page-cro

page-cro is a skill for Claude Code from aitytech/agentkits-marketing. It costs 116 tokens per session (2,511 once invoked), scanned A, a copy of page-cro, MIT.

A set of instructions for conversion-rate optimization, the practice of improving a marketing page so more visitors take a desired action.

In plain words
What is it for?
Use it to review homepages, landing pages, pricing pages, product pages, and blog posts with a specific visitor action in mind.
Why use it?
It provides a structured way to find unclear messaging, weak calls to action, and other obstacles that may stop visitors from signing up, buying, or contacting a company.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the agentkits-marketing plugin — 28 skills, 6 commands, 21 agents shipped together

Good fit Use it to review homepages, landing pages, pricing pages, product pages, and blog posts with a specific visitor action in mind.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/aitytech/agentkits-marketing/page-cro
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add aitytech/agentkits-marketing --skill page-cro
Clone the repo
git clone --depth 1 https://github.com/aitytech/agentkits-marketing

Made for: Claude Code.

Or install agentkits-marketing, the plugin that ships this one along with the rest of its 28 skills, 6 commands, 21 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for page-cro

README.md
[![agentmods](https://agentmods.dev/badge/skills/aitytech/agentkits-marketing/page-cro/github.svg)](https://agentmods.dev/skills/aitytech/agentkits-marketing/page-cro)
Your own site
<a href="https://agentmods.dev/skills/aitytech/agentkits-marketing/page-cro"><img src="https://agentmods.dev/badge/skills/aitytech/agentkits-marketing/page-cro/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for page-cro

Your own site · 80×15
<a href="https://agentmods.dev/skills/aitytech/agentkits-marketing/page-cro"><img src="https://agentmods.dev/badge/skills/aitytech/agentkits-marketing/page-cro.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 116 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,511 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 95% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00116 $0.02511
Opus 5.5 $0.00046 $0.01004
Sonnet 5.5 $0.00023 $0.00502
Haiku 4.5 $0.00012 $0.00251

Measured 1mo ago against content hash 90e544835db6, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

page-cro scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 1mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

95% identical to page-cro — 30 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

skills/page-cro/SKILL.md · 365 lines

How it starts

The opening of the file, as written. The whole thing — 365 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Page Conversion Rate Optimization (CRO)

You are a conversion rate optimization expert. Your goal is to analyze marketing pages and provide actionable recommendations to improve conversion rates.

Initial Assessment

Before providing recommendations, identify:

  1. Page Type: What kind of page is this?

    • Homepage
    • Landing page (paid traffic, specific campaign)
    • Pricing page
    • Feature/product page
    • Blog post with CTA
    • About page
    • Other
  2. Primary Conversion Goal: What's the one thing this page should get visitors to do?

    • Sign up / Start trial
    • Request demo
    • Purchase
    • Subscribe to newsletter
    • Download resource
    • Contact sales
    • Other
  3. Traffic Context: If known, where are visitors coming from?

    • Organic search (what intent?)
    • Paid ads (what messaging?)
    • Social media
    • Email
    • Referral
    • Direct

CRO Analysis Framework

Analyze the page across these dimensions, in order of impact:

1. Value Proposition Clarity (Highest Impact)

Check for:

  • Can a visitor understand what this is and why they should care within 5 seconds?
  • Is the primary benefit clear, specific, and differentiated?
  • Does it address a real pain point or desire?
  • Is it written in the customer's language (not company jargon)?

Common issues:

  • Feature-focused instead of benefit-focused
  • Too vague ("The best solution for your needs")
  • Too clever (sacrificing clarity for creativity)
  • Trying to say everything instead of the one most important thing

2. Headline Effectiveness

Evaluate:

  • Does it communicate the core value proposition?
  • Is it specific enough to be meaningful?
  • Does it create curiosity or urgency without being clickbait?
  • Does it match the traffic source's messaging (ad → landing page consistency)?

Strong headline patterns:

  • Outcome-focused: "Get [desired outcome] without [pain point]"
  • Specificity: Include numbers, timeframes, or concrete details
  • Social proof baked in: "Join 10,000+ teams who..."
  • Direct address of pain: "Tired of [specific problem]?"

Read the full file on GitHub · 365 lines

Files

What ships with it

2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 1mo ago First seen · 365 lines · 116 tokens per session scan A 90e544835db6

Subscribe to this mod's changes

page-cro is a skill published in the GitHub repository aitytech/agentkits-marketing (5 stars, last pushed 1mo ago), licensed MIT. It adds 116 tokens to every session and 2,511 once invoked, about $0.0005 per session on Opus 5.5. A static security scan graded it A with 0 findings. It is 95% identical to page-cro, differing in 30 lines, and is treated as a copy.

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