brand-motion-guidelines

brand-motion-guidelines is a skill for Claude Code from 2233admin/design-pipeline. It costs 84 tokens per session (3,087 once invoked), scanned A, original, MIT.

A written system for deciding how a brand or product should move, including animation principles, timing rules, reusable motion patterns, logo movement, feedback states, and reduced-motion guidance for accessibility.

In plain words
What is it for?
Use it to document easing and duration tokens, entrance and exit rules, animation examples, logo behavior, interface feedback, and reduced-motion guidance.
Why use it?
It gives designers and engineers a shared motion language, so animations do not feel inconsistent across a product or brand. It also records timing choices and accessibility rules in one place.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the freelance-motion-skills plugin — 5 skills shipped together

Good fit Use it to document easing and duration tokens, entrance and exit rules, animation examples, logo behavior, interface feedback, and reduced-motion guidance.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/2233admin/design-pipeline/brand-motion-guidelines
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add 2233admin/design-pipeline --skill brand-motion-guidelines
Clone the repo
git clone --depth 1 https://github.com/2233admin/design-pipeline

Made for: Claude Code.

Or install freelance-motion-skills, the plugin that ships this one along with the rest of its 5 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-motion-guidelines

README.md
[![agentmods](https://agentmods.dev/badge/skills/2233admin/design-pipeline/brand-motion-guidelines/github.svg)](https://agentmods.dev/skills/2233admin/design-pipeline/brand-motion-guidelines)
Your own site
<a href="https://agentmods.dev/skills/2233admin/design-pipeline/brand-motion-guidelines"><img src="https://agentmods.dev/badge/skills/2233admin/design-pipeline/brand-motion-guidelines/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brand-motion-guidelines

Your own site · 80×15
<a href="https://agentmods.dev/skills/2233admin/design-pipeline/brand-motion-guidelines"><img src="https://agentmods.dev/badge/skills/2233admin/design-pipeline/brand-motion-guidelines.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 84 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,087 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00084 $0.03087
Opus 5 $0.00042 $0.01543
Sonnet 5 $0.00017 $0.00617
Haiku 4.5 $0.00008 $0.00309

Measured 5d ago against content hash 1aae480ca4e6, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-09, from the pricing page.

Security

Grade A, and why

brand-motion-guidelines scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 5d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skill/references/iart-motion-skills/upstream/freelance-motion-skills/skills/brand-motion-guidelines/SKILL.md · 221 lines

How it starts

The opening of the file, as written. The whole thing — 221 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Brand Motion Guidelines

Author a brand motion system — the document that defines how a brand or product moves, the way mature design systems (Slack, IBM Carbon, Klarna, Material) do it. Output is a fill-in-ready template covering principles, easing/timing tokens, a motion library, logo rules, feedback states, accessibility, and do/don't examples.

When to use

Use when a brand or product needs a documented motion language, when animation feels inconsistent across a team, when defining named easing/duration tokens for designers and engineers, or when adding a reduced-motion/accessibility standard. The output is a structured doc, not code.

Decision tree — scope the system, then pick the token

Two judgments: how big a system does this brand actually need, and which token a given motion should use. Don't build a 7-part system for a landing page; don't ship a one-pager for a multi-team design system.

How many surfaces/teams will use this?
├─ One site / one campaign → lightweight: principles + tokens + a short
│   library. Skip deep logo/state sections unless relevant.
├─ A product (app/web) → full 7-part doc; tokens are mandatory.
└─ A brand across product + marketing + broadcast → full doc PLUS a
    Motion Personality preset (see motion-art-direction) so every medium matches.

Picking the token for a given motion:
  duration: larger element / longer travel → longer token
            (instant<fast<base<slow<slower)
  easing:   entrance → decelerate · exit → accelerate (and shorter)
            within-view move → standard · brand moment → emphasized
            continuous loop → linear · playful accent → spring (sparingly)

Rule of thumb: if a motion can't name the token it uses, it's a one-off — and one-offs are what make a system feel inconsistent.

What a motion system contains

A complete motion guidelines doc has seven parts. Author them in order:

  1. Motion principles — 3-5 named beliefs that govern every animation.
  2. Timing & easing tokens — named durations and curves, so motion is consistent and engineer-implementable.
  3. Motion library — entrance, exit, and transition patterns mapped to tokens.
  4. Logo animation rules — how the mark may and may not move.
  5. Feedback & state motion — loading, success, error, hover, focus.
  6. Accessibility — reduced-motion, photosensitivity, focus visibility.
  7. Do / Don't — concrete examples that make the rules unambiguous.

Read the full file on GitHub · 221 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 5d ago First seen · 221 lines · 84 tokens per session scan A 1aae480ca4e6

Subscribe to this mod's changes

brand-motion-guidelines is a skill published in the GitHub repository 2233admin/design-pipeline (9 stars, last pushed 6d ago), licensed MIT. It adds 84 tokens to every session and 3,087 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-04.

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