seo-local

seo-local is a skill for Claude Code from brainbytes-dev/everything-claude-marketing. It costs 22 tokens per session (3,069 once invoked), scanned A, original, MIT.

A guide to improving how businesses with physical locations or service areas appear in local search results, including Google Business Profile listings.

In plain words
What is it for?
Use it to improve Google Business Profiles, local pages and content, customer review management, and search visibility across multiple locations.
Why use it?
It helps address the local-search problems that can keep nearby customers from finding a business or trusting its listing.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the everything-claude-marketing plugin — 72 skills, 22 commands, 18 agents, 2 hooks shipped together

Good fit Use it to improve Google Business Profiles, local pages and content, customer review management, and search visibility across multiple locations.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/brainbytes-dev/everything-claude-marketing/seo-local
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add brainbytes-dev/everything-claude-marketing --skill seo-local
Clone the repo
git clone --depth 1 https://github.com/brainbytes-dev/everything-claude-marketing

Made for: Claude Code.

Or install everything-claude-marketing, the plugin that ships this one along with the rest of its 72 skills, 22 commands, 18 agents, 2 hooks.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for seo-local

README.md
[![agentmods](https://agentmods.dev/badge/skills/brainbytes-dev/everything-claude-marketing/seo-local/github.svg)](https://agentmods.dev/skills/brainbytes-dev/everything-claude-marketing/seo-local)
Your own site
<a href="https://agentmods.dev/skills/brainbytes-dev/everything-claude-marketing/seo-local"><img src="https://agentmods.dev/badge/skills/brainbytes-dev/everything-claude-marketing/seo-local/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for seo-local

Your own site · 80×15
<a href="https://agentmods.dev/skills/brainbytes-dev/everything-claude-marketing/seo-local"><img src="https://agentmods.dev/badge/skills/brainbytes-dev/everything-claude-marketing/seo-local.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 22 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,069 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00022 $0.03069
Opus 5.5 $0.00009 $0.01228
Sonnet 5.5 $0.00004 $0.00614
Haiku 4.5 $0.00002 $0.00307

Measured 2mo ago against content hash 5d84a7969932, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

seo-local scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/seo/seo-local/SKILL.md · 355 lines

How it starts

The opening of the file, as written. The whole thing — 355 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Local SEO

When to Activate

Use this skill when optimizing search visibility for businesses with physical locations (restaurants, retail stores, clinics, offices) or defined service areas (plumbers, lawyers, home services). Applies to Google Business Profile optimization, local pack rankings, local content strategy, review management, and multi-location SEO.

First Questions

  1. How many locations does the business have? (single vs. multi-location changes the strategy significantly)
  2. Is this a storefront or a service-area business?
  3. What are the primary services/products and target keywords?
  4. Is there an existing Google Business Profile? What condition is it in?
  5. What does the local competitive landscape look like? (who ranks in the local pack?)
  6. What is the current review volume and rating?

Google Business Profile (GBP) Optimization

Google Business Profile is the single most important factor for local pack rankings. A fully optimized GBP can outperform a mediocre website in local search.

Complete Every Field

Field Best Practice Impact
Business name Exact legal business name (no keyword stuffing) High — keyword stuffing can trigger suspension
Primary category The most specific accurate category Very high — the #1 local ranking factor
Secondary categories Add all relevant secondary categories (up to 9) High
Address Exact physical address, consistent with website and citations High
Service area Define if service-area business (hide address if you go to clients) Medium
Phone number Local phone number (not 800 number) Medium
Website URL Link to location-specific landing page (not homepage for multi-location) Medium
Business hours Accurate, including special hours for holidays Medium
Business description 750 characters max. Include keywords naturally. Describe services, differentiators, and service area. Medium
Photos 10+ high-quality photos: exterior, interior, team, products/services High
Services/Products List every service with descriptions Medium
Attributes Mark all applicable attributes (wheelchair accessible, free Wi-Fi, etc.) Low-Medium
Opening date Include for age signal Low

Read the full file on GitHub · 355 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2mo ago First seen · 355 lines · 22 tokens per session scan A 5d84a7969932

Subscribe to this mod's changes

seo-local is a skill published in the GitHub repository brainbytes-dev/everything-claude-marketing (10 stars, last pushed 7mo ago), licensed MIT. It adds 22 tokens to every session and 3,069 once invoked, about $0.0001 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

Related

seo-local compared with skills from other repositories

seo-local next to 6 skills from other repositories
ModTypeStarsLast pushLicenceScanTokensWorks with
seo-localbrainbytes-dev/everything-claude-marketingSkill107mo agoMITA22Claude Code
imagegenopenai/codexSkill133kyesterdayApache-2.0A113Codex
playwright-climicrosoft/playwrightSkill99kyesterdayApache-2.0A19Claude Code
local-ai-agentsmicrosoft/ai-agents-for-beginnersSkill79k4d agoMITA200Claude Code, Codex
systematic-debuggingobra/superpowersSkill313k3d agoMITA21Claude Code
next-cache-components-adoptionvercel/next.jsSkill143kyesterdayMITA95Claude Code
next-partial-prefetching-adoptionvercel/next.jsSkill143kyesterdayMITA103Claude Code