Getting it into your agent
It runs from inside its repository, so the clone comes first — what it calls does not travel with the file alone.
git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pronpx agentmods add commands/indranilbanerjee/digital-marketing-pro/competitor-analysisWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/commands/indranilbanerjee/digital-marketing-pro/competitor-analysis)<a href="https://agentmods.dev/commands/indranilbanerjee/digital-marketing-pro/competitor-analysis"><img src="https://agentmods.dev/badge/commands/indranilbanerjee/digital-marketing-pro/competitor-analysis/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/commands/indranilbanerjee/digital-marketing-pro/competitor-analysis"><img src="https://agentmods.dev/badge/commands/indranilbanerjee/digital-marketing-pro/competitor-analysis.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00021 | $0.01320 |
| Opus 5 | $0.00010 | $0.00660 |
| Sonnet 5 | $0.00004 | $0.00264 |
| Haiku 4.5 | $0.00002 | $0.00132 |
Grade A, and why
competitor-analysis scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 142 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Competitor Analysis
If you see unfamiliar placeholders or need to check which tools are connected, see CONNECTORS.md.
Deliver a comprehensive competitive intelligence report across all major marketing dimensions. Identify competitor strengths, weaknesses, strategies, and gaps the brand can exploit for competitive advantage.
Trigger
User runs /digital-marketing-pro:competitor-analysis or asks to analyze competitors, benchmark against competition, find competitive gaps, or understand the competitive landscape.
Inputs
Gather the following from the user. If not provided, ask before proceeding:
-
Competitors — 2-5 competitor names and/or URLs to analyze
-
Analysis scope — one of:
- Full analysis — all dimensions below (default)
- SEO comparison — keyword overlap, domain authority, content depth, link gaps
- Content analysis — publishing strategy, content types, topics, quality, frequency
- Paid advertising — ad copy, creative themes, platforms, estimated spend
- Social media — platform presence, engagement, content mix, posting cadence
- Pricing and positioning — pricing models, value props, messaging frameworks
-
Key battleground keywords — terms where the brand competes head-to-head
-
Industry or category — for contextual benchmarking
Process
1. Content Strategy Analysis
- Content types produced (blog, video, podcast, newsletter, reports, tools)
- Publishing frequency and consistency
- Top-performing content (shares, backlinks, estimated traffic)
- Content themes and topic clusters
- Content gaps — topics you cover that they don't, and vice versa
- Quality assessment (depth, originality, E-E-A-T signals)
2. SEO Competitive Landscape
If SEO tools are connected (Ahrefs, Similarweb):
- Pull domain metrics, keyword rankings, backlink profiles automatically
- Identify exact keyword overlap and gaps
If tools are not connected:
- Use web search to research the SEO landscape
- Note: "For detailed ranking data, connect Ahrefs or Similarweb via
/digital-marketing-pro:connect."
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 10d ago First seen · 142 lines · 21 tokens per session scan A c9776587be89
competitor-analysis is a command published in the GitHub repository indranilbanerjee/digital-marketing-pro (801 stars, last pushed 2d ago), licensed MIT. It adds 21 tokens to every session and 1,320 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
Other commands, from other repositories
brand-setup
Configure brand voice, terminology, compliance guardrails, and style guide for content production.
output-folder
Print the absolute path to the user-visible ContentForge output folder and open it in the OS file manager.
create-content
Run the full 10-phase content production pipeline — research, draft, fact-check, humanize, and publish.
audit-content
Audit your content library for freshness decay, coverage gaps, and optimization opportunities.
content-brief
Generate a research-backed content brief with keyword data, competitor analysis, search intent, and SEO strategy.
publish
Publish finished content to Webflow or WordPress with preview, verification, and HTML export fallback.