pr-calendar

pr-calendar is a skill for Claude Code from elvisun/newsjack. It costs 78 tokens per session (3,412 once invoked), scanned A, original, MIT.

A planning tool for upcoming public events and observances, using a PR calendar feed. Public relations, or PR, is the work of communicating with journalists and other audiences about an organisation.

In plain words
What is it for?
Use it to select relevant upcoming moments, plan backward from their dates, identify needed proof, and create act-now, longer-term, watch, and avoid lists.
Why use it?
It filters out dates where a brand has no credible connection or where using the event would be inappropriate. It also helps avoid starting outreach too late.

Skill for Claude Code

Written for Claude Code: when-to-use in frontmatter. Also seen: mentions subagents.

not rated 666repo +2 7d ago A scan Socket: passSnyk: warnSkillSpector: pass 78 tokens original MIT

Good fit Use it to select relevant upcoming moments, plan backward from their dates, identify needed proof, and create act-now, longer-term, watch, and avoid lists.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/elvisun/newsjack/pr-calendar
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add elvisun/newsjack --skill pr-calendar
Clone the repo
git clone --depth 1 https://github.com/elvisun/newsjack

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for pr-calendar

README.md
[![agentmods](https://agentmods.dev/badge/skills/elvisun/newsjack/pr-calendar/github.svg)](https://agentmods.dev/skills/elvisun/newsjack/pr-calendar)
Your own site
<a href="https://agentmods.dev/skills/elvisun/newsjack/pr-calendar"><img src="https://agentmods.dev/badge/skills/elvisun/newsjack/pr-calendar/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for pr-calendar

Your own site · 80×15
<a href="https://agentmods.dev/skills/elvisun/newsjack/pr-calendar"><img src="https://agentmods.dev/badge/skills/elvisun/newsjack/pr-calendar.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 78 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,412 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 2 Jul 2026
  • Snyk warn 2 Jul 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00078 $0.03412
Opus 5 $0.00039 $0.01706
Sonnet 5 $0.00016 $0.00682
Haiku 4.5 $0.00008 $0.00341

Measured 10d ago against content hash 472f402cd0ae, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-09, from the pricing page.

Security

Grade A, and why

pr-calendar scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/pr-calendar/SKILL.md · 234 lines

How it starts

The opening of the file, as written. The whole thing — 234 lines — stays where its author put it; the contents beside it link to each section on GitHub.

PR Calendar

A PR calendar is the planned half of PR. newsjack-detector watches news breaking right now; this skill looks at known upcoming moments and decides which ones this brand should plan around, when pitching should start, and what proof the brand needs before anyone contacts journalists.

The calendar feed is source-backed, but the value is still judgment. Do not dump a list of dates. Most moments should disappear because the brand has no standing, the hook is too generic, or the moment is unsafe to commercialize.

This is a MOLECULE. It reads the brand's monitor profile, queries the calendar API through the CLI, cuts the feed to real candidates, checks what kinds of stories landed around last year's version of those moments, and returns a readable plan. It does not write angles or pitches itself, and it persists nothing.

What this skill will not do

  • It will not promise a magical best day or best time to send a pitch. Use windows, not fake precision.
  • It will not list every observance. A weak or generic hook is not a media plan.
  • It will not invent dates. Every moment in Act this week, Six-month plan, Watch list, and Avoid must come from the calendar feed or from a date the user explicitly supplied. If an obvious anchor is missing from the feed, mention it only under Gaps & clusters as "missing from the feed; verify separately before planning."
  • It will not run the detector pipeline, coarse relevance filter, story-origin check, or freshness gate. This is a smaller context problem. One careful LLM pass over the calendar results is enough.

Inputs

  1. The brand profile. Reuse the existing monitor profile from newsjack-setup or fixture profile JSON. Read company description, topics, search terms, competitors, standing, spokespeople, proof assets, and market. Do not run a new questionnaire unless no profile exists.
  2. The planning window. Default to the next six months from today. Long-lead opportunities can already be opening, so do not use a shorter default.
  3. The calendar feed. Dated opportunities come from newsjack pr-calendar query, which wraps Medialyst's PR calendar API.

Read the full file on GitHub · 234 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 10d ago First seen · 234 lines · 78 tokens per session scan A 472f402cd0ae

Subscribe to this mod's changes

pr-calendar is a skill published in the GitHub repository elvisun/newsjack (666 stars, last pushed 7d ago), licensed MIT. It adds 78 tokens to every session and 3,412 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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