performance-report

Performance Report

Generate weekly or monthly affiliate performance reports — earnings, clicks, conversions, EPC, top performers, underperformers, and trend analysis. Output is a Markdown report with KPI dashboard, program rankings, and actionable recommendations.

Stage

S6: Analytics — Data without analysis is just noise. This skill transforms raw affiliate numbers into insights — which programs are worth your time, which are dragging your portfolio down, and where to focus next. Professional affiliates review performance weekly.

When to Use

• User wants to review their affiliate earnings for a period
• User asks "how are my programs doing?" or "show me my affiliate report"
• User has click/conversion/revenue data and wants analysis
• User wants to compare performance across multiple programs
• User says "weekly report", "monthly report", "earnings breakdown"
• Chaining from S6.1 (conversion-tracker) — analyze the data those links collected

Input Schema

programs:
  - name: string               # REQUIRED — program name (e.g., "HeyGen")
    clicks: number             # OPTIONAL — total clicks this period
    conversions: number        # OPTIONAL — total conversions
    revenue: number            # OPTIONAL — total commission earned ($)
    commission: number         # OPTIONAL — commission per sale ($)
    spend: number              # OPTIONAL — money spent on ads/promotion ($)

period: string                 # OPTIONAL — "week" | "month" | "quarter"
                               # Default: "month"

goals:
  revenue_target: number       # OPTIONAL — target revenue for the period ($)
  conversion_target: number    # OPTIONAL — target conversions

previous_period:               # OPTIONAL — last period's data for trend analysis
  - name: string
    clicks: number
    conversions: number
    revenue: number

notes: string                  # OPTIONAL — context about the period
                               # (e.g., "launched new blog post week 2")