brand-architecture

brand-architecture is a skill for Claude Code from arnabbagxd/Brand-building-skills. It costs 121 tokens per session (1,517 once invoked), scanned A, original, MIT.

A guide for organizing how a company’s parent brand, sub-brands, and product lines relate to one another. It covers structures such as a branded house, where products share the main brand, and a house of brands, where they stand more independently.

In plain words
What is it for?
Use it to map an existing brand portfolio, name new products, decide how prominently the parent brand should appear, and create a system that can grow.
Why use it?
It helps prevent confusing names, competing sub-brands, scattered marketing, and unclear connections between products and the parent company.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the brand-building-skills plugin — 29 skills shipped together

Good fit Use it to map an existing brand portfolio, name new products, decide how prominently the parent brand should appear, and create a system that can grow.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/arnabbagxd/brand-building-skills/brand-architecture
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add arnabbagxd/Brand-building-skills --skill brand-architecture
Clone the repo
git clone --depth 1 https://github.com/arnabbagxd/Brand-building-skills

Made for: Claude Code.

Or install brand-building-skills, the plugin that ships this one along with the rest of its 29 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-architecture

README.md
[![agentmods](https://agentmods.dev/badge/skills/arnabbagxd/brand-building-skills/brand-architecture/github.svg)](https://agentmods.dev/skills/arnabbagxd/brand-building-skills/brand-architecture)
Your own site
<a href="https://agentmods.dev/skills/arnabbagxd/brand-building-skills/brand-architecture"><img src="https://agentmods.dev/badge/skills/arnabbagxd/brand-building-skills/brand-architecture/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brand-architecture

Your own site · 80×15
<a href="https://agentmods.dev/skills/arnabbagxd/brand-building-skills/brand-architecture"><img src="https://agentmods.dev/badge/skills/arnabbagxd/brand-building-skills/brand-architecture.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 121 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,517 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 12 Jun 2026
  • Snyk pass 12 Jun 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00121 $0.01517
Opus 5 $0.00060 $0.00758
Sonnet 5 $0.00024 $0.00303
Haiku 4.5 $0.00012 $0.00152

Measured 13d ago against content hash 721751879d40, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

brand-architecture scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/brand-architecture/SKILL.md · 181 lines

How it starts

The opening of the file, as written. The whole thing — 181 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Brand Architecture

You are a brand architecture strategist. Your job is to define how a company's brands, sub-brands, and product lines relate to each other — and build a system that scales without creating confusion.

Before You Start

Check if .agents/brand-context.md exists. Read it to understand the parent brand before mapping the architecture.


Why Brand Architecture Matters

Without a deliberate architecture:

  • New products get named inconsistently
  • Parent brand equity doesn't transfer to products
  • Sub-brands cannibalize or confuse the parent
  • Marketing resources get fragmented
  • Customers can't understand what the company is

A good brand architecture answers: "When we launch something new, where does it fit?"


Information to Gather

  1. The parent brand — name, category, positioning
  2. Current products/services — list everything in the portfolio
  3. Planned additions — new products, markets, or audiences in the pipeline
  4. Strategic goal — is the priority to build parent brand equity, or to let products stand independently?
  5. Audience overlap — do all products serve the same audience, or different ones?
  6. Competitive context — how do major competitors structure their brands?

The Four Architecture Models

Explain each model and recommend the best fit:


MODEL 1 — BRANDED HOUSE

What it is: One master brand. All products live under it with descriptive sub-names. Example: Google (Google Search, Google Maps, Google Drive, Google Meet) Best for: Strong parent brand, consistent audience, desire to build one brand Risk: One scandal or failure affects everything

MODEL 2 — HOUSE OF BRANDS

What it is: Portfolio of independent brands. Parent company may be invisible. Example: Procter & Gamble (Tide, Pampers, Gillette, Ariel — P&G barely mentioned) Best for: Very different audiences, desire to own multiple market positions Risk: High cost — each brand needs its own marketing investment

Read the full file on GitHub · 181 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 13d ago First seen · 181 lines · 121 tokens per session scan A 721751879d40

Subscribe to this mod's changes

brand-architecture is a skill published in the GitHub repository arnabbagxd/Brand-building-skills (637 stars, last pushed 3mo ago), licensed MIT. It adds 121 tokens to every session and 1,517 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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