retention-analysis

retention-analysis is a cursor rule for Cursor from mohitagw15856/pm-claude-skills. It costs 63 tokens per session (1,771 once invoked), scanned A, original, MIT.

A structured investigation into why users return, stop using a product, or lose engagement over time.

In plain words
What is it for?
It is for retention reviews, churn investigations, engagement analysis, and planning experiments to keep more users.
Why use it?
It separates early onboarding problems from longer-term product-market-fit problems and turns possible causes into testable improvement ideas.

Cursor rule for Cursor

Written for Cursor: a Cursor rule (.mdc).

Good fit It is for retention reviews, churn investigations, engagement analysis, and planning experiments to keep more users.

Compare 6 cursor rules from other repositories ↓
Install with agentmods
npx agentmods add rules/mohitagw15856/pm-claude-skills/retention-analysis
About the project

PM Skills is a collection of plain-Markdown instructions that teach AI assistants structured methods for handling professional, personal, and life-admin tasks. People use it with Claude, ChatGPT, Gemini, Cursor, Codex, and other supported agents for work such as writing product requirements, reviewing documents, or planning difficult situations.

mohitagw15856/pm-claude-skills · 1,352 stars · on GitHub · mohitagw15856.github.io

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Clone the repo
git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills

Made for: Cursor.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for retention-analysis

README.md
[![agentmods](https://agentmods.dev/badge/rules/mohitagw15856/pm-claude-skills/retention-analysis/github.svg)](https://agentmods.dev/rules/mohitagw15856/pm-claude-skills/retention-analysis)
Your own site
<a href="https://agentmods.dev/rules/mohitagw15856/pm-claude-skills/retention-analysis"><img src="https://agentmods.dev/badge/rules/mohitagw15856/pm-claude-skills/retention-analysis/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for retention-analysis

Your own site · 80×15
<a href="https://agentmods.dev/rules/mohitagw15856/pm-claude-skills/retention-analysis"><img src="https://agentmods.dev/badge/rules/mohitagw15856/pm-claude-skills/retention-analysis.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 63 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 1,771 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00063 $0.01771
Opus 5 $0.00032 $0.00886
Sonnet 5 $0.00013 $0.00354
Haiku 4.5 $0.00006 $0.00177

Measured 7d ago against content hash a9de543f8a91, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

retention-analysis scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

exports/cursor/pm-analytics/retention-analysis/retention-analysis.mdc · 162 lines

How it starts

The opening of the file, as written. The whole thing — 162 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Retention Analysis Skill

Diagnose why users leave, identify what keeps them, and recommend specific, testable interventions — not vague "improve onboarding" suggestions.

Retention Fundamentals

The retention curve has two components:

  1. Steepness of initial drop (D1–D7) — onboarding problem
  2. Long-term floor level — product-market fit indicator

A product with PMF has a retention curve that flattens. If it trends to zero, you have a PMF problem, not an onboarding problem. Name this distinction explicitly.


Retention Metrics Definitions

Metric Formula What It Tells You
D1 Retention Users who return on day 2 ÷ new users day 1 Quality of first experience
D7 Retention Users active on day 8 ÷ users who joined 7 days ago Early habit formation
D30 Retention Users active on day 31 ÷ users who joined 30 days ago Product-market fit signal
DAU/MAU Ratio Daily active users ÷ monthly active users Stickiness (>20% good, >50% excellent)
Churn Rate Users lost in period ÷ users at start of period Monthly or annual
Net Revenue Retention MRR at end of period ÷ MRR at start (same cohort) Revenue health including expansion

Retention Investigation Framework

Step 1: Segment the problem

Don't analyse "retention" — analyse retention for specific cohorts:

  • New vs returning users
  • Paid vs free
  • Acquisition channel (organic vs paid vs referral)
  • Onboarding path completed vs not
  • Feature usage (power users vs lurkers)

Step 2: Find the inflection points

Where does the drop happen? D1? D7? Month 3?

  • D1 drop → First session experience
  • D7 drop → Habit loop not formed
  • D30 drop → Value not delivered at depth
  • Month 3+ drop → Boredom, competition, or lifecycle event

Step 3: Identify the "aha moment" correlation

Which early behaviour predicts long-term retention?

  • Run correlation: users who did [X] in first 7 days vs 30-day retention
  • Common patterns: connected an integration, invited a teammate, completed a core action N times

Read the full file on GitHub · 162 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago First seen · 162 lines · 63 tokens per session scan A a9de543f8a91

Subscribe to this mod's changes

retention-analysis is a cursor rule published in the GitHub repository mohitagw15856/pm-claude-skills (1,352 stars, last pushed 3d ago), licensed MIT. It adds 63 tokens to every session and 1,771 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.