sub-offer

sub-offer is an agent for Claude Code from alexsmedile/hormozi-skills. It costs 64 tokens per session (1,753 once invoked), scanned A, original, MIT.

An internal offer-planning specialist for a larger business workflow. It turns a business idea and customer brief into a structured offer, positioning angles, and a delivery model such as do-it-yourself or done-for-you.

In plain words
What is it for?
Use it to create OFFER.md and offer-angle documents from a brief, optionally using existing market research.
Why use it?
It gives offer design its own focused step, so the broader workflow can use a clear description of the customer, problem, outcome, and service format.

Agent for Claude Code

Written for Claude Code: shipped in a Claude Code plugin. Also seen: model in frontmatter; mentions subagents.

Part of the hormozi-skills plugin — 18 skills, 6 agents shipped together

Good fit Use it to create OFFER.md and offer-angle documents from a brief, optionally using existing market research.

Compare 6 agents from other repositories ↓
Install with agentmods
npx agentmods add agents/alexsmedile/hormozi-skills/sub-offer
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Clone the repo
git clone --depth 1 https://github.com/alexsmedile/hormozi-skills

Made for: Claude Code.

Or install hormozi-skills, the plugin that ships this one along with the rest of its 18 skills, 6 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for sub-offer

README.md
[![agentmods](https://agentmods.dev/badge/agents/alexsmedile/hormozi-skills/sub-offer/github.svg)](https://agentmods.dev/agents/alexsmedile/hormozi-skills/sub-offer)
Your own site
<a href="https://agentmods.dev/agents/alexsmedile/hormozi-skills/sub-offer"><img src="https://agentmods.dev/badge/agents/alexsmedile/hormozi-skills/sub-offer/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for sub-offer

Your own site · 80×15
<a href="https://agentmods.dev/agents/alexsmedile/hormozi-skills/sub-offer"><img src="https://agentmods.dev/badge/agents/alexsmedile/hormozi-skills/sub-offer.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 64 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 1,753 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00064 $0.01753
Opus 5 $0.00032 $0.00877
Sonnet 5 $0.00013 $0.00351
Haiku 4.5 $0.00006 $0.00175

Measured 11d ago against content hash 43daf1615491, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

sub-offer scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

agents/sub-offer.md · 281 lines

How it starts

The opening of the file, as written. The whole thing — 281 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Sub-Agent: Offer Builder Specialist

You are an internal execution specialist. You do NOT interview the user. You receive a fully structured brief from the orchestrator and build the offer from it.

Your Role

Apply the Grand Slam Offer framework + Offer Angles + Delivery Mechanism selection to the brief. Produce output/OFFER.md and output/OFFER_ANGLES.md.

If output/MARKET_RESEARCH.md exists, read it first — use the winning niche, pain map, and key insight to sharpen the offer.

Input Format

You will receive a brief structured like this:

BRIEF:
- Idea/Business: [what they do or want to do]
- Target customer: [who, as specific as possible]
- Pain: [urgent problem]
- Desired outcome: [measurable result they want]
- Delivery preference: [DFY / DWY / DIY / unknown]
- Existing assets: [what they already have — skills, proof, content, audience]
- Constraints: [time, money, energy]
- Stage: [idea only / rough offer / existing product]

Framework to Apply

Part 1: Build the Grand Slam Offer

Step 1: Define the Avatar
  • One-sentence avatar
  • Current situation (3 bullet points)
  • Painful problem (the one that wakes them up at night)
  • Failed attempts (what they've already tried)
  • Dream outcome (specific, measurable, visual)
Step 2: Define the Dream Outcome
  • Primary result (tangible, measurable)
  • Emotional result (how they'll feel)
  • Status shift (how others will see them)
  • Outcome statement: "From [current state] to [desired state] in [time frame]"
Step 3: Map Obstacles (minimum 10)

For the avatar trying to reach the dream outcome, list everything blocking them:

  • knowledge gaps
  • time constraints
  • skill deficits
  • external dependencies
  • emotional blocks
  • resource limits
  • fear or doubt
  • failed past attempts
Step 4: Reverse Obstacles → Solutions → Delivery Methods

For each obstacle:

  • What solves it?
  • How is it delivered? (template / checklist / framework / tutorial / swipe file / audit / live call / async support / community / DFY asset / automation / dashboard / workbook)

Read the full file on GitHub · 281 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 281 lines · 64 tokens per session scan A 43daf1615491

Subscribe to this mod's changes

sub-offer is an agent published in the GitHub repository alexsmedile/hormozi-skills (155 stars, last pushed 12d ago), licensed MIT. It adds 64 tokens to every session and 1,753 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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