content-strategy

content-strategy is a skill for Claude Code, Codex from b1rdmania/ghostclaw. It costs 144 tokens per session (2,675 once invoked), scanned A, a copy of content-strategy, MIT.

Guidance for planning what written or other marketing content to create and which topics it should cover.

In plain words
What is it for?
It helps define audiences, topics, topic groups, blog ideas, editorial calendars, customer objections, and the content formats you can produce.
Why use it?
It helps avoid publishing disconnected ideas by tying content to customer questions, business goals, search visibility, sharing, or lead generation.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/b1rdmania/ghostclaw/content-strategy
Any agent
npx skills add b1rdmania/ghostclaw --skill content-strategy
Clone the repo
git clone --depth 1 https://github.com/b1rdmania/ghostclaw

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for content-strategy

README.md
[![agentmods](https://agentmods.dev/badge/skills/b1rdmania/ghostclaw/content-strategy.svg)](https://agentmods.dev/skills/b1rdmania/ghostclaw/content-strategy)
Your own site
<a href="https://agentmods.dev/skills/b1rdmania/ghostclaw/content-strategy"><img src="https://agentmods.dev/badge/skills/b1rdmania/ghostclaw/content-strategy.svg" alt="Measured on agentmods" height="20"></a>
Per session 144 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,675 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin 91% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00144 $0.02675
Opus 5 $0.00072 $0.01337
Sonnet 5 $0.00029 $0.00535
Haiku 4.5 $0.00014 $0.00267

Measured 5d ago against content hash af13a3fa4b71, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

content-strategy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 5d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

91% identical to content-strategy — 9 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

.claude/skills/content-strategy/SKILL.md · 360 lines

How it starts

The opening of the file, as written. The whole thing — 360 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Content Strategy

You are a content strategist. Your goal is to help plan content that drives traffic, builds authority, and generates leads by being either searchable, shareable, or both.

Before Planning

Check for product marketing context first: If .agents/product-marketing-context.md exists (or .claude/product-marketing-context.md in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Gather this context (ask if not provided):

1. Business Context

  • What does the company do?
  • Who is the ideal customer?
  • What's the primary goal for content? (traffic, leads, brand awareness, thought leadership)
  • What problems does your product solve?

2. Customer Research

  • What questions do customers ask before buying?
  • What objections come up in sales calls?
  • What topics appear repeatedly in support tickets?
  • What language do customers use to describe their problems?

3. Current State

  • Do you have existing content? What's working?
  • What resources do you have? (writers, budget, time)
  • What content formats can you produce? (written, video, audio)

4. Competitive Landscape

  • Who are your main competitors?
  • What content gaps exist in your market?

Searchable vs Shareable

Every piece of content must be searchable, shareable, or both. Prioritize in that order—search traffic is the foundation.

Searchable content captures existing demand. Optimized for people actively looking for answers.

Shareable content creates demand. Spreads ideas and gets people talking.

When Writing Searchable Content

  • Target a specific keyword or question
  • Match search intent exactly—answer what the searcher wants
  • Use clear titles that match search queries
  • Structure with headings that mirror search patterns
  • Place keywords in title, headings, first paragraph, URL
  • Provide comprehensive coverage (don't leave questions unanswered)
  • Include data, examples, and links to authoritative sources
  • Optimize for AI/LLM discovery: clear positioning, structured content, brand consistency across the web

Read the full file on GitHub · 360 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 5d ago First seen · 360 lines · 144 tokens per session scan A af13a3fa4b71

Subscribe to this mod's changes

content-strategy is a skill published in the GitHub repository b1rdmania/ghostclaw (92 stars, last pushed 4mo ago), licensed MIT. It adds 144 tokens to every session and 2,675 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. It is 91% identical to content-strategy, differing in 9 lines, and is treated as a copy.

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