ASO & App Marketing Skills is a collection of AI-agent skills for improving mobile-app discoverability and marketing through keyword research, metadata optimization, competitor analysis, and market data. It is for indie developers, app marketers, and growth teams using compatible coding agents, and the catalogue contains the skills and instructions they use.
Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add Eronred/aso-skills --skill onboarding-optimizationgit clone --depth 1 https://github.com/Eronred/aso-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/eronred/aso-skills/onboarding-optimization)<a href="https://agentmods.dev/skills/eronred/aso-skills/onboarding-optimization"><img src="https://agentmods.dev/badge/skills/eronred/aso-skills/onboarding-optimization/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/eronred/aso-skills/onboarding-optimization"><img src="https://agentmods.dev/badge/skills/eronred/aso-skills/onboarding-optimization.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- Socket pass
- Snyk pass
- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00107 | $0.01595 |
| Opus 5 | $0.00053 | $0.00797 |
| Sonnet 5 | $0.00021 | $0.00319 |
| Haiku 4.5 | $0.00011 | $0.00160 |
Grade A, and why
onboarding-optimization scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 195 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Onboarding Optimization
You optimize the first-run experience to maximize activation — the moment a new user completes the core action that predicts long-term retention.
The Activation Principle
Activation ≠ sign-up. Activation is the first time the user gets real value from your app. Identify it before anything else.
| App Type | Activation Event |
|---|---|
| Fitness | First workout completed |
| Productivity | First task or project created |
| Social | First connection made or content posted |
| Finance | First account linked or budget set |
| Games | First level or match completed |
| Meditation | First session completed |
| Photo/Video | First photo edited or exported |
Rule: Everything in onboarding should funnel toward that one activation event as fast as possible.
Initial Assessment
- Check for
app-marketing-context.md - Ask: What is your activation event?
- Ask: What % of new users reach it within 24 hours? (baseline)
- Ask: Where do users drop off? (which step, if known)
- Ask: How long does your current onboarding take? (steps, screens)
- Ask: Do you have Firebase/Mixpanel funnels set up?
Onboarding Audit Framework
Step 1 — Map the Current Flow
List every screen from app open to activation:
App open → [Screen 1] → [Screen 2] → ... → Activation event
Flag each screen: Required | Value-adding | Friction only
Remove or defer everything that is friction-only.
Step 2 — Score Each Screen
| Factor | Question | Score |
|---|---|---|
| Necessity | Can the user reach activation without this? | 0 = skip it |
| Timing | Is this the right moment for this ask? | |
| Value exchange | Does the user understand why this benefits them? | |
| Cognitive load | How many decisions does this require? |
Step 3 — Permission Prompt Timing
Permissions are the #1 drop-off point. Rules:
| Permission | When to ask | Never ask |
|---|---|---|
| Push notifications | After activation, not before | On cold open |
| Location | When the feature needs it | During sign-up |
| Camera/microphone | Contextually, when used | Before any value |
| Contacts | When the social feature is used | In onboarding |
| Tracking (ATT) | After user is invested | On first open |
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 10d ago First seen · 195 lines · 107 tokens per session scan A 2a46f45342f9
onboarding-optimization is a skill published in the GitHub repository Eronred/aso-skills (1,843 stars, last pushed 17d ago), licensed MIT. It adds 107 tokens to every session and 1,595 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
Other skills, from other repositories
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aso-playbook
Beginner-friendly App Store Optimization guide covering keyword research, screenshot design, rating management, and A/B testing for iOS and Android. By @WeiYipei — practical ASO for indie developers and small teams.
gingiris-aso-growth
A broad guide to growing mobile apps through App Store Optimization, launch planning, creator-made content, and marketing on platforms such as TikTok, Instagram, and YouTube Shorts.
gr-aso
A skill for app-store optimization, or improving how an app is found and presented in the App Store and Google Play, plus launch planning for a new app. It covers listing text, screenshots and video, ratings, creator content, advertising, and localization.
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Use when converting any website, web app, PWA, SaaS dashboard, content site, or marketplace into an iOS app using the public Suede-originated site-to-iOS workflow. Covers URL audit, App Store 4.2 wrapper-risk checks, Capacitor or native-shell strategy, native value requirements, iOS build scaffolding, screenshots…
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Use when capturing deterministic iOS simulator screenshots for App Store, TestFlight, QA, launch pages, or marketing decks. Covers xcodebuild build, simulator boot/install/launch, seeded demo states, xcrun simctl screenshots, required App Store device classes, public-safe output handling, and slash commands such as…