thought-leadership

thought-leadership is a skill for Claude Code from brainbytes-dev/everything-claude-marketing. It costs 26 tokens per session (2,779 once invoked), scanned A, original, MIT.

A planning guide for helping an executive, founder, subject-matter expert, or brand become recognized for useful ideas in a specific industry.

In plain words
What is it for?
Use it to plan articles, conference talks, media appearances, podcasts, and a consistent expert profile.
Why use it?
It gives authority-building efforts a clear audience, topic, platform, business goal, and realistic time commitment.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the everything-claude-marketing plugin — 72 skills, 22 commands, 18 agents, 2 hooks shipped together

Good fit Use it to plan articles, conference talks, media appearances, podcasts, and a consistent expert profile.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/brainbytes-dev/everything-claude-marketing/thought-leadership
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add brainbytes-dev/everything-claude-marketing --skill thought-leadership
Clone the repo
git clone --depth 1 https://github.com/brainbytes-dev/everything-claude-marketing

Made for: Claude Code.

Or install everything-claude-marketing, the plugin that ships this one along with the rest of its 72 skills, 22 commands, 18 agents, 2 hooks.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for thought-leadership

README.md
[![agentmods](https://agentmods.dev/badge/skills/brainbytes-dev/everything-claude-marketing/thought-leadership/github.svg)](https://agentmods.dev/skills/brainbytes-dev/everything-claude-marketing/thought-leadership)
Your own site
<a href="https://agentmods.dev/skills/brainbytes-dev/everything-claude-marketing/thought-leadership"><img src="https://agentmods.dev/badge/skills/brainbytes-dev/everything-claude-marketing/thought-leadership/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for thought-leadership

Your own site · 80×15
<a href="https://agentmods.dev/skills/brainbytes-dev/everything-claude-marketing/thought-leadership"><img src="https://agentmods.dev/badge/skills/brainbytes-dev/everything-claude-marketing/thought-leadership.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 26 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,779 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00026 $0.02779
Opus 5.5 $0.00010 $0.01112
Sonnet 5.5 $0.00005 $0.00556
Haiku 4.5 $0.00003 $0.00278

Measured 2mo ago against content hash 61958cba63f4, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

thought-leadership scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/content/thought-leadership/SKILL.md · 286 lines

How it starts

The opening of the file, as written. The whole thing — 286 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Thought Leadership

When to Activate

  • An executive or brand wants to be recognized as an authority in their space
  • Building credibility for a new company or product in a crowded market
  • Developing a personal brand for a founder, CEO, or subject matter expert
  • Planning conference speaking, byline articles, or media appearances
  • Differentiating through expertise when product differentiation is difficult
  • Recruiting top talent (candidates research leadership before joining)
  • Preparing for fundraising (VCs evaluate founder thought leadership)

First Questions

  1. Who is the thought leader? (Individual executive, the brand, or both?)
  2. What specific topics should they own? (Not broad — specific angles and perspectives.)
  3. Who is the target audience for this thought leadership? (Customers, industry peers, investors, talent?)
  4. What original insight, data, or experience does the thought leader have?
  5. What platforms is the audience already on? (LinkedIn, industry publications, podcasts, conferences?)
  6. How much time can the thought leader commit? (Writing, reviewing, appearing — be realistic.)
  7. What is the business goal? (Brand awareness, lead gen, recruiting, fundraising, partnerships?)

Thought Leadership vs Content Marketing

Thought Leadership Content Marketing
Advances a point of view Educates or informs
Says something new or contrarian Covers known topics well
Builds personal or brand authority Drives traffic and leads
Creates industry conversation Answers existing questions
Attributed to a named person Often brand-attributed
Values originality above all Values comprehensiveness
Earns media and speaking invitations Earns search rankings

They complement each other. Content marketing builds the base (SEO, traffic, leads). Thought leadership builds the ceiling (reputation, influence, premium positioning).

Executive Positioning

Defining the Executive's Thought Leadership Territory

Read the full file on GitHub · 286 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2mo ago First seen · 286 lines · 26 tokens per session scan A 61958cba63f4

Subscribe to this mod's changes

thought-leadership is a skill published in the GitHub repository brainbytes-dev/everything-claude-marketing (10 stars, last pushed 7mo ago), licensed MIT. It adds 26 tokens to every session and 2,779 once invoked, about $0.0001 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

Related

thought-leadership compared with skills from other repositories

thought-leadership next to 6 skills from other repositories
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