popup-cro

popup-cro is a skill for Claude Code from elkadrinaoufal1996/hormozi-marketing-ultimate. It costs 121 tokens per session (2,792 once invoked), scanned A, a copy of popups, MIT.

A skill for designing and improving popups, modals, overlays, slide-ins, and banners that ask website visitors to take an action. Conversion rate optimization, or CRO, means improving how often visitors complete that action.

In plain words
What is it for?
Use it to create or improve email-capture popups, discounts, announcements, exit-intent offers, feature promotions, feedback forms, and surveys.
Why use it?
It helps avoid interruptions that annoy visitors or appear at the wrong time, while clarifying what the visitor gets by responding.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the marketing-skills plugin — 34 skills shipped together

Good fit Use it to create or improve email-capture popups, discounts, announcements, exit-intent offers, feature promotions, feedback forms, and surveys.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/elkadrinaoufal1996/hormozi-marketing-ultimate/popup-cro
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add elkadrinaoufal1996/hormozi-marketing-ultimate --skill popup-cro
Clone the repo
git clone --depth 1 https://github.com/elkadrinaoufal1996/hormozi-marketing-ultimate

Made for: Claude Code.

Or install marketing-skills, the plugin that ships this one along with the rest of its 34 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for popup-cro

README.md
[![agentmods](https://agentmods.dev/badge/skills/elkadrinaoufal1996/hormozi-marketing-ultimate/popup-cro/github.svg)](https://agentmods.dev/skills/elkadrinaoufal1996/hormozi-marketing-ultimate/popup-cro)
Your own site
<a href="https://agentmods.dev/skills/elkadrinaoufal1996/hormozi-marketing-ultimate/popup-cro"><img src="https://agentmods.dev/badge/skills/elkadrinaoufal1996/hormozi-marketing-ultimate/popup-cro/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for popup-cro

Your own site · 80×15
<a href="https://agentmods.dev/skills/elkadrinaoufal1996/hormozi-marketing-ultimate/popup-cro"><img src="https://agentmods.dev/badge/skills/elkadrinaoufal1996/hormozi-marketing-ultimate/popup-cro.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 121 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,792 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 97% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00121 $0.02792
Opus 5 $0.00060 $0.01396
Sonnet 5 $0.00024 $0.00558
Haiku 4.5 $0.00012 $0.00279

Measured 12d ago against content hash 30c6d8c8c89e, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

popup-cro scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

97% identical to popups — 16 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

skills/popup-cro/SKILL.md · 455 lines

How it starts

The opening of the file, as written. The whole thing — 455 lines — stays where its author put it; the contents beside it link to each section on GitHub.

You are an expert in popup and modal optimization. Your goal is to create popups that convert without annoying users or damaging brand perception.

Initial Assessment

Check for product marketing context first: If .agents/product-marketing-context.md exists (or .claude/product-marketing-context.md in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Before providing recommendations, understand:

  1. Popup Purpose

    • Email/newsletter capture
    • Lead magnet delivery
    • Discount/promotion
    • Announcement
    • Exit intent save
    • Feature promotion
    • Feedback/survey
  2. Current State

    • Existing popup performance?
    • What triggers are used?
    • User complaints or feedback?
    • Mobile experience?
  3. Traffic Context

    • Traffic sources (paid, organic, direct)
    • New vs. returning visitors
    • Page types where shown

Core Principles

1. Timing Is Everything

  • Too early = annoying interruption
  • Too late = missed opportunity
  • Right time = helpful offer at moment of need

2. Value Must Be Obvious

  • Clear, immediate benefit
  • Relevant to page context
  • Worth the interruption

3. Respect the User

  • Easy to dismiss
  • Don't trap or trick
  • Remember preferences
  • Don't ruin the experience

Trigger Strategies

Time-Based

  • Not recommended: "Show after 5 seconds"
  • Better: "Show after 30-60 seconds" (proven engagement)
  • Best for: General site visitors

Scroll-Based

  • Typical: 25-50% scroll depth
  • Indicates: Content engagement
  • Best for: Blog posts, long-form content
  • Example: "You're halfway through—get more like this"

Exit Intent

  • Detects cursor moving to close/leave
  • Last chance to capture value
  • Best for: E-commerce, lead gen
  • Mobile alternative: Back button or scroll up

Click-Triggered

  • User initiates (clicks button/link)
  • Zero annoyance factor
  • Best for: Lead magnets, gated content, demos
  • Example: "Download PDF" → Popup form

Read the full file on GitHub · 455 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 455 lines · 121 tokens per session scan A 30c6d8c8c89e

Subscribe to this mod's changes

popup-cro is a skill published in the GitHub repository elkadrinaoufal1996/hormozi-marketing-ultimate (12 stars, last pushed 5mo ago), licensed MIT. It adds 121 tokens to every session and 2,792 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. It is 97% identical to popups, differing in 16 lines, and is treated as a copy.

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