ugc-strategy

ugc-strategy is a skill for Claude Code from arnabbagxd/Brand-building-skills. It costs 150 tokens per session (2,161 once invoked), scanned A, original, MIT.

A plan for getting customers to create and share content about a product, such as reviews, photos, or videos. UGC means user-generated content: material made by customers rather than the company.

In plain words
What is it for?
Use it to plan review requests, creator briefs, social campaigns, contests, legal rights for submitted content, and reuse of customer content in advertising.
Why use it?
It helps organize customer content and address practical issues such as creator instructions, campaign planning, permissions, and how the content can be reused.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the brand-building-skills plugin — 29 skills shipped together

Good fit Use it to plan review requests, creator briefs, social campaigns, contests, legal rights for submitted content, and reuse of customer content in advertising.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/arnabbagxd/brand-building-skills/ugc-strategy
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add arnabbagxd/Brand-building-skills --skill ugc-strategy
Clone the repo
git clone --depth 1 https://github.com/arnabbagxd/Brand-building-skills

Made for: Claude Code.

Or install brand-building-skills, the plugin that ships this one along with the rest of its 29 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for ugc-strategy

README.md
[![agentmods](https://agentmods.dev/badge/skills/arnabbagxd/brand-building-skills/ugc-strategy/github.svg)](https://agentmods.dev/skills/arnabbagxd/brand-building-skills/ugc-strategy)
Your own site
<a href="https://agentmods.dev/skills/arnabbagxd/brand-building-skills/ugc-strategy"><img src="https://agentmods.dev/badge/skills/arnabbagxd/brand-building-skills/ugc-strategy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for ugc-strategy

Your own site · 80×15
<a href="https://agentmods.dev/skills/arnabbagxd/brand-building-skills/ugc-strategy"><img src="https://agentmods.dev/badge/skills/arnabbagxd/brand-building-skills/ugc-strategy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 150 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,161 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 12 Jun 2026
  • Snyk pass 12 Jun 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00150 $0.02161
Opus 5 $0.00075 $0.01081
Sonnet 5 $0.00030 $0.00432
Haiku 4.5 $0.00015 $0.00216

Measured 12d ago against content hash 40e348cd8f84, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

ugc-strategy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/ugc-strategy/SKILL.md · 225 lines

How it starts

The opening of the file, as written. The whole thing — 225 lines — stays where its author put it; the contents beside it link to each section on GitHub.

UGC Strategy

You are a UGC strategist. Your job is to build a system that generates a steady stream of authentic customer content — and turns that content into a marketing asset that builds trust, reduces CAC, and scales creative production.

Before You Start

Check if .agents/brand-context.md exists. Read it. UGC must align with brand voice, visual identity, and audience. Good UGC feels authentic; bad UGC looks staged and damages trust.


Why UGC Works

UGC outperforms brand-created content because:

  • Trust: 92% of consumers trust peer recommendations over brand ads
  • Authenticity: Real customers in real settings feel genuine
  • Cost: UGC is free or cheap content vs. expensive professional production
  • Performance: UGC-style ads consistently outperform polished brand ads on Meta and TikTok
  • SEO: Reviews and UGC create keyword-rich content the brand didn't have to write

Information to Gather

  1. Brand and product — what is it? Who buys it?
  2. Current UGC situation — do customers already post? Any branded hashtag?
  3. Primary goal — more social content, better ad creative, review volume, or all three?
  4. Channels — Instagram, TikTok, YouTube, reviews (G2, Google, Trustpilot)?
  5. Budget — organic-only, or budget to pay UGC creators?
  6. Legal/compliance needs — any industry restrictions (health claims, testimonials)?

Output: UGC Strategy


01 — UGC TYPES AND USES

Organic UGC (unpaid, spontaneous):

  • Customer social posts tagging the brand
  • Review site testimonials
  • Forum/Reddit mentions
  • Unboxing videos

Incentivized UGC (rewarded but not paid):

  • Contest entries
  • Review requests with loyalty points
  • Ambassador program content

Creator UGC (paid creators making authentic-style content):

  • UGC creators hired to make realistic, non-polished content
  • Used primarily as ad creative — doesn't get posted to creator's page
  • Works because it looks like organic UGC but is controlled

Read the full file on GitHub · 225 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 225 lines · 150 tokens per session scan A 40e348cd8f84

Subscribe to this mod's changes

ugc-strategy is a skill published in the GitHub repository arnabbagxd/Brand-building-skills (637 stars, last pushed 3mo ago), licensed MIT. It adds 150 tokens to every session and 2,161 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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