ugc-brief

ugc-brief is a skill for Claude Code from coleschaffer/copywritingskills-rmbc. It costs 31 tokens per session (1,777 once invoked), scanned A, original, MIT.

A brief generator for UGC (user-generated content) advertising videos. It creates an outline, opening hook options, filming suggestions, and guidance for keeping the creator's delivery natural.

In plain words
What is it for?
Use it to plan testimonial, unboxing, day-in-the-life, or problem-solution videos for Meta, TikTok, or YouTube Shorts.
Why use it?
It turns product and audience information into clear direction without forcing the creator to read a rigid script.

Skill for Claude Code

Written for Claude Code: user-invocable in frontmatter. Also seen: model in frontmatter.

Part of the rmbc-skills plugin — 42 skills shipped together

Good fit Use it to plan testimonial, unboxing, day-in-the-life, or problem-solution videos for Meta, TikTok, or YouTube Shorts.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/coleschaffer/copywritingskills-rmbc/ugc-brief
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add coleschaffer/copywritingskills-rmbc --skill ugc-brief
Clone the repo
git clone --depth 1 https://github.com/coleschaffer/copywritingskills-rmbc

Made for: Claude Code.

Or install rmbc-skills, the plugin that ships this one along with the rest of its 42 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for ugc-brief

README.md
[![agentmods](https://agentmods.dev/badge/skills/coleschaffer/copywritingskills-rmbc/ugc-brief/github.svg)](https://agentmods.dev/skills/coleschaffer/copywritingskills-rmbc/ugc-brief)
Your own site
<a href="https://agentmods.dev/skills/coleschaffer/copywritingskills-rmbc/ugc-brief"><img src="https://agentmods.dev/badge/skills/coleschaffer/copywritingskills-rmbc/ugc-brief/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for ugc-brief

Your own site · 80×15
<a href="https://agentmods.dev/skills/coleschaffer/copywritingskills-rmbc/ugc-brief"><img src="https://agentmods.dev/badge/skills/coleschaffer/copywritingskills-rmbc/ugc-brief.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 31 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,777 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00031 $0.01777
Opus 5 $0.00015 $0.00889
Sonnet 5 $0.00006 $0.00355
Haiku 4.5 $0.00003 $0.00178

Measured 11d ago against content hash d00d09bcc8f2, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

ugc-brief scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

1 near-identical copy found in the catalogue:

  • ugc-brief — 88% identical, 93 lines differ
skills/ugc-brief/SKILL.md · 167 lines

How it starts

The opening of the file, as written. The whole thing — 167 lines — stays where its author put it; the contents beside it link to each section on GitHub.

ugc-brief

Purpose

Generate a creator-ready brief for UGC (user-generated content) ads. The output gives a creator everything they need — format type, script outline with talking points, multiple hook options, B-roll suggestions, and do's/don'ts — without making the content feel scripted. UGC works because it looks real. The brief must preserve authenticity while ensuring the RMBC arc (hook, mechanism, proof, CTA) comes through naturally.

Inputs

Input Required Description
product_description Yes What the product is, what it does, key features/ingredients/components
target_audience Yes Who the prospect is — demographics, pain points, desires
ugc_format Yes One of: testimonial, unboxing, day_in_life, problem_solution
key_talking_points Yes 3-5 points the creator must communicate (mechanism, results, differentiators)
creator_demographic Yes Who the creator should be — age, gender, lifestyle, relatability to audience
platform No Target platform: meta, tiktok, youtube_shorts. Default: meta
video_length No Target length: 15s, 30s, 60s, 90s. Default: 60s

Execution Protocol

Step 1 — Load Framework Context

Read rmbc-context/SKILL.md to load RMBC framework definitions. UGC is RMBC disguised as casual conversation — Research surfaces as relatable pain, Mechanism as a personal discovery, proof as genuine experience, and CTA as friendly recommendation.

Step 2 — Select Format Template

Format Structure Best For
Testimonial Problem → discovery → experience → result → recommendation High-awareness audiences, retargeting
Unboxing Anticipation → first impression → feature walkthrough → reaction → verdict Product-aware audiences, new launches
Day-in-Life Morning routine → problem moment → product integration → outcome → CTA Lifestyle products, cold audiences
Problem-Solution Problem rant → failed alternatives → discovery → mechanism → result Problem-aware audiences, competitive markets

Read the full file on GitHub · 167 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 167 lines · 31 tokens per session scan A d00d09bcc8f2

Subscribe to this mod's changes

ugc-brief is a skill published in the GitHub repository coleschaffer/copywritingskills-rmbc (30 stars, last pushed 5mo ago), licensed MIT. It adds 31 tokens to every session and 1,777 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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