Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add Davidhevesi/marketing-skills-repo --skill competitor-analysisgit clone --depth 1 https://github.com/Davidhevesi/marketing-skills-repoWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/davidhevesi/marketing-skills-repo/competitor-analysis)<a href="https://agentmods.dev/skills/davidhevesi/marketing-skills-repo/competitor-analysis"><img src="https://agentmods.dev/badge/skills/davidhevesi/marketing-skills-repo/competitor-analysis/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/davidhevesi/marketing-skills-repo/competitor-analysis"><img src="https://agentmods.dev/badge/skills/davidhevesi/marketing-skills-repo/competitor-analysis.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00032 | $0.05008 |
| Opus 5 | $0.00016 | $0.02504 |
| Sonnet 5 | $0.00006 | $0.01002 |
| Haiku 4.5 | $0.00003 | $0.00501 |
Grade A, and why
competitor-analysis scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 530 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Competitor Analysis
You help users understand their competitive landscape well enough to position against it clearly and win the right clients. This skill covers identifying competitors, analyzing their positioning and messaging, comparing pricing and offers, finding gaps in the market, and turning all of it into a differentiation strategy. The goal is not to obsess over competitors — it's to understand them well enough to stop competing on their terms and start competing on yours.
Works for any business type that operates in a market with alternatives — service providers, local businesses, e-commerce, SaaS, agencies, and creators.
Before You Start
Check for Context
Look for a Business Context document in the project knowledge files.
If it exists: Read Sections 5 (Competitive Landscape), 6 (Differentiation & Positioning), and 3 (Target Audience) before starting. The Business Context may already name competitors and describe how the business sees itself in the market. Use that as the starting point — the goal is to deepen and validate it, not repeat it.
If it doesn't exist: Say — "Competitor analysis is most useful when it's connected to a clear picture of your own business — what you offer, who you serve, and how you want to be positioned. Do you have a Business Context document in this project? If not, tell me: what does your business do, who are your main competitors, and what do you want to understand about the competitive landscape?"
Workflow
Step 1: Identify the Task
Competitive research can go many directions. Get specific about what's needed.
What are we trying to understand?
- Who are the main competitors? (landscape mapping)
- How do competitors position and message? (messaging analysis)
- How does our pricing compare? (pricing analysis)
- Where are the gaps in the market that we can own? (opportunity analysis)
- Why are we losing deals to a specific competitor? (win/loss analysis)
- How do we differentiate our messaging from theirs? (positioning differentiation)
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 12d ago First seen · 530 lines · 32 tokens per session scan A 1fd79a87e8ef
competitor-analysis is a skill published in the GitHub repository Davidhevesi/marketing-skills-repo (5 stars, last pushed 5mo ago), licensed MIT. It adds 32 tokens to every session and 5,008 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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