claude-seo: Instructions file for Claude Code

CLAUDE.md

claude-seo CLAUDE.md is an instructions file for Claude Code from AgriciDaniel/claude-seo. It costs 4,503 tokens per session, scanned A, original, MIT.

Project instructions for Claude SEO, a collection of tools and guidance for analyzing websites for search visibility. It describes the project's structure, commands, development rules, and supported SEO areas.

In plain words
What is it for?
Use it when developing, maintaining, or extending the Claude SEO project and its SEO analysis skills, agents, references, and commands.
Why use it?
It gives coding agents the context they need to work consistently inside the Claude SEO project. Without these instructions, an agent may miss project conventions or available components.

Instructions file for Claude Code

Written for Claude Code: ${CLAUDE_PLUGIN_ROOT} variable. Also seen: reads .claude/ paths; mentions .claude-plugin; mentions CLAUDE.md.

This is AgriciDaniel/claude-seo's own configuration. It tells Claude Code how to work on claude-seo itself, so it is not a mod to install elsewhere. Copy it as a starting point and replace the rules that are about this project. Everything claude-seo configures →

Runs only inside a plugin — its command needs a path that Claude Code sets for a plugin’s own hooks and for nothing else, and the catalogue could not identify which plugin ships it.

About the project

Claude SEO is an open-source Claude Code plugin that runs specialized agents and skills to audit websites across technical SEO, content quality, structured data, AI-search optimization, local and e-commerce SEO, and international SEO. SEO practitioners use it to produce prioritized recommendations based on primary-source guidance, with optional extensions for external data and crawling.

AgriciDaniel/claude-seo · 19,878 stars · on GitHub

Reuse

Borrowing it

Nothing to install: this file belongs to AgriciDaniel/claude-seo. Take a copy, put it at the same path in your own repository, and replace the rules that are about this project with yours.

Copy the file
curl -O https://raw.githubusercontent.com/AgriciDaniel/claude-seo/main/CLAUDE.md
Clone the repo
git clone --depth 1 https://github.com/AgriciDaniel/claude-seo

Made for: Claude Code.

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When invoked 4,503 The same file — it is already loaded in full.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. ✓ AI security review Fable 5.1 · 6 Sept 2026 📄 Read the review
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.04503 $0.04503
Opus 5.5 $0.01801 $0.01801
Sonnet 5.5 $0.00901 $0.00901
Haiku 4.5 $0.00450 $0.00450

Measured yesterday against content hash e09bd78e4715, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

claude-seo CLAUDE.md scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured yesterday.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

CLAUDE.md · 315 lines

How it starts

The opening of the file, as written. The whole thing — 315 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Claude SEO: Universal SEO Analysis Skill

Project Overview

This repository contains Claude SEO, a Tier 4 Claude Code skill for comprehensive SEO analysis across all industries. It follows the Agent Skills open standard and the 3-layer architecture (directive, orchestration, execution). 26 sub-skills (22 core + 1 orchestrator + 1 framework integration + 2 extension mirrors), 19 sub-agents (16 core + 1 framework integration + 2 extension mirrors), and an extensible reference system cover technical SEO, content quality, schema markup, image optimization, sitemap architecture, AI search optimization, local SEO (GBP, citations, reviews, map pack), maps intelligence, semantic topic clustering, search experience optimization (SXO), SEO drift monitoring, e-commerce SEO, and international SEO with cultural adaptation profiles. Matomo is available as an optional extension for self-hosted analytics.

