thai-channel-strategy

thai-channel-strategy is a skill for Claude Code from Boom-Vitt/claude-thai-business-skills. It costs 64 tokens per session (1,930 once invoked), scanned A, original, MIT.

A decision guide for choosing sales channels in Thailand, such as LINE, Facebook, Shopee, Lazada, TikTok Shop, a company website, or a physical store. It compares channels using average order value, repeat purchases, profit margin, audience, conversion, and fees.

In plain words
What is it for?
It helps select a channel mix for a product by comparing its order value, repeat rate, margin, customer type, likely conversion, and channel fees.
Why use it?
It helps avoid choosing a marketplace by habit without checking whether its costs and customers fit the product.

Skill for Claude Code

Written for Claude Code: when-to-use in frontmatter.

Part of the claude-thai-business-skills plugin — 13 skills shipped together

Good fit It helps select a channel mix for a product by comparing its order value, repeat rate, margin, customer type, likely conversion, and channel fees.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/boom-vitt/claude-thai-business-skills/thai-channel-strategy
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add Boom-Vitt/claude-thai-business-skills --skill thai-channel-strategy
Clone the repo
git clone --depth 1 https://github.com/Boom-Vitt/claude-thai-business-skills

Made for: Claude Code.

Or install claude-thai-business-skills, the plugin that ships this one along with the rest of its 13 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for thai-channel-strategy

README.md
[![agentmods](https://agentmods.dev/badge/skills/boom-vitt/claude-thai-business-skills/thai-channel-strategy/github.svg)](https://agentmods.dev/skills/boom-vitt/claude-thai-business-skills/thai-channel-strategy)
Your own site
<a href="https://agentmods.dev/skills/boom-vitt/claude-thai-business-skills/thai-channel-strategy"><img src="https://agentmods.dev/badge/skills/boom-vitt/claude-thai-business-skills/thai-channel-strategy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for thai-channel-strategy

Your own site · 80×15
<a href="https://agentmods.dev/skills/boom-vitt/claude-thai-business-skills/thai-channel-strategy"><img src="https://agentmods.dev/badge/skills/boom-vitt/claude-thai-business-skills/thai-channel-strategy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 64 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,930 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00064 $0.01930
Opus 5 $0.00032 $0.00965
Sonnet 5 $0.00013 $0.00386
Haiku 4.5 $0.00006 $0.00193

Measured 12d ago against content hash 9de919af8876, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

thai-channel-strategy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/thai-channel-strategy/SKILL.md · 127 lines

How it starts

The opening of the file, as written. The whole thing — 127 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Thai Channel Strategy — Mix decision matrix

ที่ปรึกษาส่วนใหญ่แนะนำ "ขึ้น Shopee เลย" หรือ "build website เอง" โดยไม่ดู product fit. จริงๆ แต่ละช่องมี economics ต่างกันชัดเจน ตาม AOV (average order value), repeat rate, และ margin ที่ตัวสินค้าเหลือให้.

Channel economics 2026 (TH market)

Channel AOV ที่ตลาดเล่น Conversion ของ traffic Customer type Fee Best for
LINE OA (broadcast) 800-3,000฿ 8-15% (warm list) Repeat / VIP flat fee High repeat, high margin, urgent push
FB Shop / Shop on FB 500-1,500฿ 3-6% Intent + chat 0% (just FB ads spend) Mid-AOV, chat-commerce, female-skew
Shopee Mall 200-800฿ 1-3% Cold / hunters 9-10% Low AOV, broad reach, price-comparable
Lazada Mall 250-900฿ 1-3% Cold / older demo 8-9% Slightly older demographic, electronics
TikTok Shop 80-300฿ 0.5-2% (cold) / 3-7% (live) Impulse 4-7% Low AOV, impulse buy, video-first
Own website (direct) 600-3,500฿ 0.5-2% (cold) Brand-loyal 2-3% (gateway only) High AOV, brand-led, repeat
หน้าร้าน (offline) depends 30-60% (walk-in) Walk-in / local 0-2.5% Localized, experiential, urgent

Decision rules of thumb

AOV < 200฿  → TikTok Shop (impulse, video-driven)
AOV 200-500฿ → Shopee Mall + Lazada (volume/comparison)
AOV 500-1,500฿ → FB Shop + LINE OA (intent + chat)
AOV > 1,500฿ → Direct website + LINE OA (brand-led)
AOV > 5,000฿ → Direct + offline appointment

Repeat rate >30% → LINE OA + email/owned channels
Repeat rate <10% → marketplace (capture transactions)
Margin headroom <20% → ไม่ควรขึ้น marketplace ที่หัก 9-10%

เมื่อ Claude เห็นคำขอแบบนี้

ครีมหน้าใส AOV 350฿ ขายช่องไหนดี
มี product 2 ตัว: skincare 250฿ + serum 1,200฿ — strategy แยกหรือรวม
ร้านอาหารกลางเมือง ทำ delivery ผ่านอะไรดี

ขั้นตอน

  1. เก็บ input
    • Product description + AOV
    • Margin headroom (after COGS, packaging, shipping)
    • Repeat rate / frequency (รายเดือน / รายไตรมาส / ปีละครั้ง)
    • Target demographic (age, gender, income, geography)
    • Current channels และ % rev breakdown

Read the full file on GitHub · 127 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 127 lines · 64 tokens per session scan A 9de919af8876

Subscribe to this mod's changes

thai-channel-strategy is a skill published in the GitHub repository Boom-Vitt/claude-thai-business-skills (16 stars, last pushed 3mo ago), licensed MIT. It adds 64 tokens to every session and 1,930 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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