gtm-launch

gtm-launch is a skill for Claude Code, Codex from event4u-app/agent-config. It costs 44 tokens per session (2,079 once invoked), scanned A, original, MIT.

A plan for releasing a product or major feature in waves, usually from alpha to beta to general availability. Each wave is matched to an audience, evidence, and readiness checks.

In plain words
What is it for?
Use it to sequence launch waves, decide who should receive each release, define the story for each stage, and set engineering gates that must pass before expanding access.
Why use it?
It prevents a launch from being driven only by a calendar date when the product, audience, or supporting proof is not ready.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to sequence launch waves, decide who should receive each release, define the story for each stage, and set engineering gates that must pass before expanding access.

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Install with agentmods
npx agentmods add skills/event4u-app/agent-config/gtm-launch
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add event4u-app/agent-config --skill gtm-launch
Clone the repo
git clone --depth 1 https://github.com/event4u-app/agent-config

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for gtm-launch

README.md
[![agentmods](https://agentmods.dev/badge/skills/event4u-app/agent-config/gtm-launch/github.svg)](https://agentmods.dev/skills/event4u-app/agent-config/gtm-launch)
Your own site
<a href="https://agentmods.dev/skills/event4u-app/agent-config/gtm-launch"><img src="https://agentmods.dev/badge/skills/event4u-app/agent-config/gtm-launch/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for gtm-launch

Your own site · 80×15
<a href="https://agentmods.dev/skills/event4u-app/agent-config/gtm-launch"><img src="https://agentmods.dev/badge/skills/event4u-app/agent-config/gtm-launch.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 44 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,079 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00044 $0.02079
Opus 5 $0.00022 $0.01040
Sonnet 5 $0.00009 $0.00416
Haiku 4.5 $0.00004 $0.00208

Measured 9d ago against content hash b9339daeeddb, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

gtm-launch scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

src/skills/gtm-launch/SKILL.md · 175 lines

How it starts

The opening of the file, as written. The whole thing — 175 lines — stays where its author put it; the contents beside it link to each section on GitHub.

gtm-launch

When to use

  • A product, feature, or major capability is approaching ship-readiness and the team needs a wave plan (alpha → beta → GA) keyed to audience and proof, not a date on a calendar.
  • A launch is being planned date-first; the team needs to invert and plan readiness-first so an unmet gate stops a wave instead of leaking past it.
  • A previous launch landed soft and the retro names "no audience-by-wave logic" or "narrative beats unclear per wave" as the cause.

Do NOT use to write announcement copy (route to release-comms), lock the message stack (route to messaging-architecture), or plan post-launch retention loops (route to retention-loops).

Cognition cluster

  • Mental model 10 — Reversible vs. irreversible decisions. A GA wave is largely irreversible: rolling back narrative and audience expectations after public launch costs more than re-shipping the product. Alpha and beta are reversible; treat them as the decision-quality buffer. See docs/contracts/mental-models.md § 10.
  • Mental model 29 — Premortem. Before the wave plan locks, write the post-mortem of the launch as if it failed. The premortem surfaces the gates that need to hold; the wave plan is the inverse of that list. See mental-models.md § 29.
  • Mental model 16 — Leading vs. lagging indicators. Engineering- readiness signals (error rate, latency, support-load) are leading; pipeline lift is lagging. A wave plan that gates on lagging signals ships into a soft floor. See mental-models.md § 16.
  • Context-spine — product + customer-segment + channel-stage. Read the product slot for shippable scope, the customer-segment slot for who hears the launch on which wave, and the channel-stage slot for where each wave's audience lives in the awareness → decision arc. See context-spine.

Procedure

Step 0: Inherit the message stack

Read the full file on GitHub · 175 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 175 lines · 44 tokens per session scan A b9339daeeddb

Subscribe to this mod's changes

gtm-launch is a skill published in the GitHub repository event4u-app/agent-config (10 stars, last pushed today), licensed MIT. It adds 44 tokens to every session and 2,079 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.