Architecture

claude-seo/
  CLAUDE.md                          # Project instructions (this file)
  CONTRIBUTORS.md                    # Community credits (Pro Hub Challenge)
  AGENTS.md                          # Multi-platform agent instructions (Cursor, Antigravity)
  .claude-plugin/
    plugin.json                    # Plugin manifest (v2.5.0)
    marketplace.json               # Marketplace catalog for distribution
  skills/                            # 26 sub-skills (auto-discovered)
    seo/                           # Main orchestrator skill
      SKILL.md                     # Entry point, routing table, core rules
      references/                  # On-demand knowledge files (13 files)
    seo-audit/SKILL.md            # Full site audit with parallel agents
    seo-page/SKILL.md            # Deep single-page analysis
    seo-technical/SKILL.md       # Technical SEO (9 categories)
    seo-content/SKILL.md         # E-E-A-T and content quality
    seo-content-brief/SKILL.md   # Content brief generation
    seo-schema/SKILL.md          # Schema.org markup detection/generation
    seo-sitemap/SKILL.md         # XML sitemap analysis/generation
    seo-images/SKILL.md          # Image optimization analysis
    seo-geo/SKILL.md             # AI search / GEO optimization
    seo-agentic/                 # Agent readiness (Lighthouse Agentic Browsing, WebMCP)
      SKILL.md
      references/                # Lighthouse category, access policy, discovery, WebMCP, vendor matrix
    seo-local/SKILL.md           # Local SEO (GBP, citations, reviews, map pack)
    seo-maps/SKILL.md            # Maps intelligence (geo-grid, GBP audit, reviews, competitors)
    seo-plan/SKILL.md            # Strategic SEO planning
    seo-flow/SKILL.md            # FLOW framework integration
    seo-programmatic/SKILL.md    # Programmatic SEO at scale
    seo-competitor-pages/SKILL.md # Competitor comparison pages
    seo-hreflang/SKILL.md       # International SEO / hreflang
    seo-google/                  # Google SEO APIs
      SKILL.md
      references/                # API reference files (11 files)
    seo-backlinks/SKILL.md      # Backlink profile analysis
    seo-cluster/                 # Semantic topic clustering (v1.9.0, by Lutfiya Miller)
      SKILL.md
      references/                # Clustering methodology, architecture, workflow
      templates/                 # cluster-map.html interactive visualization
    seo-sxo/                     # Search Experience Optimization (v1.9.0, by Florian Schmitz)
      SKILL.md
      references/                # Page-type taxonomy, user stories, personas, wireframes
    seo-drift/                   # SEO drift monitoring (v1.9.0, by Dan Colta)
      SKILL.md
      references/                # Comparison rules (17 rules, 3 severity levels)
    seo-ecommerce/               # E-commerce SEO (v1.9.0, by Matej Marjanovic)
      SKILL.md
      references/                # Marketplace API endpoints
    seo-dataforseo/SKILL.md     # Live SEO data via DataForSEO MCP (extension mirror)
    seo-image-gen/              # AI image generation for SEO assets (extension mirror)
      SKILL.md
      references/                # Image gen reference files (7 files)
  agents/                          # 19 subagents (auto-discovered)
    seo-technical.md             # Crawlability, indexability, security
    seo-content.md               # E-E-A-T, readability, thin content
    seo-schema.md                # Structured data validation
    seo-sitemap.md               # Sitemap quality gates
    seo-performance.md           # Core Web Vitals, page speed
    seo-visual.md                # Screenshots, mobile rendering
    seo-geo.md                   # AI crawler access, GEO, citability
    seo-agentic.md               # Agent readiness, Lighthouse Agentic Browsing
    seo-local.md                 # GBP, NAP, citations, reviews, local schema
    seo-maps.md                  # Geo-grid, GBP audit, reviews, competitor radius
    seo-google.md                # Google API analyst (CrUX, GSC, GA4)
    seo-backlinks.md             # Backlink profile analyst (Moz, Bing, CC, verify)
    seo-dataforseo.md            # DataForSEO data analyst
    seo-image-gen.md             # SEO image audit analyst
    seo-cluster.md               # Semantic clustering analysis
    seo-sxo.md                   # Search experience optimization
    seo-drift.md                 # SEO drift monitoring
    seo-ecommerce.md             # E-commerce SEO analysis
    seo-flow.md                  # FLOW framework integration
  hooks/                           # Quality gate hooks
    hooks.json                   # PostToolUse schema validation
  scripts/                         # 60 Python execution scripts
    google_auth.py               # Credential management (OAuth, SA, API key, 4-tier detection)
    backlinks_auth.py            # Backlink API credential management (Moz, Bing)
    moz_api.py                   # Moz Link Explorer API (DA/PA, spam, domains, anchors)
    bing_webmaster.py            # Bing Webmaster Tools API (registered-site links/comparison)
    commoncrawl_graph.py         # Common Crawl web graph parser (PageRank, in-degree)
    verify_backlinks.py          # Backlink existence verification crawler
    pagespeed_check.py           # PSI v5 + CrUX API
