Twitter/X, LinkedIn, Instagram, Facebook, and TikTok. Platform-specific formats, character limits, hashtag strategies, hooks, and content repurposing. Can post directly to Reddit and other platforms via API. Trigger phrases: "social media post", "tweet", "LinkedIn…

robertbstillwell/marketing-skills

Skill Claude Code

Send messages, images, and marketing content to Telegram channels and groups via Bot API. Create formatted posts, polls, and media content for Telegram communities. Trigger phrases: "post to telegram", "telegram message", "telegram channel", "telegram bot", "telegram marketing", "send to telegram", "telegram…

robertbstillwell/marketing-skills

Skill Claude Code

Write viral Twitter/X threads and Reddit posts with proven structures, hooks, and engagement tactics. Includes templates for story threads, listicle threads, contrarian takes, tutorials, and case studies. Can post directly to Reddit. Trigger phrases: "write a thread", "Twitter thread", "X thread", "viral thread"…

robertbstillwell/marketing-skills

Skill Claude CodeCodex

Deconstruct and analyze video ad creatives for marketing insights. Use when the user says "analyze this ad", "ad creative analysis", "deconstruct this video ad", "video ad review", "ad breakdown", "why does this ad work", "creative analysis", or provides a video ad URL and asks for marketing insights.