competitive-analysis

A guide for comparing a business with its direct and indirect competitors. It produces competitor details, a positioning matrix, unmet market needs, and possible advantages.

In plain words
What is it for?
Use it to research competitor prices and strengths, map competitors by price and quality, identify market gaps, and define competitive advantages.
Why use it?
It makes it easier to see where competitors are stronger, what they leave uncovered, and how a business could differ.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/danielgap/openclaw-planitor/competitive-analysis
Any agent
npx skills add danielgap/openclaw-planitor --skill competitive-analysis
Clone the repo
git clone --depth 1 https://github.com/danielgap/openclaw-planitor

Made for: Claude Code, Codex.

Per session 24 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 543 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00024 $0.00543
Opus 5 $0.00012 $0.00271
Sonnet 5 $0.00005 $0.00109
Haiku 4.5 $0.00002 $0.00054

Measured 2d ago against content hash ebca3662d9bc, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

competitive-analysis scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/competitive-analysis/SKILL.md · 81 lines

What it actually says

Competitive Analysis

Input

Archivo Descripción
GROUND-TRUTH.json Supuestos del negocio
MARKET-ANALYSIS.json Datos de mercado (opcional)

Output

projects/{proyecto}/v{n}/COMPETITIVE-ANALYSIS.json

{
  "competidores": [
    {
      "nombre": "",
      "url": "",
      "tipo": "directo|indirecto",
      "pricing": {},
      "fortalezas": [],
      "debilidades": [],
      "diferenciador_vs_nosotros": ""
    }
  ],
  "matriz_posicionamiento": {},
  "gaps_mercado": [],
  "ventaja_competitiva": "",
  "barreras_entrada": []
}

Frameworks

  • Porter's Five Forces
  • Lean Canvas — Existing Alternatives
  • Market Analysis — Competitive Landscape

Prompt Guía

Lee GROUND-TRUTH.json y MARKET-ANALYSIS.json en projects/{proyecto}/v{n}/.

Realiza un análisis competitivo detallado:

1. PARA CADA COMPETIDOR (máx 5 directos + 3 indirectos):
   - Nombre, URL verificada, tipo
   - Pricing model y precios reales
   - Fortalezas (¿en qué son mejores?)
   - Debilidades (¿qué dejan desatendido?)
   - Tu diferenciador vs ellos

2. MATRIZ DE POSICIONAMIENTO: eje precio × eje calidad/experiencia
3. GAPS DE MERCADO: qué necesidades no cubre nadie
4. VENTAJA COMPETITIVA: qué tienes que no se puede copiar en 6 meses
5. BARRERAS DE ENTRADA: qué protege el mercado

Regla: competencia incluye "no hacer nada" y alternativas no-obvias.
Regla: cada competidor con URL verificada.

Guarda como COMPETITIVE-ANALYSIS.json en projects/{proyecto}/v{n}/

Duración Estimada

~2-3 minutos (requiere investigación web)

Variables Clave

  • Competidores con URL verificada obligatoria
  • Incluir "status quo" como competidor
  • Ventaja competitiva que resista "¿pueden copiarlo en 6 meses?"
Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2d ago First seen · 81 lines · 24 tokens per session scan A ebca3662d9bc

Subscribe to this mod's changes

competitive-analysis is a skill published in the GitHub repository danielgap/openclaw-planitor (5 stars, last pushed 4mo ago), licensed MIT. It adds 24 tokens to every session and 543 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

Related

Other skills, from other repositories

write-like-meng-on-x

Write, rewrite, review, or continuously refine X/Twitter posts in Meng To's current voice using his deduplicated authored-post corpus, personal and product context, shared resources, and Content repo evidence. Use when asked to improve a tweet in Meng's tone, draft an original post, reply, thread, resource share, or…

MengTo/Skills · 111 tokens

referral-program

When the user wants to design, launch, or optimize an in-app referral / invite / share-to-earn program — including reward structure, mechanics, fraud prevention, deep link setup, and viral coefficient measurement. Use when the user mentions "referral program", "invite a friend", "refer and earn", "share to earn"…

Eronred/aso-skills · 159 tokens

google-ads-audit

Google Ads account audit and business context setup. Run this first — it gathers business information, analyzes account health, and saves context that all other ads skills reuse. Trigger on "audit my ads", "ads audit", "set up my ads", "onboard", "account overview", "how's my account", "ads health check", "what should…

nowork-studio/notfair-plugin · 114 tokens

improve-website

Guided journey from a live website that underperforms to a prioritized, evidence-backed backlog of conversion, usability, message, and speed fixes - each shipped as a testable experiment. Orchestrates eight skills phase by phase - cro-methodology, ux-heuristics, refactoring-ui, web-typography, storybrand-messaging…

wondelai/skills · 225 tokens

product-marketing

Build product marketing strategy including positioning, messaging, and go-to-market. Use when the user says "positioning", "messaging framework", "go-to-market", "GTM strategy", "product marketing", "competitive positioning", "battlecard", "sales enablement", "launch plan", or asks about how to position or message…

OpenClaudia/openclaudia-skills · 77 tokens

add-analytics

Add Google Analytics 4 tracking to any project. Detects framework, adds tracking code, sets up events, and configures privacy settings.

LeoYeAI/openclaw-master-skills · 32 tokens