influencer-outreach

influencer-outreach is a skill for Claude Code from brainbytes-dev/everything-claude-marketing. It costs 28 tokens per session (3,588 once invoked), scanned A, original, MIT.

A framework for finding, assessing, and contacting influencers for marketing partnerships. Influencers are creators with an audience that may match a campaign's target customers.

In plain words
What is it for?
It helps identify creators, evaluate partnerships, write outreach messages, negotiate deals, and build ongoing creator programs.
Why use it?
It helps teams avoid choosing partners based only on follower counts and gives structure to campaign goals, audience fit, budgets, and negotiations.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin. Also seen: positional $N argument.

Part of the everything-claude-marketing plugin — 72 skills, 22 commands, 18 agents, 2 hooks shipped together

Good fit It helps identify creators, evaluate partnerships, write outreach messages, negotiate deals, and build ongoing creator programs.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/brainbytes-dev/everything-claude-marketing/influencer-outreach
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add brainbytes-dev/everything-claude-marketing --skill influencer-outreach
Clone the repo
git clone --depth 1 https://github.com/brainbytes-dev/everything-claude-marketing

Made for: Claude Code.

Or install everything-claude-marketing, the plugin that ships this one along with the rest of its 72 skills, 22 commands, 18 agents, 2 hooks.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for influencer-outreach

README.md
[![agentmods](https://agentmods.dev/badge/skills/brainbytes-dev/everything-claude-marketing/influencer-outreach/github.svg)](https://agentmods.dev/skills/brainbytes-dev/everything-claude-marketing/influencer-outreach)
Your own site
<a href="https://agentmods.dev/skills/brainbytes-dev/everything-claude-marketing/influencer-outreach"><img src="https://agentmods.dev/badge/skills/brainbytes-dev/everything-claude-marketing/influencer-outreach/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for influencer-outreach

Your own site · 80×15
<a href="https://agentmods.dev/skills/brainbytes-dev/everything-claude-marketing/influencer-outreach"><img src="https://agentmods.dev/badge/skills/brainbytes-dev/everything-claude-marketing/influencer-outreach.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 28 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,588 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00028 $0.03588
Opus 5.5 $0.00011 $0.01435
Sonnet 5.5 $0.00006 $0.00718
Haiku 4.5 $0.00003 $0.00359

Measured 2mo ago against content hash 690eea12bb3c, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

influencer-outreach scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/influencer/influencer-outreach/SKILL.md · 268 lines

How it starts

The opening of the file, as written. The whole thing — 268 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Influencer Outreach

When to Activate

Use this skill when identifying influencers for a campaign, evaluating potential creator partnerships, writing outreach emails or DMs, negotiating influencer deals, building a long-term creator relationship program, planning an influencer marketing campaign, or when someone asks to "find influencers," "build a creator program," or "partner with content creators." Also activate when evaluating whether influencer marketing is the right channel for a given goal.

First Questions

Before starting influencer outreach, clarify:

  1. What is the campaign goal? (awareness, traffic, leads, sales, content creation, social proof)
  2. What is the budget? (determines which tiers of influencers are viable)
  3. Who is the target audience? (demographics, interests, platforms — the influencer's audience must match)
  4. What platform(s)? (Instagram, YouTube, TikTok, LinkedIn, Twitter/X, podcast, newsletter)
  5. What type of content? (review, tutorial, unboxing, sponsored post, affiliate, brand ambassador)
  6. What is the timeline? (one-off campaign, ongoing partnership, seasonal promotion)

Core Rules

  1. Audience match over follower count. A 10K-follower creator whose audience is exactly your target customer outperforms a 500K-follower creator whose audience is broadly "interested in business."
  2. Engagement rate is the first filter. High followers with low engagement means bought followers, dead accounts, or irrelevant content. Check engagement before anything else.
  3. Authenticity is non-negotiable. Influencers who promote anything for money damage both their credibility and yours. Look for creators who genuinely fit your brand.
  4. Pay fairly. Underpaying creators leads to low-quality content, missed deadlines, and resentment. Fair compensation builds long-term relationships.
  5. Relationships beat transactions. One-off sponsored posts have limited impact. Long-term partnerships where the creator genuinely uses and advocates for your product are 10x more valuable.
  6. Give creative freedom. Creators know their audience better than you do. Provide guardrails (key messages, compliance requirements, brand guidelines) but let them create in their own voice.

Read the full file on GitHub · 268 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2mo ago First seen · 268 lines · 28 tokens per session scan A 690eea12bb3c

Subscribe to this mod's changes

influencer-outreach is a skill published in the GitHub repository brainbytes-dev/everything-claude-marketing (10 stars, last pushed 7mo ago), licensed MIT. It adds 28 tokens to every session and 3,588 once invoked, about $0.0001 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

Related

influencer-outreach compared with skills from other repositories

influencer-outreach next to 6 skills from other repositories
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