my_brand

/my_brand - Brand Identity Generator

Create comprehensive brand.md guidelines through an interactive workflow. This defines your brand's IDENTITY - not technical implementation.

Arguments

• No arguments: Full interactive workflow
• --quick: Minimal brand (archetype + colors + fonts)
• --detect: Auto-detect from existing assets and enhance

Output: brand.md

A platform-agnostic brand identity document containing:

• Brand personality (archetype, values, attributes)
• Color palette (HEX values, not framework-specific)
• Typography (font names, scale ratios)
• Voice & tone guidelines
• Visual principles

This document works for ANY platform: web, mobile, print, marketing.

Workflow

Phase 1: Project Context

Check for project.md first:

# Check for project.md (should run /my_project first)
ls -la project.md PROJECT.md 2>/dev/null

# If exists, extract project identity
cat project.md 2>/dev/null | head -30

If project.md exists, use it for context:

• Project name for brand naming
• Target audience for tone calibration
• Problem/solution for brand positioning

If not:

NOTE: Consider running /my_project first to define your project identity.
This helps create more aligned brand guidelines.

Continue anyway?
1. Yes, proceed with brand creation
2. No, run /my_project first

Phase 2: Existing Brand Discovery

Search for existing brand elements:

# Find logo files
find . -name "logo.*" -o -name "icon.*" -o -name "favicon.*" 2>/dev/null | head -5

# Check for brand-related files
ls -la brand* BRAND* .brand/ design/ assets/ 2>/dev/null

# Extract colors from common config files
grep -h "primary\|secondary\|accent" tailwind.config.* theme.* colors.* 2>/dev/null | head -10

Present findings:

EXISTING BRAND ELEMENTS
=======================

Found:
- Logo: assets/logo.svg
- Colors detected: #3B82F6 (blue), #10B981 (green)
- No existing brand.md

Would you like to:
1. Build on existing elements
2. Start fresh
3. Extract and enhance current colors