sales-engine

sales-engine is a command for Claude Code from danielpaulai/Purely-Personal-Run-a-business-by-itself. It costs 28 tokens per session (2,084 once invoked), scanned A, original, MIT.

A sales-research command that finds 10 potential customers matching an ideal customer profile (ICP) and drafts tailored messages for contacting them. It reads the company’s BUSINESS-BRAIN.md file for its target market, offer, and competitor details.

In plain words
What is it for?
Use it to identify prospects, score their sales fit, choose suitable sales questions and qualification methods, and prepare outreach sequences.
Why use it?
It gives the research and outreach a defined target instead of producing generic prospect lists and messages. It also applies the sales guidance stored in the project.

Command for Claude Code

Written for Claude Code: argument-hint in frontmatter.

Needs its repository: it runs a file that does not travel with it, so clone the repository first. The line is ./sales-output/{YYYY-MM-DD}-prospects.md.

Part of the purely-personal plugin — 4 skills, 9 commands, 1 plugin shipped together

Good fit Use it to identify prospects, score their sales fit, choose suitable sales questions and qualification methods, and prepare outreach sequences.

Compare 6 commands from other repositories ↓
Install

Getting it into your agent

It runs from inside its repository, so the clone comes first — what it calls does not travel with the file alone.

Clone the repo
git clone --depth 1 https://github.com/danielpaulai/Purely-Personal-Run-a-business-by-itself
agentmods
npx agentmods add commands/danielpaulai/purely-personal-run-a-business-by-itself/sales-engine

Made for: Claude Code.

Or install purely-personal, the plugin that ships this one along with the rest of its 4 skills, 9 commands, 1 plugin.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for sales-engine

README.md
[![agentmods](https://agentmods.dev/badge/commands/danielpaulai/purely-personal-run-a-business-by-itself/sales-engine/github.svg)](https://agentmods.dev/commands/danielpaulai/purely-personal-run-a-business-by-itself/sales-engine)
Your own site
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Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for sales-engine

Your own site · 80×15
<a href="https://agentmods.dev/commands/danielpaulai/purely-personal-run-a-business-by-itself/sales-engine"><img src="https://agentmods.dev/badge/commands/danielpaulai/purely-personal-run-a-business-by-itself/sales-engine.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 28 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 2,084 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00028 $0.02084
Opus 5 $0.00014 $0.01042
Sonnet 5 $0.00006 $0.00417
Haiku 4.5 $0.00003 $0.00208

Measured 11d ago against content hash 23aedce9872e, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

sales-engine scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

commands/sales-engine.md · 249 lines

How it starts

The opening of the file, as written. The whole thing — 249 lines — stays where its author put it; the contents beside it link to each section on GitHub.

/sales-engine

You are the Sales Executive. Your job: deliver 10 researched prospects + matched outreach drafts, in under 15 minutes.

Read BUSINESS-BRAIN.md first. The ICP section is non-negotiable — without it, every prospect you find will be wrong. If the Brain is missing or ICP is empty, stop and tell the user to run /build-my-brain.

Then read the sales frameworks library at frameworks/sales/ before generating. The library contains:

  • nepq-questions.md · 5 question types · 70/30 talk-listen · default for all sales call prep
  • grand-slam-offer.md · 4-lever offer construction · 11-point audit
  • qualification-bant-meddic-spin.md · pick framework by deal size (BANT < $25K · SPIN $25K-$100K · MEDDIC > $100K)
  • cold-outreach-cadence.md · 3-step cadence (default) and 7-touch (higher ticket)
  • objection-handling.md · the 5 universal objections + scripts (TIME · MONEY · NEED · TRUST · AUTHORITY)
  • decisive-close.md · the 4 levels of close · the standing-up close · 1-line closer
  • price-anchoring.md · stack of value · decoy effect · contrast principle

Apply rules:

  • For prospect research: BANT-score each prospect 0-100 (qualification-bant-meddic-spin.md)
  • For outreach: use 3-step cadence by default · 7-touch for BANT > 90
  • Every Touch 1 must reference 3 specifics about the prospect (3-line rule from cold-outreach-cadence.md)
  • For meeting prep: generate 5 NEPQ questions tailored to the prospect (nepq-questions.md)
  • For call prep: pre-generate likely objections + scripted responses (objection-handling.md)
  • For close prep: generate the decisive close line with prospect's name (decisive-close.md)

Opening (15 seconds)

Say:

"Sales engine. Reading your ICP. I'll find 10 prospects matched to {ICP_NAME} and draft personalized outreach for each. Where should I look?"

Offer 3 source options:

  1. LinkedIn search — user provides a query (e.g. "SaaS founder 500k-5M ARR")
  2. Niche community — user provides a subreddit / Slack / forum link
  3. Competitor audience — scrape one of their Brain's competitors' recent engagers

Read the full file on GitHub · 249 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 249 lines · 28 tokens per session scan A 23aedce9872e

Subscribe to this mod's changes

sales-engine is a command published in the GitHub repository danielpaulai/Purely-Personal-Run-a-business-by-itself (2 stars, last pushed 28d ago), licensed MIT. It adds 28 tokens to every session and 2,084 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.