personal-branding-statement

personal-branding-statement is a skill for Claude Code, Codex from cosmicstack-labs/mercury-agent-skills. It costs 59 tokens per session (2,683 once invoked), scanned A, original, MIT.

A writing guide for defining a freelancer's, creator's, or solo business owner's professional identity and explaining it clearly. It produces items such as short bios, taglines, LinkedIn headlines, elevator pitches, website introduction text, and messaging plans.

In plain words
What is it for?
Use it to create or refine bios, taglines, value propositions, elevator pitches, website hero text, social profiles, and positioning frameworks.
Why use it?
It helps turn a vague description of your work into clear statements about who you help, what problem you solve, how you work, and why it matters. This makes your message more consistent across professional profiles and marketing materials.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: positional $N argument.

Good fit Use it to create or refine bios, taglines, value propositions, elevator pitches, website hero text, social profiles, and positioning frameworks.

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Install with agentmods
npx agentmods add skills/cosmicstack-labs/mercury-agent-skills/personal-branding-statement
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add cosmicstack-labs/mercury-agent-skills --skill personal-branding-statement
Clone the repo
git clone --depth 1 https://github.com/cosmicstack-labs/mercury-agent-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for personal-branding-statement

README.md
[![agentmods](https://agentmods.dev/badge/skills/cosmicstack-labs/mercury-agent-skills/personal-branding-statement/github.svg)](https://agentmods.dev/skills/cosmicstack-labs/mercury-agent-skills/personal-branding-statement)
Your own site
<a href="https://agentmods.dev/skills/cosmicstack-labs/mercury-agent-skills/personal-branding-statement"><img src="https://agentmods.dev/badge/skills/cosmicstack-labs/mercury-agent-skills/personal-branding-statement/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for personal-branding-statement

Your own site · 80×15
<a href="https://agentmods.dev/skills/cosmicstack-labs/mercury-agent-skills/personal-branding-statement"><img src="https://agentmods.dev/badge/skills/cosmicstack-labs/mercury-agent-skills/personal-branding-statement.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 59 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,683 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00059 $0.02683
Opus 5 $0.00030 $0.01341
Sonnet 5 $0.00012 $0.00537
Haiku 4.5 $0.00006 $0.00268

Measured 11d ago against content hash 359af75f0ef7, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

personal-branding-statement scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

categories/creative-personal-development/personal-branding-statement/SKILL.md · 292 lines

How it starts

The opening of the file, as written. The whole thing — 292 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Personal Branding Statement Generator

What It Does

Clarifies your professional identity and generates compelling messaging for every touchpoint — bio, tagline, LinkedIn headline, elevator pitch, website hero text, and social media profiles. Moves you from "I do freelance stuff" to "I'm the person who [specific outcome] for [specific audience]."


The Branding Pyramid

                    ╱  TAGLINE  ╲
                   │  (3-5 words)  │
                  ╱  VALUE PROP  ╲
                 │  (1 sentence)   │
                ╱   ELEVATOR PITCH ╲
               │   (30 seconds)      │
              ╱    BIO / ABOUT      ╲
             │    (2-3 paragraphs)    │
            ╱     BRAND STORY        ╲
           │      (narrative)          │
          ╱─────── FOUNDATION ────────╲
         │  Who you serve  │  What you solve  │  How you do it  │  Why you care  │

Framework: The Positioning Canvas

Use this to gather raw material before generating statements:

1. Target Audience

Question Answer
Who do you serve? (specific, not "everyone")
What titles/roles?
What industry/niche?
What do they all have in common?

2. Problem You Solve

Question Answer
What is the #1 pain they have?
What have they tried that didn't work?
What keeps them up at night?
What do they say about this problem? (direct quote)

3. Your Solution

Question Answer
What do you actually do for them?
What's your approach/methodology?
What makes your solution different?
What don't you do?

4. Proof & Outcomes

Question Answer
What specific result have you delivered?
Quantifiable outcome (saved X, grew Y by Z%)
What do clients say about working with you?
What's your best case study/example?

5. Why You

Question Answer
Why do you care about this problem?
What's your origin story?
What credentials or experience make you credible?
What personality/tone feels authentic?

Read the full file on GitHub · 292 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 292 lines · 59 tokens per session scan A 359af75f0ef7

Subscribe to this mod's changes

personal-branding-statement is a skill published in the GitHub repository cosmicstack-labs/mercury-agent-skills (470 stars, last pushed 16d ago), licensed MIT. It adds 59 tokens to every session and 2,683 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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