google-maps-local-seo

google-maps-local-seo is a skill for Claude Code from cablate/mcp-google-map. It costs 46 tokens per session (531 once invoked), scanned A, original, MIT.

A Google Maps tool for studying local search visibility, geographic rankings, keywords, and nearby competitors. Local SEO means improving how a business appears in location-based search results.

In plain words
What is it for?
Use it to audit a Google Business Profile, track rankings across a geographic grid, compare competitors, and identify local-search gaps.
Why use it?
It replaces informal checks with a repeatable analysis of where a business appears in Google Maps results and where competitors are found.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the mcp-google-map plugin — 4 skills, 1 MCP server shipped together

Good fit Use it to audit a Google Business Profile, track rankings across a geographic grid, compare competitors, and identify local-search gaps.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/cablate/mcp-google-map/google-maps-local-seo
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add cablate/mcp-google-map --skill google-maps-local-seo
Clone the repo
git clone --depth 1 https://github.com/cablate/mcp-google-map

Made for: Claude Code.

Or install mcp-google-map, the plugin that ships this one along with the rest of its 4 skills, 1 MCP server.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for google-maps-local-seo

README.md
[![agentmods](https://agentmods.dev/badge/skills/cablate/mcp-google-map/google-maps-local-seo/github.svg)](https://agentmods.dev/skills/cablate/mcp-google-map/google-maps-local-seo)
Your own site
<a href="https://agentmods.dev/skills/cablate/mcp-google-map/google-maps-local-seo"><img src="https://agentmods.dev/badge/skills/cablate/mcp-google-map/google-maps-local-seo/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for google-maps-local-seo

Your own site · 80×15
<a href="https://agentmods.dev/skills/cablate/mcp-google-map/google-maps-local-seo"><img src="https://agentmods.dev/badge/skills/cablate/mcp-google-map/google-maps-local-seo.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 46 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 531 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00046 $0.00531
Opus 5.5 $0.00018 $0.00212
Sonnet 5.5 $0.00009 $0.00106
Haiku 4.5 $0.00005 $0.00053

Measured 20d ago against content hash a9a60361cfe2, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

google-maps-local-seo scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 20d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/google-maps-local-seo/SKILL.md · 48 lines

How it starts

The opening of the file, as written. The whole thing — 48 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Google Maps Local SEO

Produce a reproducible local-search visibility analysis grounded in Google Maps results. Use the standalone CLI; no MCP connection is required.

Before calling the CLI

  • On the first call in a session, or after an execution failure, read ../_shared/setup-and-diagnostics.md and run the non-billable local preflight.
  • The user must supply GOOGLE_MAPS_API_KEY. Never expose its value.
  • Read ../_shared/content-attribution.md before presenting reviews, photos, or Google-generated summaries.

Workflow

  1. Confirm the target business or place_id, service area, relevant keywords, grid size, and decision the user needs to make.
  2. Read references/local-seo.md before running an audit.
  3. Resolve the target with maps_search_places and maps_place_details; do not assume businesses with similar names are identical.
  4. Use maps_local_rank_tracker for geographic rankings. Keep the keyword, center, spacing, and grid size with every reported result.
  5. Use place search, comparison, and area exploration to identify competitors and evidence for gaps.
  6. Separate observed API results from recommendations. Explain ARP, ATRP, SoLV, unfound grid points, and sample limitations.
  7. Present prioritized actions tied to the observed evidence; do not promise ranking improvements.

CLI

npx -y @cablate/mcp-google-map exec <tool> '<json_params>'

For exact parameters, read the relevant sections of ../google-maps/references/tools-api.md.

Boundaries

  • Ordinary nearby-place discovery and place comparison belong to google-maps.
  • Consumer travel itineraries belong to google-maps-travel-planning.
  • Grid results are a sampled snapshot, not an exhaustive or stable representation of Google ranking.
  • Do not recommend deceptive reviews, keyword stuffing, impersonation, or other policy-violating tactics.

References

  • references/local-seo.md: required audit method, competitor analysis, metrics, and reporting structure.
  • ../google-maps/references/tools-api.md: selected tool parameters and response shapes.
  • ../_shared/setup-and-diagnostics.md: first-run and failure recovery.
  • ../_shared/content-attribution.md: Places presentation requirements.

Read the full file on GitHub · 48 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 20d ago First seen · 48 lines · 46 tokens per session scan A a9a60361cfe2

Subscribe to this mod's changes

google-maps-local-seo is a skill published in the GitHub repository cablate/mcp-google-map (470 stars, last pushed 20d ago), licensed MIT. It adds 46 tokens to every session and 531 once invoked, about $0.0002 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-27.

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