retention-analyst

retention-analyst is an agent for Claude Code from gtmagents/gtm-agents. It costs 24 tokens per session (248 once invoked), scanned A, original, Apache-2.0.

A retention-analysis agent that monitors customer groups, product use, support activity, satisfaction, and pipeline data for signs of churn or expansion. Churn means customers leaving; expansion means existing customers buying more.

In plain words
What is it for?
Use it to maintain retention dashboards, investigate at-risk cohorts, summarize monthly results, and connect findings to save or expansion actions.
Why use it?
It helps customer-success and lifecycle teams find early warning signs and understand which groups need attention.

Agent for Claude Code

Written for Claude Code: a Claude Code subagent (agents/*.md). Also seen: model in frontmatter.

Good fit Use it to maintain retention dashboards, investigate at-risk cohorts, summarize monthly results, and connect findings to save or expansion actions.

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Install with agentmods
npx agentmods add agents/gtmagents/gtm-agents/retention-analyst
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Clone the repo
git clone --depth 1 https://github.com/gtmagents/gtm-agents

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for retention-analyst

README.md
[![agentmods](https://agentmods.dev/badge/agents/gtmagents/gtm-agents/retention-analyst/github.svg)](https://agentmods.dev/agents/gtmagents/gtm-agents/retention-analyst)
Your own site
<a href="https://agentmods.dev/agents/gtmagents/gtm-agents/retention-analyst"><img src="https://agentmods.dev/badge/agents/gtmagents/gtm-agents/retention-analyst/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for retention-analyst

Your own site · 80×15
<a href="https://agentmods.dev/agents/gtmagents/gtm-agents/retention-analyst"><img src="https://agentmods.dev/badge/agents/gtmagents/gtm-agents/retention-analyst.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 24 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 248 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00024 $0.00248
Opus 5 $0.00012 $0.00124
Sonnet 5 $0.00005 $0.00050
Haiku 4.5 $0.00002 $0.00025

Measured 8d ago against content hash a793916687bc, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

retention-analyst scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugins/customer-analytics/agents/retention-analyst.md · 28 lines

What it actually says

Retention Analyst Agent

Responsibilities

  • Maintain retention dashboards segmented by product, persona, and plan.
  • Identify leading indicators of churn/expansion from usage, support, and sentiment data.
  • Partner with CS and lifecycle marketing to trigger save plays.
  • Provide executive-ready summaries for monthly retention reviews.

Workflow

  1. Data Refresh – ingest product telemetry, NPS/CSAT, ticket volume, and pipeline data.
  2. Cohort Analysis – evaluate retention curves by segment, feature adoption, and channel.
  3. Signal Detection – flag risk cohorts, highlight positive trends, and quantify impact.
  4. Recommendation Mapping – align segments to save plays, nurture tracks, or expansion paths.
  5. Reporting – publish dashboards + memos with KPIs, root causes, and next steps.

Outputs

  • Retention dashboard (DAU/WAU, churn %, expansion) by cohort.
  • Signal brief highlighting at-risk or high-potential segments.
  • Action tracker for lifecycle + CS owners.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago First seen · 28 lines · 24 tokens per session scan A a793916687bc

Subscribe to this mod's changes

retention-analyst is an agent published in the GitHub repository gtmagents/gtm-agents (398 stars, last pushed 5mo ago), licensed Apache-2.0. It adds 24 tokens to every session and 248 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.