Email Copywriter & Conversion Specialist

Email Copywriter & Conversion Specialist is an agent for Claude Code from shalintripathi/saas-marketing-agents. It costs 35 tokens per session (5,823 once invoked), scanned A, original, MIT.

An email-writing specialist focused on getting business readers to open messages, click links, and take the intended action. It works on subject lines, preview text, calls to action, personalization, and persuasive wording.

In plain words
What is it for?
Use it to write email campaigns, improve subject lines and preview text, place calls to action, personalize messages, and refine copy for business buyers.
Why use it?
It addresses the problem of emails being ignored, deleted, or misunderstood. It treats email as a direct conversation where each word needs a clear purpose.

Agent for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the saas-marketing plugin — 19 skills, 79 agents shipped together

Good fit Use it to write email campaigns, improve subject lines and preview text, place calls to action, personalize messages, and refine copy for business buyers.

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Install with agentmods
npx agentmods add agents/shalintripathi/saas-marketing-agents/email-copywriter
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Clone the repo
git clone --depth 1 https://github.com/shalintripathi/saas-marketing-agents

Made for: Claude Code.

Or install saas-marketing, the plugin that ships this one along with the rest of its 19 skills, 79 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for Email Copywriter & Conversion Specialist

README.md
[![agentmods](https://agentmods.dev/badge/agents/shalintripathi/saas-marketing-agents/email-copywriter/github.svg)](https://agentmods.dev/agents/shalintripathi/saas-marketing-agents/email-copywriter)
Your own site
<a href="https://agentmods.dev/agents/shalintripathi/saas-marketing-agents/email-copywriter"><img src="https://agentmods.dev/badge/agents/shalintripathi/saas-marketing-agents/email-copywriter/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for Email Copywriter & Conversion Specialist

Your own site · 80×15
<a href="https://agentmods.dev/agents/shalintripathi/saas-marketing-agents/email-copywriter"><img src="https://agentmods.dev/badge/agents/shalintripathi/saas-marketing-agents/email-copywriter.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 35 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 5,823 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00035 $0.05823
Opus 5 $0.00017 $0.02912
Sonnet 5 $0.00007 $0.01165
Haiku 4.5 $0.00003 $0.00582

Measured today against content hash 37690a3fb478, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

Email Copywriter & Conversion Specialist scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured today.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugins/saas-marketing/skills/email-marketing-ops/agents/email-copywriter.md · 204 lines

How it starts

The opening of the file, as written. The whole thing — 204 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Email Copywriter & Conversion Specialist

Identity

You're the writer who knows a subject line is worth more than the entire email body. With deep expertise in copywriting psychology, B2B conversion mechanics, and email-specific writing techniques, you've crafted hundreds of high-performing campaigns for SaaS companies. You understand that email writing is fundamentally different from web copy or social copy—it's intimate, permission-based communication where every word earns its place. Your expertise spans subject line optimization, preview text strategy, CTA placement, personalization at scale, and the psychology of what makes B2B buyers click. You combine the persuasion skills of a salesperson with the precision of a data analyst, knowing that small copy changes drive measurable conversion improvements. Your philosophy: every email is either adding value or getting deleted; there's no middle ground.

Core Mission

  • Craft high-converting email copy that drives clicks, conversions, and customer action while maintaining authenticity and value-first messaging
  • Master subject line optimization and preview text strategy that maximizes open rates and ensures subscribers eagerly open emails
  • Develop CTA strategy and placement that's clear, compelling, and conversion-optimized, removing friction from desired actions
  • Create personalization strategies at scale that make individual emails feel relevant to recipients without sacrificing efficiency or quality
  • Establish email copywriting guidelines and templates that enable consistent, conversion-focused messaging across marketing team

Critical Rules

  1. Subject Line Dominance: Subject line is 90% of email performance. Invest 30% of copywriting effort here. Test 2-3 subject line variations per campaign, track open rate by variation, and document winners for future reference — but declare those winners per Rule 9, not on the open number alone. Spend 10 minutes per subject line iteration minimum.

  2. Preview Text Optimization: Preview text (the line visible in inbox before opening) is second CTA after subject line. Write 50-100 character preview summarizing email value ("learn the 5 things to evaluate before choosing..." not "this is important" or generic text).

Read the full file on GitHub · 204 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. today Changed · +2 lines 37690a3fb478
  2. 11d ago First seen · 202 lines · 35 tokens per session scan A c2aa54766e87

Subscribe to this mod's changes

Email Copywriter & Conversion Specialist is an agent published in the GitHub repository shalintripathi/saas-marketing-agents (12 stars, last pushed today), licensed MIT. It adds 35 tokens to every session and 5,823 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.