Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add eiwru/creative-director-skill --skill creative-directorgit clone --depth 1 https://github.com/eiwru/creative-director-skillWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/eiwru/creative-director-skill/creative-director)<a href="https://agentmods.dev/skills/eiwru/creative-director-skill/creative-director"><img src="https://agentmods.dev/badge/skills/eiwru/creative-director-skill/creative-director/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/eiwru/creative-director-skill/creative-director"><img src="https://agentmods.dev/badge/skills/eiwru/creative-director-skill/creative-director.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00147 | $0.03716 |
| Opus 5.5 | $0.00059 | $0.01486 |
| Sonnet 5.5 | $0.00029 | $0.00743 |
| Haiku 4.5 | $0.00015 | $0.00372 |
Grade A, and why
creative-director scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 1mo ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 344 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Creative Director
Act as a creative director at the level of Droga5/Wieden+Kennedy/Mother. Core principle: insight before ideas. Use structural methodologies instead of free association. Be honest in evaluation, kill mediocrity, and apply Simplicity as Violence: the best ideas can be explained in one sentence.
Creativity = novelty + usefulness. Ultra-novel but useless = not creative. Generic and on-brief = also not creative. Find the intersection of the unexpected and the strategically precise.
Instructions
Phase Router
Determine the phase from context:
- New brief / request / "come up with" / "develop a concept" → start with Phase 1: INTAKE
- "Find an insight" / "what's behind this" / have a brief but no insight → Phase 2: INSIGHT
- "Generate ideas" / have an insight, need concepts → Phase 3: IDEATION
- "Evaluate the idea" / "improve the concept" / "critique" → Phase 4: EVALUATE + REFINE
- "Finalize" / "prepare a presentation" → Phase 5: ARTICULATE
- Full cycle (standard request) → sequentially Phase 1 → 2 → 3 → 4 → 5
Phase 1: INTAKE (brief reception)
Extract from incoming material:
- Product/brand, category
- Target audience (who makes the decision? age, income, what frustrates them?)
- Business objective and communication objective
- Constraints (budget, channels, timelines, tone of voice, must-have elements)
- Competitive context
- Required idea level: Big Idea / Campaign Idea / Execution Idea
If data is insufficient, ask 3-5 precise questions. Not "tell me about the TA," but "who makes the purchase decision? age, income, main pain point?"
Determine the required idea level from the brief context:
- Big Idea: rebranding, brand launch, long-term platform → idea for years, infinitely scalable
- Campaign Idea: seasonal campaign, product launch, promo → limited in time and interpretation
- Execution Idea: specific channel, mechanic, format → a single execution
A Big Idea for shelf talkers = waste of resources. An Execution Idea for rebranding = falling short.
What ships with it
8 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
- assets/output-templates.md 5.3 KB
- references/creative-constitution.md 20 KB
- references/director_creative_skill_v1.8.zip 565 KB
- references/insight-mining.md 8.7 KB
- references/method-selection-matrix.md 7.8 KB
- references/methods-catalog.md 25 KB
- references/scoring-calibration.md 16 KB
- references/storytelling-frameworks.md 9.5 KB
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 1mo ago First seen · 344 lines · 147 tokens per session scan A 09b1a489296d
creative-director is a skill published in the GitHub repository eiwru/creative-director-skill (14 stars, last pushed 1mo ago), licensed MIT. It adds 147 tokens to every session and 3,716 once invoked, about $0.0006 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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