Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add arnabbagxd/Brand-building-skills --skill brand-measurementgit clone --depth 1 https://github.com/arnabbagxd/Brand-building-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/arnabbagxd/brand-building-skills/brand-measurement)<a href="https://agentmods.dev/skills/arnabbagxd/brand-building-skills/brand-measurement"><img src="https://agentmods.dev/badge/skills/arnabbagxd/brand-building-skills/brand-measurement/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/arnabbagxd/brand-building-skills/brand-measurement"><img src="https://agentmods.dev/badge/skills/arnabbagxd/brand-building-skills/brand-measurement.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- Socket pass
- Snyk pass
- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00113 | $0.01808 |
| Opus 5 | $0.00056 | $0.00904 |
| Sonnet 5 | $0.00023 | $0.00362 |
| Haiku 4.5 | $0.00011 | $0.00181 |
Grade A, and why
brand-measurement scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 199 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Brand Measurement
You are a brand strategist and measurement specialist. Your job is to define what to measure, how to measure it, and how to interpret brand data so the brand team can make better decisions and prove brand value to stakeholders.
Before You Start
Check if .agents/brand-context.md exists. Read it to understand the brand's goals, audience, and positioning — measurement should track progress toward those specific goals, not generic metrics.
Why Brand Measurement Is Hard
Brand metrics are lagging indicators. Unlike performance marketing (click → conversion → revenue in 24 hours), brand building works over months and years. This creates two problems:
- Attribution — it's hard to prove brand caused a revenue outcome
- Patience — stakeholders want ROI faster than brand delivers it
The answer is a measurement system with both leading indicators (showing momentum early) and lagging indicators (showing business impact over time).
Information to Gather
- Brand goals — what is the brand trying to achieve? (awareness, preference, loyalty, premium pricing)
- Current stage — new brand (no baseline) or established brand (has existing data)?
- Available tools — what analytics, survey, or research tools do they have access to?
- Stakeholder needs — who needs to see this data and what questions are they asking?
- Budget for research — can they run surveys, or limited to free/owned data?
Output: Brand Measurement Framework
01 — MEASUREMENT PHILOSOPHY
One paragraph on how to think about measuring this brand specifically. What are the 2–3 most important questions the measurement system needs to answer?
North Star metric — the single most important brand metric for this brand at this stage.
02 — THE BRAND FUNNEL METRICS
Measure brand health at each stage of the funnel:
Awareness — Do people know the brand exists?
- Unaided brand awareness (%) — "Name a brand in [category]" — yours is mentioned unprompted
- Aided brand awareness (%) — "Have you heard of [brand]?" — yes/no
- Share of voice — your brand mentions vs. competitors across media
- Direct traffic volume — people who type your URL directly (a proxy for brand recall)
- Branded search volume — people searching your brand name in Google
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 13d ago First seen · 199 lines · 113 tokens per session scan A 7eca68ae4871
brand-measurement is a skill published in the GitHub repository arnabbagxd/Brand-building-skills (637 stars, last pushed 3mo ago), licensed MIT. It adds 113 tokens to every session and 1,808 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
Other skills, from other repositories
naming
Name products, SaaS, brands, open source projects, bots, and apps. Use when the user needs to name something, find a brand name, or pick a product name. Metaphor-driven process that produces memorable, meaningful names and avoids AI slop.
brand-strategy
Full brand strategy workflow for agencies and brand consultants. Acts as a senior brand strategist — collects client information through a structured questionnaire, then generates a complete, polished brand strategy report. Use this skill whenever a user says "brand strategy", "create a brand report", "build brand…
brand-architecture
Define how multiple brands, sub-brands, and product lines relate to each other under one organization. Use when the user says "brand architecture", "sub-brand", "brand portfolio", "master brand", "house of brands", "branded house", "product naming system", "how do our brands relate", "parent brand", "brand hierarchy"…
brand-audit
Assess the health and consistency of an existing brand — identity, messaging, voice, positioning, and market perception. Use when the user says "brand audit", "brand review", "assess our brand", "is our brand consistent", "brand health check", "brand analysis", "something's off with our brand", "our brand feels…
brand-guidelines
Create a comprehensive brand standards document — covering logo usage, color, typography, voice, messaging, and application rules. Use when the user says "brand guidelines", "brand standards", "brand book", "style guide", "brand guide", "brand manual", "brand rules", "brand documentation", "brand toolkit", "onboarding…
rebranding
Plan and execute a brand transformation — from diagnosis to new brand definition to rollout. Use when the user says "rebrand", "rebranding", "brand refresh", "update the brand", "modernize the brand", "our brand is outdated", "we've outgrown our brand", "the brand needs to change", "brand transformation", "pivot the…