TheCraigHewitt

155 mods across 6 repositories, 7.6k stars between them.

TheCraigHewitt/sales-skills

Instructions file

Instructions for TheCraigHewitt/sales-skills, covering claude.md -- sales skills, repository overview, philosophy, repository structure and skill invocation.

21 5mo ago A 2,168 tokens original MIT

buyer-persona

123

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to build buyer personas, map buying committees, understand their champion and blocker profiles, or figure out who's involved in deals. Also use when the user says 'build a persona,' 'who am I selling to,' 'map the buying committee,' 'understand my buyer,' 'buying process,' 'who's involved in the…

21 5mo ago A 129 tokens copy · 100% MIT

call-debrief

124

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to debrief a sales call, analyze a call transcript, extract action items, or review what happened on a prospect call. Trigger phrases: 'debrief this call,' 'analyze my call notes,' 'what happened on that call,' 'review this transcript,' 'I just got off a call,' 'how did my call go,' 'call recap,'…

21 5mo ago A 122 tokens copy · 100% MIT

cold-call

125

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to write cold call scripts, handle phone objections, plan dial blocks, or craft voicemails. Also use when the user says 'cold call script,' 'phone script,' 'phone prospecting,' 'voicemail script,' 'call opener,' 'gatekeeper script,' 'dial block,' 'cold calling,' 'SDR script,' 'outbound calling.'…

21 5mo ago A 109 tokens copy · 100% MIT

cold-email

126

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to write cold outbound emails, craft prospecting email copy, build follow-up sequences, or fix emails that aren't getting replies. Also use when the user says 'write a cold email,' 'prospecting email,' 'outbound email copy,' 'follow-up email,' 'outreach email,' 'sales email,' 'cold outreach,'…

21 5mo ago A 134 tokens copy · 100% MIT

competitive-intel

127

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to build competitive battle cards, positioning statements, trap-setting questions, or displacement strategies for sales calls. Also use when the user says 'competitive analysis,' 'how do we beat [competitor],' 'build battle cards,' 'we keep losing to [competitor],' 'prospect is comparing us to,'…

21 5mo ago A 132 tokens copy · 100% MIT

demo-script

128

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to build a demo script, plan a product demo, create a tailored product presentation, do a POC walkthrough, or show the product. Also use when the user says 'write a demo script,' 'help me prep for a demo,' 'plan a product walkthrough,' 'product presentation,' 'POC walkthrough,' 'show the product.'…

21 5mo ago A 98 tokens copy · 100% MIT

direct-mail

129

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to create physical mail campaigns, dimensional mailers, handwritten notes, or gift sequences for B2B prospecting. Also use when the user says 'direct mail,' 'send a package,' 'dimensional mailer,' 'handwritten note,' 'physical mail campaign,' 'gift send,' 'ABM mailer,' 'executive gifting,'…

21 5mo ago A 140 tokens copy · 100% MIT

discovery-call

130

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to plan a discovery call, build discovery questions, qualify a lead, or prep for a first call with a prospect. Also use when the user says 'prep for a discovery call,' 'write discovery questions,' 'help me qualify this deal,' 'qualify a lead,' 'first call with a prospect,' 'initial meeting.' For…

21 5mo ago A 97 tokens copy · 100% MIT

event-networking

131

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to prospect around conferences, trade shows, dinners, or networking events. Also use when the user says 'conference outreach,' 'event follow-up,' 'book meetings at a conference,' 'host a dinner,' 'trade show strategy,' 'event ROI,' 'booth strategy,' 'conference plan,' 'networking strategy,'…

21 5mo ago A 127 tokens copy · 100% MIT

forecast

132

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to forecast sales revenue, build a commit/upside/best-case forecast, calculate weighted pipeline, predict whether they'll hit their number, or run a forecast call. Trigger phrases: 'will we hit quota,' 'forecast this quarter,' 'weighted pipeline,' 'build a sales forecast,' 'commit number,' 'are we…

21 5mo ago A 121 tokens copy · 100% MIT

lead-research

133

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to research accounts, contacts, or build target lists. Also use when the user says 'research this company,' 'find decision makers,' 'build a target list,' 'who should I reach out to,' 'what's their tech stack,' 'who's the buyer,' 'map the org,' 'enrich these contacts,' 'score these accounts,' 'is…

