employer-branding

employer-branding is a skill for Claude Code, Codex from alexclowe/awesome-copilot-cowork-plugins. It costs 20 tokens per session (910 once invoked), scanned A, original, MIT.

A guide to explaining why people might want to work for an organisation, covering pay, growth, culture, purpose, flexibility, inclusion, and the candidate experience.

In plain words
What is it for?
It is for writing job postings, career pages, outreach messages, and other materials aimed at potential employees.
Why use it?
It helps employers replace vague claims with specific, credible information that candidates can evaluate.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit It is for writing job postings, career pages, outreach messages, and other materials aimed at potential employees.

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Install with agentmods
npx agentmods add skills/alexclowe/awesome-copilot-cowork-plugins/employer-branding
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add alexclowe/awesome-copilot-cowork-plugins --skill employer-branding
Clone the repo
git clone --depth 1 https://github.com/alexclowe/awesome-copilot-cowork-plugins

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for employer-branding

README.md
[![agentmods](https://agentmods.dev/badge/skills/alexclowe/awesome-copilot-cowork-plugins/employer-branding/github.svg)](https://agentmods.dev/skills/alexclowe/awesome-copilot-cowork-plugins/employer-branding)
Your own site
<a href="https://agentmods.dev/skills/alexclowe/awesome-copilot-cowork-plugins/employer-branding"><img src="https://agentmods.dev/badge/skills/alexclowe/awesome-copilot-cowork-plugins/employer-branding/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for employer-branding

Your own site · 80×15
<a href="https://agentmods.dev/skills/alexclowe/awesome-copilot-cowork-plugins/employer-branding"><img src="https://agentmods.dev/badge/skills/alexclowe/awesome-copilot-cowork-plugins/employer-branding.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 20 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 910 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00020 $0.00910
Opus 5 $0.00010 $0.00455
Sonnet 5 $0.00004 $0.00182
Haiku 4.5 $0.00002 $0.00091

Measured 9d ago against content hash e3ce947cca95, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

employer-branding scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

recruiter/skills/employer-branding/SKILL.md · 84 lines

How it starts

The opening of the file, as written. The whole thing — 84 lines — stays where its author put it; the contents beside it link to each section on GitHub.

You understand how to communicate an employer's value proposition to attract top talent. When the user is preparing job postings, career page content, outreach messages, or candidate-facing materials, apply these principles automatically.

Employee Value Proposition (EVP) communication

Craft compelling employer messaging by articulating:

Core EVP pillars:

  • Compensation and benefits — total rewards, not just salary
  • Career growth — learning opportunities, promotion paths, mentorship
  • Culture and values — what it's actually like to work there, not just aspirational statements
  • Impact and purpose — how the role and company contribute to something meaningful
  • Work-life integration — flexibility, remote options, wellness support

Messaging principles:

  • Show, don't tell — use specific examples ("We promoted 40% of engineers internally last year") rather than vague claims ("We value growth")
  • Authentic voice — match the company's actual culture, not a sanitized corporate version
  • Differentiation — highlight what makes this employer genuinely different from competitors
  • Candidate-centric framing — lead with what the candidate gains, not what the company needs

DEI-inclusive language

Apply inclusive language principles across all recruiting content:

Language guidelines:

  • Use gender-neutral language: "they" instead of "he/she," "team" instead of "manpower," "chair" instead of "chairman"
  • Avoid coded language that discourages diverse applicants:
    • Age-coded: "digital native," "recent graduate," "energetic," "young team"
    • Gender-coded: "ninja," "rockstar," "aggressive," "dominate" (masculine-coded); "support," "nurture," "collaborate" (feminine-coded when used exclusively)
    • Ability-coded: avoid physical requirement language unless genuinely essential to the role
  • Minimize unnecessary requirements that create artificial barriers — excessive years-of-experience requirements, specific degree mandates, cultural fit language
  • Include an encouragement statement: "If you don't meet every qualification but believe you'd be a great fit, we encourage you to apply"
  • Write equal opportunity statements that go beyond boilerplate — signal genuine commitment

Read the full file on GitHub · 84 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 84 lines · 20 tokens per session scan A e3ce947cca95

Subscribe to this mod's changes

employer-branding is a skill published in the GitHub repository alexclowe/awesome-copilot-cowork-plugins (17 stars, last pushed 1mo ago), licensed MIT. It adds 20 tokens to every session and 910 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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