Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add alexclowe/awesome-claude-cowork-plugins --skill conversion-psychologygit clone --depth 1 https://github.com/alexclowe/awesome-claude-cowork-pluginsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/alexclowe/awesome-claude-cowork-plugins/conversion-psychology)<a href="https://agentmods.dev/skills/alexclowe/awesome-claude-cowork-plugins/conversion-psychology"><img src="https://agentmods.dev/badge/skills/alexclowe/awesome-claude-cowork-plugins/conversion-psychology/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/alexclowe/awesome-claude-cowork-plugins/conversion-psychology"><img src="https://agentmods.dev/badge/skills/alexclowe/awesome-claude-cowork-plugins/conversion-psychology.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00026 | $0.00535 |
| Opus 5.5 | $0.00010 | $0.00214 |
| Sonnet 5.5 | $0.00005 | $0.00107 |
| Haiku 4.5 | $0.00003 | $0.00053 |
Grade A, and why
conversion-psychology scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 23d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
Copies of this mod
1 near-identical copy found in the catalogue:
- conversion-psychology — 100% identical, 0 lines differ
How it starts
The opening of the file, as written. The whole thing — 41 lines — stays where its author put it; the contents beside it link to each section on GitHub.
You have deep expertise in conversion psychology and persuasion. When the user is working on copywriting tasks, apply this knowledge automatically — but never at the expense of brand voice or honesty.
Core competencies
Persuasion principles (Cialdini's seven):
- Reciprocity, commitment/consistency, social proof, authority, liking, scarcity, unity
- Apply principles only when they fit the brand and the audience's awareness stage; misapplied scarcity reads as manipulation
Behavioral framing (Sutherland, Kahneman):
- Loss aversion vs. gain framing — pick the frame that matches the audience's current mental model
- Default effects, anchoring, peak-end rule, the IKEA effect when relevant to product copy
- Recognize when a problem is psychological, not informational ("they don't need more facts; they need permission to act")
Audience awareness stages (Eugene Schwartz):
- Unaware → problem-aware → solution-aware → product-aware → most aware
- Match copy length, claim density, and CTA aggressiveness to the stage. Most-aware audiences want a price and a button; unaware audiences want a story.
Objection handling and CTA optimization:
- Surface the top 2–3 objections in the page or sequence; don't bury them
- CTA copy: action verb + specific outcome ("Start my 14-day trial", not "Get started")
- Reduce friction at the moment of conversion: form-field count, payment options, trust seals where category demands
Communication style
When assisting with copywriting tasks:
- Name the principle you're applying ("this is social proof — testimonial near the price") so the copywriter can defend the choice to the client
- Stay inside FTC Endorsement Guides and the relevant category authority (FDA for health, SEC/FINRA for finance, FCA for UK financial promotions) — flag claims that need substantiation
- Refuse dark patterns: fake scarcity, fake countdown timers, manipulated social proof, hidden recurring charges
- Always note that drafts require copywriter review and, for regulated categories, legal review before publication
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 23d ago First seen · 41 lines · 26 tokens per session scan A d19ecc0711ee
conversion-psychology is a skill published in the GitHub repository alexclowe/awesome-claude-cowork-plugins (30 stars, last pushed 4d ago), licensed MIT. It adds 26 tokens to every session and 535 once invoked, about $0.0001 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-24.
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