    crux_history.py              # CrUX History API (25-week trends)
    gsc_query.py                 # Search Console (queries, pages, sitemaps, sites)
    gsc_inspect.py               # URL Inspection (single + batch)
    indexing_notify.py           # Indexing API v3 (URL_UPDATED/URL_DELETED)
    ga4_report.py                # GA4 organic traffic reports
    matomo_auth.py               # Matomo credential management (extension)
    matomo_report.py             # Matomo Reporting API client (extension)
    keywordseverywhere_api.py    # Keywords Everywhere (Open PageRank) backlinks fallback
    google_report.py             # PDF/HTML report generator (WeasyPrint + matplotlib)
    youtube_search.py            # YouTube Data API v3
    nlp_analyze.py               # Cloud Natural Language API
    keyword_planner.py           # Google Ads Keyword Planner
    fetch_page.py                # Page fetcher with UA rotation
    parse_html.py                # HTML parser for SEO elements
    capture_screenshot.py        # Playwright screenshots
    analyze_visual.py            # Visual analysis helper
    drift_baseline.py            # SEO drift baseline capture (SQLite)
    drift_compare.py             # SEO drift comparison engine (17 rules)
    drift_report.py              # SEO drift HTML report generator
    drift_history.py             # SEO drift history query
    dataforseo_costs.py          # DataForSEO cost estimation and budget tracking
    dataforseo_merchant.py       # Google Shopping / Amazon data fetching
    dataforseo_normalize.py      # DataForSEO response normalization utility
    sync_flow.py                 # FLOW prompt library sync (GitHub API, CC BY 4.0 headers, --dry-run, --ref)
    url_safety.py                # Canonical URL/SSRF safety module (validate, DNS-pin, safe fetch)
    render_page.py               # Shared headless renderer (SPA-aware, Playwright)
    lcp_subparts.py              # LCP subparts breakdown via CrUX API
    preload_check.py             # Speculation Rules / bfcache / prerender / preload detector
    agent_ux_check.py            # Agent-friendly page auditor
    agentic_check.py             # Agent-readiness HTTP auditor (robots, llms.txt, Markdown, ARD, well-known, WebMCP)
    agentic_fix.py               # Agent-readiness fix drafter (robots Content-Signal, llms.txt, ai-catalog, WebMCP)
    lighthouse_agentic.py        # Lighthouse Agentic Browsing fraction reader (PSI or saved JSON)
    content_quality.py           # QRG-aligned content quality detector
    metadata_template.py         # Templated title/description detector (title echo + stock CTA)
    content_humanize.py          # AI-pattern remover (rewrites AI-typical phrasing)
    content_verify.py            # Claim extractor + citation-gap detector
    schema_generate.py           # JSON-LD generators for high-leverage v2 schema types
    schema_ecommerce_validate.py # Product schema validator (merchant-listing requirements)
    iptc_ai_label.py             # IPTC DigitalSourceType audit/injection for AI imagery
    parasite_risk.py             # Parasite-SEO risk scanner
    gbp_deprecation_lint.py      # GBP feature-deprecation linter
    domain_history.py            # Expired-domain heritage check
    seo_updates.py               # Primary-source Google updates query tool
    indexnow_submit.py           # IndexNow submitter
    ucp_check.py                 # UCP (Universal Commerce Protocol) profile auditor
    unlighthouse_run.py          # Unlighthouse CLI wrapper (site-wide Lighthouse)
    validate_backlink_report.py  # Backlink report validation
    portability_check.py         # Cross-platform portability lint for SKILL.md files
    consistency_check.py         # Reference-graph gate: dead refs, routing, lock, orphans
    release_sign.py              # SHA-256 manifest generator for release signing
    verify_release.py            # Verify checkout integrity against a release manifest
    sitemap_discovery.py         # Sitemap discovery (robots.txt, common paths)
    runtime.py                   # Managed runtime behind the claude-seo launcher
  schema/                          # Schema.org JSON-LD templates
  extensions/                      # Optional add-on install helpers
    dataforseo/                  # DataForSEO MCP install scripts
    firecrawl/                   # Firecrawl MCP install scripts
    banana/                      # Banana MCP install scripts
    ahrefs/                      # Ahrefs MCP install scripts
    bing-webmaster/              # Bing Webmaster and IndexNow install scripts
    profound/                    # Profound MCP install scripts
    seranking/                   # SE Ranking MCP install scripts
    unlighthouse/                # Unlighthouse install scripts
  docs/                            # Extended documentation

Read the full file on GitHub · 315 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. yesterday Changed · -4 tokens per session e09bd78e4715
  2. 19d ago Changed 9bc0bfa92919
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claude-seo CLAUDE.md is an instructions file published in the GitHub repository AgriciDaniel/claude-seo (19,878 stars, last pushed 2d ago), licensed MIT. It adds 4,503 tokens to every session, about $0.0180 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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