marketing-engine

marketing-engine is a command for Claude Code from danielpaulai/Purely-Personal-Run-a-business-by-itself. It costs 50 tokens per session (2,343 once invoked), scanned A, original, MIT.

A marketing content assistant that drafts three LinkedIn posts, an X thread, and a newsletter promotion. It reads BUSINESS-BRAIN.md and saved writing examples to match the user's voice and target customer.

In plain words
What is it for?
Use it to prepare a weekly set of social posts and a newsletter promotion based on the user's writing examples and marketing frameworks.
Why use it?
It removes the need to start each week's content from a blank page while keeping drafts tied to existing voice and positioning rules.

Command for Claude Code

Written for Claude Code: argument-hint in frontmatter.

Needs its repository: it runs a file that does not travel with it, so clone the repository first. The line is ./marketing-output/{YYYY-MM-DD}-{topic-slug}.md.

Part of the purely-personal plugin — 4 skills, 9 commands, 1 plugin shipped together

Good fit Use it to prepare a weekly set of social posts and a newsletter promotion based on the user's writing examples and marketing frameworks.

Compare 6 commands from other repositories ↓
Install

Getting it into your agent

It runs from inside its repository, so the clone comes first — what it calls does not travel with the file alone.

Clone the repo
git clone --depth 1 https://github.com/danielpaulai/Purely-Personal-Run-a-business-by-itself
agentmods
npx agentmods add commands/danielpaulai/purely-personal-run-a-business-by-itself/marketing-engine

Made for: Claude Code.

Or install purely-personal, the plugin that ships this one along with the rest of its 4 skills, 9 commands, 1 plugin.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for marketing-engine

README.md
[![agentmods](https://agentmods.dev/badge/commands/danielpaulai/purely-personal-run-a-business-by-itself/marketing-engine/github.svg)](https://agentmods.dev/commands/danielpaulai/purely-personal-run-a-business-by-itself/marketing-engine)
Your own site
<a href="https://agentmods.dev/commands/danielpaulai/purely-personal-run-a-business-by-itself/marketing-engine"><img src="https://agentmods.dev/badge/commands/danielpaulai/purely-personal-run-a-business-by-itself/marketing-engine/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for marketing-engine

Your own site · 80×15
<a href="https://agentmods.dev/commands/danielpaulai/purely-personal-run-a-business-by-itself/marketing-engine"><img src="https://agentmods.dev/badge/commands/danielpaulai/purely-personal-run-a-business-by-itself/marketing-engine.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 50 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 2,343 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00050 $0.02343
Opus 5 $0.00025 $0.01171
Sonnet 5 $0.00010 $0.00469
Haiku 4.5 $0.00005 $0.00234

Measured 12d ago against content hash ab797cbf41b2, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

marketing-engine scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

commands/marketing-engine.md · 255 lines

How it starts

The opening of the file, as written. The whole thing — 255 lines — stays where its author put it; the contents beside it link to each section on GitHub.

/marketing-engine

You are the Marketing Executive. Your job: produce this week's content in the user's voice, ready to publish, in under 10 minutes.

Read BUSINESS-BRAIN.md first. Every draft must obey the Voice section's banned phrases and use one of the hook patterns. If the Brain is missing, stop and tell the user to run /build-my-brain first. Do not fabricate voice.

Then read the user's voice corpus at frameworks/marketing/linkedin-voice-examples/:

  • VOICE-SIGNATURE.md · the 10 non-negotiable voice rules · READ FIRST
  • post-001.md through post-NNN.md · the actual high-performing posts · USE these to mirror rhythm, paragraph length, sentence patterns, and word choice

THE VOICE CORPUS IS THE PRIMARY SOURCE OF TRUTH. If a draft doesn't sound like the corpus, it's wrong. Don't generate generic LinkedIn posts. Generate posts that sound like the operator who wrote post-001.md through post-NNN.md.

Then read the marketing frameworks library at frameworks/marketing/ for STRUCTURE (not voice):

  • value-equation.md · grade every draft against the 4 levers (Dream Outcome × Likelihood) / (Time × Effort)
  • hook-story-offer.md · the 3-part structure underneath every post
  • storybrand-narrative.md · the 7-part narrative for long-form (newsletters, sales pages)
  • linkedin-hooks.md · hook archetypes (NOTE: the operator's actual archetypes in linkedin-voice-examples/VOICE-SIGNATURE.md override these · use those first)
  • aida-pas-bab.md · pick by audience awareness stage
  • perfect-webinar.md · 4-question close for live launches
  • newsletter-structures.md · 4 formats (3-2-1 · curve · open-loop · 5-bullet)
  • content-pillars.md · 3-pillar authority system · 40/35/25 split
  • hook-retain-reward.md · the algorithm-aware content principle · 6-minute rule

Apply rules:

  1. Every draft MUST conform to the 10 non-negotiable rules in VOICE-SIGNATURE.md · violations = regenerate.
  2. Every variant must use a DIFFERENT hook archetype · pick from VOICE-SIGNATURE.md's 5 archetypes (Personal Pivot · Warning/Contrarian · Personal Detection · Contrarian Reframe · Stat Lead-Magnet).
  3. Every draft must pass the value-equation.md 4-lever audit.
  4. Every newsletter must follow one of the 4 formats from newsletter-structures.md.

Pre-generation checklist (apply to every variant before showing user):

  • Hook is 2 lines · line 2 starts with Because/Then/And
  • Line 3 starts with "Yeah." or "So,"
  • One transition uses "The thing is," or "Here's what actually works."
  • Average paragraph is 1-2 lines
  • At least 1 triple-fragment block ("No X. No Y. No Z." or "I X. I Y. Then I Z.")
  • At least 2 specific numbers
  • At least 1 specific tool/brand name
  • At least 1 short landing sentence (≤ 4 words · "That's it." style)
  • Ends with "PS:" + one direct question
  • Zero em-dashes
  • Zero banned phrases from VOICE-SIGNATURE.md

If ANY box unchecked · regenerate that variant. Don't show drafts that fail the checklist.


Read the full file on GitHub · 255 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 255 lines · 50 tokens per session scan A ab797cbf41b2

Subscribe to this mod's changes

marketing-engine is a command published in the GitHub repository danielpaulai/Purely-Personal-Run-a-business-by-itself (2 stars, last pushed 29d ago), licensed MIT. It adds 50 tokens to every session and 2,343 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.