conversion-ops

AI Conversion Ops

Preamble (runs on skill start)

# Version check (silent if up to date)
python3 telemetry/version_check.py 2>/dev/null || true

# Telemetry opt-in (first run only, then remembers your choice)
python3 telemetry/telemetry_init.py 2>/dev/null || true

Privacy: This skill logs usage locally to ~/.ai-marketing-skills/analytics/. Remote telemetry is opt-in only. No code, file paths, or repo content is ever collected. See telemetry/README.md.

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AI-powered conversion rate optimization: landing page audits, CRO scoring, survey segmentation, and lead magnet generation.

When to Use

• User asks for a landing page audit or CRO analysis
• User wants to score a page across conversion dimensions
• User needs to identify conversion bottlenecks on a URL
• User has survey data and wants to segment respondents by pain point
• User wants lead magnet ideas generated from survey responses
• User needs batch CRO analysis across multiple URLs

Tools

CRO Audit (cro_audit.py)

Fetches a landing page and scores it across 8 conversion dimensions. No headless browser needed.

# Single URL audit
python cro_audit.py --url https://example.com/landing-page

# Batch mode — multiple URLs
python cro_audit.py --urls https://example.com/page1 https://example.com/page2

# URLs from a file (one per line)
python cro_audit.py --file urls.txt

# Specify industry for benchmark comparison
python cro_audit.py --url https://example.com --industry saas

# JSON output
python cro_audit.py --url https://example.com --json

# Save report to file
python cro_audit.py --url https://example.com --output report.json

Scoring dimensions (each 0–100):

1. Headline Clarity — Is the value prop obvious in <5 seconds?
2. CTA Visibility — Are CTAs prominent, contrasting, above the fold?
3. Social Proof — Testimonials, logos, case studies, numbers?
4. Urgency — Scarcity, deadlines, limited offers?
5. Trust Signals — Security badges, guarantees, privacy, certifications?
6. Form Friction — How many fields? Is the form intimidating?
7. Mobile Responsiveness — Viewport meta, responsive patterns, touch targets?
8. Page Speed Indicators — Image optimization, script count, resource size?