experiment-design

experiment-design is a skill for Claude Code from AlexisMarasigan/coldoutboundskills. It costs 61 tokens per session (2,395 once invoked), scanned A, a copy of experiment-design, MIT.

A framework for testing cold-email campaigns by changing one variable at a time.

In plain words
What is it for?
Plan list-only, copy-only, or combined experiments, set sample and success criteria, and judge confidence in the results.
Why use it?
It makes results easier to interpret by showing whether the list, message, or another campaign element caused the change.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the coldoutboundskills plugin — 28 skills shipped together

Good fit Plan list-only, copy-only, or combined experiments, set sample and success criteria, and judge confidence in the results.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/alexismarasigan/coldoutboundskills/experiment-design
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add AlexisMarasigan/coldoutboundskills --skill experiment-design
Clone the repo
git clone --depth 1 https://github.com/AlexisMarasigan/coldoutboundskills

Made for: Claude Code.

Or install coldoutboundskills, the plugin that ships this one along with the rest of its 28 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for experiment-design

README.md
[![agentmods](https://agentmods.dev/badge/skills/alexismarasigan/coldoutboundskills/experiment-design/github.svg)](https://agentmods.dev/skills/alexismarasigan/coldoutboundskills/experiment-design)
Your own site
<a href="https://agentmods.dev/skills/alexismarasigan/coldoutboundskills/experiment-design"><img src="https://agentmods.dev/badge/skills/alexismarasigan/coldoutboundskills/experiment-design/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for experiment-design

Your own site · 80×15
<a href="https://agentmods.dev/skills/alexismarasigan/coldoutboundskills/experiment-design"><img src="https://agentmods.dev/badge/skills/alexismarasigan/coldoutboundskills/experiment-design.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 61 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,395 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 100% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00061 $0.02395
Opus 5 $0.00030 $0.01197
Sonnet 5 $0.00012 $0.00479
Haiku 4.5 $0.00006 $0.00239

Measured 11d ago against content hash 22a29205cfc1, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

experiment-design scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

100% identical to experiment-design — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

skills/experiment-design/SKILL.md · 243 lines

How it starts

The opening of the file, as written. The whole thing — 243 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Experiment Design

If you change your list, your copy, and your offer at the same time, you learn nothing. This skill forces you to isolate one variable per experiment so you actually learn what's working.

Why this exists

Most cold email operators run "throw-everything" experiments. Campaign 1 gets a new list, new copy, and a new offer. It works better. They declare victory. But they can't tell you WHY — was it the list? The copy? The offer?

Then campaign 2 changes all three again. Regression. Nobody knows why.

This skill is the antidote: plan each experiment around ONE variable, keep everything else constant, and confidence-weight the results.

The three experiment types

A. List-only experiment

  • What varies: the list (targeting criteria)
  • What stays fixed: copy, offer, sending infrastructure, sequence timing
  • What you learn: whether this segment is a better fit than the baseline
  • Confidence on learnings: HIGH on targeting, LOW on copy (because copy wasn't tested)

B. Copy-only experiment

  • What varies: the copy (subject, body, sequence, or A/B variant)
  • What stays fixed: list, offer, infrastructure
  • What you learn: whether this copy resonates with this audience
  • Confidence on learnings: HIGH on copy, LOW on targeting

C. Combined experiment (use sparingly)

  • What varies: list AND copy (and sometimes offer)
  • What stays fixed: only infrastructure
  • When to use: launching a whole new campaign for a new ICP. You can't isolate because everything is new.
  • Confidence on learnings: MEDIUM on everything. Use as hypothesis-generation, not conclusion.

The Framework

Step 1: Name your hypothesis

Every experiment starts with a one-sentence hypothesis:

"Targeting Heads of Marketing at 50-200 person B2B SaaS companies will get a higher positive reply rate than our current VP Sales baseline, because [reason]."

Or:

"Leading with a question about their recent product launch will get a higher reply rate than our current benefit-focused opener, because [reason]."

Read the full file on GitHub · 243 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 243 lines · 61 tokens per session scan A 22a29205cfc1

Subscribe to this mod's changes

experiment-design is a skill published in the GitHub repository AlexisMarasigan/coldoutboundskills (4 stars, last pushed 4mo ago), licensed MIT. It adds 61 tokens to every session and 2,395 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. It is 100% identical to experiment-design, differing in 0 lines, and is treated as a copy.

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