gtm-content

gtm-content is a command for Claude Code from uppifyagency/bettercallclaudegrowth. It costs 23 tokens per session (504 once invoked), scanned A, original, MIT.

A content-marketing planner that defines a niche, content themes, distribution channels, and an editorial calendar. It uses the ideas from the book “Doing Content Right” to shape the plan.

In plain words
What is it for?
Use it to choose a target niche, plan content pillars, find search topics, select channels, and schedule future content.
Why use it?
It helps avoid publishing random content without a clear audience, purpose, or route to reach people. It connects topics and channels to the business and its preferred communication style.

Command for Claude Code

Written for Claude Code: argument-hint in frontmatter.

Part of the bettercallclaudegrowth plugin — 9 skills, 11 commands, 3 agents shipped together

Good fit Use it to choose a target niche, plan content pillars, find search topics, select channels, and schedule future content.

Compare 6 commands from other repositories ↓
Install with agentmods
npx agentmods add commands/uppifyagency/bettercallclaudegrowth/gtm-content
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Clone the repo
git clone --depth 1 https://github.com/uppifyagency/bettercallclaudegrowth

Made for: Claude Code.

Or install bettercallclaudegrowth, the plugin that ships this one along with the rest of its 9 skills, 11 commands, 3 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for gtm-content

README.md
[![agentmods](https://agentmods.dev/badge/commands/uppifyagency/bettercallclaudegrowth/gtm-content/github.svg)](https://agentmods.dev/commands/uppifyagency/bettercallclaudegrowth/gtm-content)
Your own site
<a href="https://agentmods.dev/commands/uppifyagency/bettercallclaudegrowth/gtm-content"><img src="https://agentmods.dev/badge/commands/uppifyagency/bettercallclaudegrowth/gtm-content/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for gtm-content

Your own site · 80×15
<a href="https://agentmods.dev/commands/uppifyagency/bettercallclaudegrowth/gtm-content"><img src="https://agentmods.dev/badge/commands/uppifyagency/bettercallclaudegrowth/gtm-content.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 23 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 504 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00023 $0.00504
Opus 5 $0.00012 $0.00252
Sonnet 5 $0.00005 $0.00101
Haiku 4.5 $0.00002 $0.00050

Measured 9d ago against content hash 0fbaa8cde74b, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-09, from the pricing page.

Security

Grade A, and why

gtm-content scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

bettercallclaudegrowth/commands/gtm-content.md · 29 lines

How it starts

The opening of the file, as written. The whole thing — 29 lines — stays where its author put it; the contents beside it link to each section on GitHub.

/gtm-content - Content strategy and editorial calendar

Apply the doing-content-right skill to the user's input.

Respect userConfig: write in output_language (IT by default), calibrate tone and vocabulary to brand_voice, contextualize everything to the industry, and favor default_channel when choosing distribution channels.

Steps

  1. Load the skill. Invoke the doing-content-right skill by name (it activates from its description; do not use file paths) and apply its frameworks, going deeper with the cheatsheet, patterns, and the relevant chapter (niche, distribution, SEO, monetization) when needed.

  2. Apply the frameworks to $ARGUMENTS and the industry. Do not copy the book's content: use these frameworks by name and adapt them to the concrete case:

    • Personal Monopoly + niche & positioning → define the defensible niche and the positioning (including the "what for who" in a single sentence).
    • distribution channels → select and prioritize the channels consistent with default_channel and the industry.
    • SEO → identify the topics with informational intent and the long-tail opportunities.
    • audience growth and monetization → indicate the growth lever and the monetization horizon consistent with the positioning.
  3. Produce the structured output:

    • Content strategy — (a) Niche & positioning; (b) Prioritized distribution channels with rationale; (c) 3-5 editorial pillars anchored to the Personal Monopoly and the industry.
    • Editorial calendar — a 4-week table: for each release indicate date/week, pillar, format, channel, angle/title, and intent (informational/awareness/conversion).

Keep the output actionable and faithful to the brand_voice; flag where tactics or metrics from the book (2020) need verification before acting.

Red-team (optional). Invoke the gtm-critic agent to stress-test the strategy and calendar (is the niche truly defensible? are the pillars anchored to the Personal Monopoly or generic? are the channels consistent with the archetype?), then incorporate the fixes.

Read the full file on GitHub · 29 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 29 lines · 23 tokens per session scan A 0fbaa8cde74b

Subscribe to this mod's changes

gtm-content is a command published in the GitHub repository uppifyagency/bettercallclaudegrowth (5 stars, last pushed 3mo ago), licensed MIT. It adds 23 tokens to every session and 504 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.