A lead-generation planner for finding potential customers and creating a lead magnet, which is a useful free item offered in exchange for contact details. It prioritizes four approaches: personal outreach, cold outreach, free content, and paid advertising.

Use it to choose customer-acquisition channels, plan specific outreach or content actions, and design a lead magnet for an industry and target customer.

It helps decide which ways to find customers fit the offer, industry, budget, and business stage. It turns broad marketing options into a prioritized plan.

gtm-leads — Command for Claude Code by uppifyagency

Install

Getting it into your agent

This one installs as part of its plugin. Adding the marketplace and installing the plugin brings it with everything else the plugin ships.

Claude Code

/plugin marketplace add uppifyagency/bettercallclaudegrowth

Claude Code

/plugin install bettercallclaudegrowth

Made for: Claude Code.

Or install bettercallclaudegrowth, the plugin that ships this one along with the rest of its 9 skills, 11 commands, 3 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

README.md

[![agentmods](https://agentmods.dev/badge/commands/uppifyagency/bettercallclaudegrowth/gtm-leads/github.svg)](https://agentmods.dev/commands/uppifyagency/bettercallclaudegrowth/gtm-leads)

Your own site

<a href="https://agentmods.dev/commands/uppifyagency/bettercallclaudegrowth/gtm-leads"><img src="https://agentmods.dev/badge/commands/uppifyagency/bettercallclaudegrowth/gtm-leads/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

Your own site · 80×15

<a href="https://agentmods.dev/commands/uppifyagency/bettercallclaudegrowth/gtm-leads"><img src="https://agentmods.dev/badge/commands/uppifyagency/bettercallclaudegrowth/gtm-leads.svg" alt="Reviewed on agentmods" width="80" height="20"></a>

Per session 18 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.

When invoked 683 The whole file, excluding the scripts and references it only reads on demand.

Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.

Origin original No closer match found in the catalogue.

Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

Model	Per session	Once invoked
Fable 5.1	$0.00018	$0.00683
Opus 5	$0.00009	$0.00342
Sonnet 5	$0.00004	$0.00137
Haiku 4.5	$0.00002	$0.00068

Measured 12d ago against content hash 1e5bf3356f3c, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

gtm-leads scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

bettercallclaudegrowth/commands/gtm-leads.md · 32 lines

How it starts

The opening of the file, as written. The whole thing — 32 lines — stays where its author put it; the contents beside it link to each section on GitHub.

/gtm-leads - Lead generation plan with Core Four and lead magnet

This command applies the hormozi-leads skill. Respect userConfig.output_language (IT by default), userConfig.industry, userConfig.brand_voice and userConfig.default_channel.

User input: $ARGUMENTS

Steps

Load the skill. Invoke the hormozi-leads skill by name (it activates from its description; do not use file paths) and apply its frameworks, going deeper with the cheatsheet, patterns and the relevant chapter (lead magnet, cold outreach, acquisition math, referrals, affiliates) when needed. Do not copy the book's content: use it only to reason.
Frame the goal. From $ARGUMENTS, extract the offer/core offer, the ICP and the constraints (channel, budget, resources). Adapt everything to userConfig.industry and to userConfig.default_channel.
Prioritize the Core Four. Evaluate the four methods — warm outreach, cold outreach, content (post free content), paid ads — against resources, budget and business maturity. Assign a priority (now / next / later) following the logic of the Roadmap and the Rule of 100. For each chosen method, indicate a concrete action, target volume and first move.
Design the Lead Magnet. Use the Lead Magnet framework (the 3 types and the 7 steps) to design a free/low-cost offer that solves a narrow problem of the industry and reveals the bigger problem that the core offer solves. Define the type, a testable name, the consumption format and the CTA.
Add the growth lever. Indicate how to trigger referrals (systematic ask, quota target) and/or affiliates, and note the economic constraint Client-Financed Acquisition (CAC recovery within 30 days, LTGP:CAC ≥ 3:1) as a guardrail for scaling paid ads. If you have the numbers, verify it with: node "${CLAUDE_PLUGIN_ROOT}/scripts/cfa-calculator.js" --ltgp <n> --cac <n> [--cash30 <n>] [--monthly-gp <n>].
Produce the structured output:
- Summary: offer, ICP, constraints.
- Prioritized Core Four table (method, priority, action, volume, first move).
- Lead Magnet spec (type, narrow problem, name, consumption, CTA).
- Referral/affiliate lever + note on CAC and LTGP:CAC.
- First operational step for the next 7 days.

Read the full file on GitHub · 32 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

12d ago First seen · 32 lines · 18 tokens per session scan A 1e5bf3356f3c

Subscribe to this mod's changes

gtm-leads is a command published in the GitHub repository uppifyagency/bettercallclaudegrowth (5 stars, last pushed 3mo ago), licensed MIT. It adds 18 tokens to every session and 683 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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recall-save

Generate / overwrite .recall/context.md with Recall's local offline summarizer.

raiyanyahya/recall · 15 tokens

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Query the notebook knowledge base (SQLite) built by /agy:notebook — precise, grounded, cited. Ask in natural language ("sum the amounts by category", "which docs mention 'Acme Corp'", "build a project timeline") or pass raw SQL. Read-only. Use this when you need exact aggregates/lookups across a document corpus…

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gtm-leads

Getting it into your agent

Wrote this? Show the measurements

What it costs to keep this loaded

Grade A, and why

Nothing flagged

How it starts

/gtm-leads - Lead generation plan with Core Four and lead magnet

Steps

What this file has done since we first saw it

Other commands, from other repositories

recall-save

notebook-query

ccc-orchestrate

standup

audit-project-github

design