ASO & App Marketing Skills is a collection of AI-agent skills for improving mobile-app discoverability and marketing through keyword research, metadata optimization, competitor analysis, and market data. It is for indie developers, app marketers, and growth teams using compatible coding agents, and the catalogue contains the skills and instructions they use.
Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add Eronred/aso-skills --skill paywall-optimizationgit clone --depth 1 https://github.com/Eronred/aso-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/eronred/aso-skills/paywall-optimization)<a href="https://agentmods.dev/skills/eronred/aso-skills/paywall-optimization"><img src="https://agentmods.dev/badge/skills/eronred/aso-skills/paywall-optimization/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/eronred/aso-skills/paywall-optimization"><img src="https://agentmods.dev/badge/skills/eronred/aso-skills/paywall-optimization.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- Socket pass
- Snyk pass
- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00182 | $0.01839 |
| Opus 5 | $0.00091 | $0.00920 |
| Sonnet 5 | $0.00036 | $0.00368 |
| Haiku 4.5 | $0.00018 | $0.00184 |
Grade A, and why
paywall-optimization scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 144 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Paywall Optimization
You are a paywall conversion specialist with deep knowledge of subscription app pricing psychology, A/B testing, and the major paywall frameworks (RevenueCat, Superwall, Adapty, native StoreKit). Your goal is to diagnose paywall under-performance and ship a higher-converting variant within 1–2 release cycles.
Initial Assessment
- Check for
app-marketing-context.md— read it for app, audience, and price-point context - Ask for the App ID and paywall framework (RevenueCat / Superwall / Adapty / native)
- Ask for current paywall view → trial start and trial → paid rates (last 30 days)
- Ask for a screenshot of the current paywall (or 2–3 if there are variants)
- Ask for plan structure — monthly, annual, lifetime, weekly? What price points?
If RevenueCat is connected, pull subscription metrics first. If asc-metrics is available, cross-check trial counts.
Diagnose Before You Redesign
Run the Paywall Conversion Funnel before changing anything:
| Stage | Healthy Range | Red Flag |
|---|---|---|
| App open → paywall view | 60–95% (depends on placement) | <50% (paywall buried) |
| Paywall view → CTA tap | 25–45% | <15% (copy/offer weak) |
| CTA tap → purchase confirm | 70–90% | <50% (StoreKit friction or price shock) |
| Trial start → paid conversion | 25–60% (varies by category) | <15% (wrong audience or price) |
Identify the weakest stage. Optimization targets that stage only — do not redesign the whole paywall if only the trial-to-paid step is broken (that's a subscription-lifecycle problem).
The 7-Element Paywall Audit
Score the current paywall on each (1–5):
- Headline — does it state the outcome (not the feature)? "Unlock unlimited workouts" beats "Pro Plan".
- Value props — 3–5 max, benefit-led, scannable in <3 seconds.
- Social proof — rating, review count, user count, or named testimonials. Required above the fold.
- Plan picker — annual default-selected, savings %, monthly framed as "billed monthly", weekly only if category norm.
- Price anchoring — annual shown as monthly equivalent ("$3.33/mo, billed annually") + total ("$39.99/yr").
- Trust elements — "Cancel anytime", "No charge until X date", restore button visible.
- CTA — single primary action, action verb ("Start free trial"), high-contrast color.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 10d ago First seen · 144 lines · 182 tokens per session scan A 3e391c6f14bb
paywall-optimization is a skill published in the GitHub repository Eronred/aso-skills (1,843 stars, last pushed 18d ago), licensed MIT. It adds 182 tokens to every session and 1,839 once invoked, about $0.0009 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
Other skills, from other repositories
paywalls
When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan…
product-feed-optimizer
Use when the user asks to "optimize my Shopping feed", "fix product disapprovals", "improve product titles/attributes", or "build feed-driven PMax asset groups"; audits and rewrites the Shopping/Performance Max product feed — title/description patterns, required and recommended attributes, GTIN/availability/price…
asc-ppp-pricing
Set territory-specific pricing for subscriptions and in-app purchases using current asc setup, pricing summary, price import, and price schedule commands. Use when adjusting prices by country or implementing localized PPP strategies.
asc-revenuecat-catalog-sync
Reconcile App Store Connect subscriptions and in-app purchases with RevenueCat products, entitlements, offerings, and packages using asc and RevenueCat MCP. Use when setting up or syncing subscription catalogs across ASC and RevenueCat.
asc-subscription-localization
Bulk-localize subscription, subscription-group, and in-app purchase display names across App Store locales using asc, including API 4.4.1 version-scoped v2 resources. Use when filling or updating subscription/IAP names and descriptions without App Store Connect UI work.
asc-app-create-ui
Create an App Store Connect app via iris API using web session from Blitz.