21 5mo ago A 156 tokens copy · 100% MIT

linkedin-outreach

134

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to write LinkedIn connection requests, InMails, DM sequences, build a social selling strategy, or use Sales Navigator for prospecting. Also use when the user says 'LinkedIn message,' 'connection request,' 'InMail template,' 'social selling,' 'LinkedIn outreach,' 'social selling strategy,' 'LinkedIn…

21 5mo ago A 124 tokens copy · 100% MIT

negotiation

135

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to prepare for a negotiation, plan concessions, structure a deal, or handle procurement pushback. Also use when the user says 'they want a discount,' 'help me negotiate this deal,' 'procurement is pushing back,' 'how do I close this deal,' 'they're asking for better terms,' 'contract pushback,'…

21 5mo ago A 127 tokens copy · 100% MIT

objection-handling

136

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to prepare for objections, build an objection playbook, handle a specific objection, or deal with a prospect who went dark. Also use when the user says 'how do I handle this objection,' 'they said it's too expensive,' 'build me an objection playbook,' 'prospect went dark,' 'they ghosted me,' 'they…

21 5mo ago A 101 tokens copy · 100% MIT

outbound-sequence

137

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to design a multi-channel outbound sequence or cadence. Also use when the user says 'build me a sequence,' 'create a cadence,' 'how many touches,' 'what's the right sequence,' 'multi-channel outreach plan,' 'design my outbound,' 'how should I follow up,' 'SDR playbook,' 'outbound motion,' 'sales…

21 5mo ago A 127 tokens copy · 100% MIT

pipeline-review

138

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to review their sales pipeline, score deals, identify risks, clean up dead deals, or prepare for a pipeline review meeting. Trigger phrases: 'review my pipeline,' 'score these deals,' 'which deals are at risk,' 'pipeline health check,' 'prep for my pipeline meeting,' 'deal review,' 'stalled deals,'…

21 5mo ago A 108 tokens copy · 100% MIT

proposal-pricing

139

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to build a proposal, structure pricing, create an SOW, or present a deal to a prospect. Also use when the user says 'write a proposal,' 'help me price this deal,' 'create an SOW,' 'build a pricing page,' 'put together a quote,' 'send them pricing,' 'scope this out,' 'write up the deal,' 'draft the…

21 5mo ago A 116 tokens copy · 100% MIT

referral-intro

140

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to ask for a warm introduction, build a referral program, or systematize their referral channel. Also use when the user says 'get me an intro,' 'ask for a referral,' 'write a forwardable email,' 'warm introduction,' 'partner referral,' 'reference request,' 'intro email,' 'leverage my network,'…

21 5mo ago A 140 tokens copy · 100% MIT

sales-comp

141

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to design a sales compensation plan, set quotas, build accelerators, model plan costs, handle clawbacks, or create SPIFs. Trigger phrases: 'design a comp plan,' 'set sales quotas,' 'build accelerators,' 'sales compensation,' 'OTE structure,' 'SPIF design,' 'commission structure,' 'how much should I…

21 5mo ago A 112 tokens copy · 100% MIT

sales-context

142

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to define or update their sales context, ICP, value proposition, or sales motion. Also use when the user says 'set up sales context,' 'define my ICP,' 'describe my sales motion,' 'set up my playbook,' 'configure sales,' 'define my target market,' 'who should I sell to,' 'set up my sales…

21 5mo ago A 118 tokens copy · 100% MIT

win-loss-analysis

143

TheCraigHewitt/sales-skills

Skill Claude CodeCodex

When the user wants to analyze why deals were won or lost, find patterns across closed deals, or extract competitive intelligence from deal outcomes. Trigger phrases: 'why did we lose that deal,' 'win-loss review,' 'analyze our closed deals,' 'what are we losing to,' 'deal post-mortem,' 'why do we keep losing to…

21 5mo ago A 124 tokens copy · 100% MIT

cmo-agent

144

TheCraigHewitt/higgsfield-skills

Skill Claude CodeCodex

Use when the user wants a complete marketing campaign for a brand or product — audience segments, channel plan, creative briefs, launch plan, social posts, and an influencer outreach plan with DMs. Every visual asset gets a paste-ready Higgsfield prompt. Triggers on phrases like "create a campaign for [brand]"…

5 4mo ago A 95 tokens