checkout-abandonment

checkout-abandonment is a skill for Claude Code from coleschaffer/copywritingskills-rmbc. It costs 42 tokens per session (2,127 once invoked), scanned A, original, MIT.

A checkout-flow review that finds reasons shoppers leave before paying and suggests specific text and interface changes.

In plain words
What is it for?
It is for reviewing checkout steps, forms, trust information, shipping and pricing details, payment choices, and mobile usability, then ranking the main friction points by likely revenue impact.
Why use it?
It helps identify where a checkout creates doubt, effort, surprise costs, or problems on phones, so teams can address the biggest sources of lost sales.

Skill for Claude Code

Written for Claude Code: user-invocable in frontmatter. Also seen: model in frontmatter.

Part of the rmbc-skills plugin — 42 skills shipped together

Good fit It is for reviewing checkout steps, forms, trust information, shipping and pricing details, payment choices, and mobile usability, then ranking the main friction points by likely revenue impact.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/coleschaffer/copywritingskills-rmbc/checkout-abandonment
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add coleschaffer/copywritingskills-rmbc --skill checkout-abandonment
Clone the repo
git clone --depth 1 https://github.com/coleschaffer/copywritingskills-rmbc

Made for: Claude Code.

Or install rmbc-skills, the plugin that ships this one along with the rest of its 42 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for checkout-abandonment

README.md
[![agentmods](https://agentmods.dev/badge/skills/coleschaffer/copywritingskills-rmbc/checkout-abandonment/github.svg)](https://agentmods.dev/skills/coleschaffer/copywritingskills-rmbc/checkout-abandonment)
Your own site
<a href="https://agentmods.dev/skills/coleschaffer/copywritingskills-rmbc/checkout-abandonment"><img src="https://agentmods.dev/badge/skills/coleschaffer/copywritingskills-rmbc/checkout-abandonment/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for checkout-abandonment

Your own site · 80×15
<a href="https://agentmods.dev/skills/coleschaffer/copywritingskills-rmbc/checkout-abandonment"><img src="https://agentmods.dev/badge/skills/coleschaffer/copywritingskills-rmbc/checkout-abandonment.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 42 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,127 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00042 $0.02127
Opus 5 $0.00021 $0.01064
Sonnet 5 $0.00008 $0.00425
Haiku 4.5 $0.00004 $0.00213

Measured 11d ago against content hash 78cf76ac4b19, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

checkout-abandonment scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/checkout-abandonment/SKILL.md · 202 lines

How it starts

The opening of the file, as written. The whole thing — 202 lines — stays where its author put it; the contents beside it link to each section on GitHub.

checkout-abandonment

Purpose

Diagnose and fix checkout abandonment. The average DTC checkout abandonment rate is 70% — meaning 7 out of 10 people who start buying leave without paying. Every percentage point recovered is pure profit because you've already paid to acquire that traffic. This skill audits an existing checkout flow for friction points across five categories (form complexity, trust signals, shipping/pricing surprises, payment options, mobile UX), scores abandonment risk, ranks the top 5 friction points by estimated revenue impact, and outputs specific copy and UX fixes for each.

Inputs

Input Required Description
checkout_description Yes Detailed description of the checkout flow — number of steps, fields, page layout, what the buyer sees
current_abandonment_rate No Current checkout abandonment rate (if known — enables benchmarking)
product_type Yes Product category: supplement, physical_product, digital_product, subscription, service, course
price_point Yes Price, payment plan options, and any discount framing currently shown
target_audience Yes Who the buyer is — demographics, tech comfort, purchase sophistication

Execution Protocol

Step 1 — Load Framework Context

Read rmbc-context/SKILL.md to load RMBC framework definitions. Checkout abandonment is a Copy problem as much as a UX problem — Research reveals which objections kill conversions at the payment step, Mechanism reinforcement reminds them why they decided to buy, Brief structures the page to resolve doubt before asking for payment, Copy executes every micro-element to reduce friction.

Step 2 — Audit the Five Friction Categories

Category 1: Form Complexity (Weight: 25%)
  • Total number of form fields (benchmark: 7 or fewer for single-page checkout)
  • Optional vs required fields (are optional fields cluttering the form?)
  • Field types (free text vs dropdowns vs auto-complete)
  • Multi-step vs single-page (multi-step with progress bar can reduce perceived complexity)
  • Auto-fill and auto-detection (country, state, card type)

Read the full file on GitHub · 202 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 202 lines · 42 tokens per session scan A 78cf76ac4b19

Subscribe to this mod's changes

checkout-abandonment is a skill published in the GitHub repository coleschaffer/copywritingskills-rmbc (30 stars, last pushed 5mo ago), licensed MIT. It adds 42 tokens to every session and 2,127 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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