content-planner

content-planner is a skill for Claude Code from bradautomates/head-of-content. It costs 150 tokens per session (1,661 once invoked), scanned A, original, MIT.

A coordinator for researching content across X, Instagram, YouTube, and TikTok, then combining the findings into content plans and platform-specific playbooks.

In plain words
What is it for?
Use it to create social-media content plans, study audiences and competitors, generate platform-specific ideas, or combine research from multiple channels.
Why use it?
It organizes several platform research jobs and shared account context into one repeatable workflow, while identifying the required credentials and setup.

Skill for Claude Code

Written for Claude Code: installed under .claude/. Also seen: mentions subagents.

Good fit Use it to create social-media content plans, study audiences and competitors, generate platform-specific ideas, or combine research from multiple channels.

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Install with agentmods
npx agentmods add skills/bradautomates/head-of-content/content-planner
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add bradautomates/head-of-content --skill content-planner
Clone the repo
git clone --depth 1 https://github.com/bradautomates/head-of-content

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for content-planner

README.md
[![agentmods](https://agentmods.dev/badge/skills/bradautomates/head-of-content/content-planner/github.svg)](https://agentmods.dev/skills/bradautomates/head-of-content/content-planner)
Your own site
<a href="https://agentmods.dev/skills/bradautomates/head-of-content/content-planner"><img src="https://agentmods.dev/badge/skills/bradautomates/head-of-content/content-planner/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for content-planner

Your own site · 80×15
<a href="https://agentmods.dev/skills/bradautomates/head-of-content/content-planner"><img src="https://agentmods.dev/badge/skills/bradautomates/head-of-content/content-planner.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 150 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,661 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00150 $0.01661
Opus 5 $0.00075 $0.00830
Sonnet 5 $0.00030 $0.00332
Haiku 4.5 $0.00015 $0.00166

Measured 11d ago against content hash 0ba3811077f6, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

content-planner scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

.claude/skills/content-planner/SKILL.md · 219 lines

How it starts

The opening of the file, as written. The whole thing — 219 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Content Planner

Orchestrate parallel research across X, Instagram, YouTube, and TikTok, then aggregate findings into content ideas and platform-specific playbooks.

Prerequisites

Same as individual research skills:

  • APIFY_TOKEN for X, Instagram, and TikTok research
  • TUBELAB_API_KEY for YouTube research
  • GEMINI_API_KEY for video analysis
  • Accounts configured in .claude/context/ for each platform

CRITICAL - Subagent Environment Setup: Each subagent must load environment variables from the .env file in the head-of-marketing working directory before executing any API calls:

export $(cat .env | grep -v '^#' | xargs)

Workflow

1. Read User Context

Read all files in .claude/context/ to understand the user's niche, target audience, and accounts to research. Pass this context to each subagent.

2. Create Master Run Folder

RUN_FOLDER="content-plans/$(date +%Y-%m-%d_%H%M%S)" && mkdir -p "$RUN_FOLDER" && echo "$RUN_FOLDER"

3. Launch Research Subagents in Parallel

Use the Task tool to launch 4 subagents simultaneously:

Subagent 1 - X Research:

Execute the x-research skill:
1. Create run folder in x-research/
2. Fetch tweets (30 days, 100 max per account)
3. Analyze for outliers
4. Run video analysis if video content found
5. Generate report

Return: The run folder path and a JSON summary with:
- run_folder: path to the run folder
- total_posts: number analyzed
- outlier_count: outliers found
- top_topics: top 5 hashtags/keywords

Subagent 2 - Instagram Research:

Execute the instagram-research skill:
1. Create run folder in instagram-research/
2. Fetch reels (30 days, 50 per account)
3. Analyze for outliers
4. Run video analysis on top 5
5. Generate report

Return: The run folder path and a JSON summary with:
- run_folder: path to the run folder
- total_posts: number analyzed
- outlier_count: outliers found
- top_topics: top 5 hashtags/keywords

Subagent 3 - YouTube Research:

Execute the youtube-research skill:
1. Read channel context from .claude/context/youtube-channel.md
2. Analyze channel for keywords
3. Search for outliers
4. Filter to top 3 relevant videos
5. Run video analysis
6. Generate report

Return: The run folder path and a JSON summary with:
- run_folder: path to the run folder
- total_videos: number analyzed
- outlier_count: outliers found
- top_topics: top 5 keywords

Read the full file on GitHub · 219 lines

Files

What ships with it

2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 219 lines · 150 tokens per session scan A 0ba3811077f6

Subscribe to this mod's changes

content-planner is a skill published in the GitHub repository bradautomates/head-of-content (232 stars, last pushed 7mo ago), licensed MIT. It adds 150 tokens to every session and 1,661 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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