dfy-dwy-diy

dfy-dwy-diy is a skill for Claude Code from alexsmedile/hormozi-skills. It costs 66 tokens per session (1,554 once invoked), scanned A, original, MIT.

A framework for choosing how an offer should be delivered: Done For You, Done With You, or Do It Yourself.

In plain words
What is it for?
Use it to compare delivery models on speed, effort, perceived value, and ability to scale, then produce a recommended format and tradeoffs.
Why use it?
It helps resolve uncertainty about whether a service, collaboration, self-serve product, or combination best fits the desired result and audience.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the hormozi-skills plugin — 18 skills, 6 agents shipped together

Good fit Use it to compare delivery models on speed, effort, perceived value, and ability to scale, then produce a recommended format and tradeoffs.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/alexsmedile/hormozi-skills/dfy-dwy-diy
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add alexsmedile/hormozi-skills --skill dfy-dwy-diy
Clone the repo
git clone --depth 1 https://github.com/alexsmedile/hormozi-skills

Made for: Claude Code.

Or install hormozi-skills, the plugin that ships this one along with the rest of its 18 skills, 6 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for dfy-dwy-diy

README.md
[![agentmods](https://agentmods.dev/badge/skills/alexsmedile/hormozi-skills/dfy-dwy-diy/github.svg)](https://agentmods.dev/skills/alexsmedile/hormozi-skills/dfy-dwy-diy)
Your own site
<a href="https://agentmods.dev/skills/alexsmedile/hormozi-skills/dfy-dwy-diy"><img src="https://agentmods.dev/badge/skills/alexsmedile/hormozi-skills/dfy-dwy-diy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for dfy-dwy-diy

Your own site · 80×15
<a href="https://agentmods.dev/skills/alexsmedile/hormozi-skills/dfy-dwy-diy"><img src="https://agentmods.dev/badge/skills/alexsmedile/hormozi-skills/dfy-dwy-diy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 66 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,554 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00066 $0.01554
Opus 5.5 $0.00026 $0.00622
Sonnet 5.5 $0.00013 $0.00311
Haiku 4.5 $0.00007 $0.00155

Measured 2mo ago against content hash 688e3f720add, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

dfy-dwy-diy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/dfy-dwy-diy/SKILL.md · 375 lines

How it starts

The opening of the file, as written. The whole thing — 375 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Skill: Delivery Mechanism Designer (DFY vs DWY vs DIY)

Purpose

Choose the best way to deliver the result.

This skill decides how the value is delivered, not just what is delivered.

It optimizes for:

  • speed (how fast results happen)
  • ease (how hard it feels)
  • perceived value (what it’s worth in the buyer’s mind)

A weak delivery kills a strong idea.
A strong delivery can make a simple idea sell.


When to Use

Activate this skill when:

  • the offer exists but feels weak
  • conversions are low despite a good outcome
  • delivery format is unclear
  • the result requires too much effort
  • the user is unsure between product, service, or hybrid
  • scaling vs customization is a tradeoff

Inputs

This skill works with:

  • an OFFER.md
  • a rough offer idea
  • a product or service description
  • a target outcome + audience
  • an existing delivery format

Core Outcome

The assistant produces:

  • the best delivery model (DFY, DWY, DIY)
  • reasoning behind the choice
  • tradeoffs explained
  • hybrid delivery ideas
  • upgraded delivery structure

Key Models

DIY (Do It Yourself)

User does everything.

Examples

  • course
  • ebook
  • template
  • toolkit

Pros

  • scalable
  • low cost to deliver
  • high margins

Cons

  • low perceived value
  • low completion rates
  • requires discipline

DWY (Done With You)

You guide the user.

Examples

  • coaching
  • cohort program
  • group calls
  • feedback loops

Pros

  • higher success rate
  • higher perceived value
  • builds trust

Cons

  • less scalable
  • requires time
  • depends on user effort

DFY (Done For You)

You do the work.

Examples

  • agency
  • service
  • setup
  • implementation

Pros

  • highest perceived value
  • fastest results
  • lowest effort for customer

Cons

  • low scalability
  • higher delivery cost
  • operational complexity

Assistant Behavior

1. Understand the outcome

Extract:

  • what result is promised
  • how complex it is
  • how fast it needs to happen
  • what skills are required

Read the full file on GitHub · 375 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2mo ago First seen · 375 lines · 66 tokens per session scan A 688e3f720add

Subscribe to this mod's changes

dfy-dwy-diy is a skill published in the GitHub repository alexsmedile/hormozi-skills (265 stars, last pushed 1mo ago), licensed MIT. It adds 66 tokens to every session and 1,554 once invoked, about $0.0003 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Related

dfy-dwy-diy compared with skills from other repositories

dfy-dwy-diy next to 6 skills from other repositories
ModTypeStarsLast pushLicenceScanTokensWorks with
dfy-dwy-diyalexsmedile/hormozi-skillsSkill2651mo agoMITA66Claude Code
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sop-writergenspark-ai/genofficeSkill12kyesterdayApache-2.0A32Claude Code, Codex
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ads-youtubeAgriciDaniel/claude-adsSkill11k5d agoMITA84Claude Code
ads-launchAgriciDaniel/claude-adsSkill11k5d agoMITA45Claude Code