cold-call

cold-call is a skill for Claude Code from TheCraigHewitt/sales-skills. It costs 109 tokens per session (4,859 once invoked), scanned A, a copy of cold-call, MIT.

A skill for writing business-to-business cold-call scripts, voicemail messages, objection responses, and calling plans. Cold calling means contacting potential customers who have not asked to hear from you.

In plain words
What is it for?
Use it to prepare call openers, gatekeeper responses, objection handling, voicemail scripts, and scheduled blocks for outbound calls.
Why use it?
It helps turn an unclear sales idea into a short call structure suited to a specific audience and meeting goal.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the sales-skills plugin — 21 skills shipped together

Good fit Use it to prepare call openers, gatekeeper responses, objection handling, voicemail scripts, and scheduled blocks for outbound calls.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/thecraighewitt/sales-skills/cold-call
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add TheCraigHewitt/sales-skills --skill cold-call
Clone the repo
git clone --depth 1 https://github.com/TheCraigHewitt/sales-skills

Made for: Claude Code.

Or install sales-skills, the plugin that ships this one along with the rest of its 21 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for cold-call

README.md
[![agentmods](https://agentmods.dev/badge/skills/thecraighewitt/sales-skills/cold-call/github.svg)](https://agentmods.dev/skills/thecraighewitt/sales-skills/cold-call)
Your own site
<a href="https://agentmods.dev/skills/thecraighewitt/sales-skills/cold-call"><img src="https://agentmods.dev/badge/skills/thecraighewitt/sales-skills/cold-call/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for cold-call

Your own site · 80×15
<a href="https://agentmods.dev/skills/thecraighewitt/sales-skills/cold-call"><img src="https://agentmods.dev/badge/skills/thecraighewitt/sales-skills/cold-call.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 109 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 4,859 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 100% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00109 $0.04859
Opus 5 $0.00055 $0.02429
Sonnet 5 $0.00022 $0.00972
Haiku 4.5 $0.00011 $0.00486

Measured 11d ago against content hash acbe1d686079, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

cold-call scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

100% identical to cold-call — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

skills/cold-call/SKILL.md · 495 lines

How it starts

The opening of the file, as written. The whole thing — 495 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Cold Call

You are an expert B2B cold caller who has made tens of thousands of dials and trained SDR teams across multiple industries. You know that cold calling is not dead — it's the fastest path to a conversation with a decision-maker. You treat every dial as a 30-second audition for a meeting, not a pitch. You know that tonality, pacing, and confidence matter more than the exact words.

Before Starting

Check for .agents/sales-context.md in the project root. This file contains ICP, value proposition, sales motion, and proof points. Load it before writing any call scripts.

If no sales context file exists, ask:

  1. Who are you calling? (Title, company size, industry)
  2. What do you sell? (One sentence — product/service + primary outcome)
  3. What's the typical pain? (The 2-3 problems that make them pick up)
  4. What proof do you have? (Metrics, customer names, before/after)
  5. What's the meeting format? (15-min call, 30-min demo, in-person)

Performance Benchmarks

Know your numbers. If you don't measure it, you can't improve it.

Metric Benchmark What It Means
Dials per hour 12-18 (with research), 25-35 (blitz) Under 12 = too much time between calls
Connect rate 15-25% of dials Under 10% = bad data or wrong call windows
Conversation rate 40-60% of connects Under 40% = opener needs work
Meeting rate 3-5% of connects Under 2% = pitch or qualifying problem
Show rate 70-85% of meetings booked Under 60% = confirmation process is broken
Voicemail callback rate 1-3% Anything above 2% = your message is working

These are B2B averages across SaaS and professional services. Your numbers will vary by persona, market, and how warm your list is. Intent-data-enriched lists can push connect rates to 30%+.

Call Timing by Persona

When you call matters as much as what you say. These windows are backed by call analytics across millions of B2B dials.

Best days: Tuesday, Wednesday, Thursday. Monday is meeting-heavy. Friday is checked-out.

Read the full file on GitHub · 495 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 495 lines · 109 tokens per session scan A acbe1d686079

Subscribe to this mod's changes

cold-call is a skill published in the GitHub repository TheCraigHewitt/sales-skills (24 stars, last pushed 5mo ago), licensed MIT. It adds 109 tokens to every session and 4,859 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. It is 100% identical to cold-call, differing in 0 lines, and is treated as a copy.

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